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TikTok Shop PL · Categories

TikTok Shop categories in Poland, ranked by revenue and growth

By DanielUpdated 7 November 2026Data to 4 NovemberLast 7 days, 29 to 4 NovemberTokConnect data, TikTok Shop PL, in PLNRefreshed weeklyHow this is estimated

The biggest TikTok Shop category in Poland is Womenswear and Underwear, with an estimated 5.27M zł in revenue in the last 7 days to 4 November, according to TokConnect Shop Analytics. Beauty and Personal Care is second at 2.52M zł. The fastest-growing category was Womenswear and Underwear, +346% on the week before.

5.27M złWomenswear and Underwear in 7 days
+346%Womenswear and Underwear, week on week
11.77M złthe 6 largest categories together, 7 days
68%of Household Appliances revenue goes to its top 10 shops

Size, growth and the shape of each week

Womenswear and Underwear and Beauty and Personal Care together took 66% of the revenue of these 6 categories. Household Appliances moved least (+7%).

Estimated revenue by category, 7 days to 4 November. TikTok Shop PL, PLN, estimated.
  1. Womenswear and Underwear725 shops5.27M zł
  2. Beauty and Personal Care630 shops2.52M zł
  3. Home Supplies477 shops1.1M zł
  4. Menswear and Underwear313 shops1.02M zł
  5. Household Appliances154 shops935K zł
  6. Toys and Hobbies242 shops923K zł
Growth, 7 days to 4 November against the 7 days before. TikTok Shop PL, estimated.
  1. Womenswear and Underwear+346%
  2. Menswear and Underwear+233%
  3. Home Supplies+198%
  4. Toys and Hobbies+102%
  5. Beauty and Personal Care+47%
  6. Household Appliances+7%
Daily estimated revenue, top 4 categories, 29 October to 4 November. TikTok Shop PL, PLN, estimated.
Womenswear and UnderwearBeauty and Personal CareHome SuppliesMenswear and Underwear
Daily TikTok Shop PL revenue for the top 4 categoriesWomenswear and Underwear: 29 October 337K zł, 30 October 853K zł, 31 October 230K zł, 1 November 2.73M zł, 2 November 219K zł, 3 November 615K zł, 4 November 289K zł; Beauty and Personal Care: 29 October 358K zł, 30 October 569K zł, 31 October 261K zł, 1 November 494K zł, 2 November 255K zł, 3 November 309K zł, 4 November 274K zł; Home Supplies: 29 October 80K zł, 30 October 252K zł, 31 October 79K zł, 1 November 384K zł, 2 November 86K zł, 3 November 145K zł, 4 November 75K zł; Menswear and Underwear: 29 October 79K zł, 30 October 208K zł, 31 October 48K zł, 1 November 441K zł, 2 November 58K zł, 3 November 106K zł, 4 November 80K zł0750K zł1.5M zł2.25M zł3M zł29 Oct30 Oct31 Oct1 Nov2 Nov3 Nov4 Nov
How each category sells: video, LIVE and the shop tab, 7 days to 4 November. TikTok Shop PL, estimated.
VideoLIVEShop tab and search
  1. Womenswear and UnderwearVideo 28%, LIVE 4%, Shop tab and search 69%
  2. Beauty and Personal CareVideo 63%, LIVE 12%, Shop tab and search 25%
  3. Home SuppliesVideo 47%, LIVE 6%, Shop tab and search 47%
  4. Menswear and UnderwearVideo 32%, LIVE 6%, Shop tab and search 63%
  5. Household AppliancesVideo 53%, LIVE 22%, Shop tab and search 25%
  6. Toys and HobbiesVideo 63%, LIVE 10%, Shop tab and search 27%

The 6 largest TikTok Shop categories in Poland, 7 days to 4 November

The 6 level-1 categories the source ranks as largest in Poland, by estimated revenue in PLN. Per shop is the category's revenue divided by the shops selling in it; the top 10 share shows how concentrated it is. The 30-day top product is the highest-revenue product the category held on the best-sellers page.

Level-1 categories, 7 days to 4 November. TikTok Shop PL, PLN, estimated.
#CategoryEst. revenueGrowthShopsPer shopTop 10 shops' shareFrom affiliates30-day top product
1Womenswear and Underwear5.27M zł+346%7257.3K zł37%20%Dwuczęściowy wiralny komplet: krótki top z długim461K zł in 30 days
2Beauty and Personal Care2.52M zł+47%6304.0K zł39%71%Odżywka do rzęs o działaniu zagęszczającym92K zł in 30 days
3Home Supplies1.1M zł+198%4772.3K zł38%47%Figurka Aniołek Solarny LED – Świecznik Dekoracyjny51K zł in 30 days
4Menswear and Underwear1.02M zł+233%3133.3K zł45%26%Męska kurtka z kapturem w stylu Y2K techwear51K zł in 30 days
5Household Appliances935K zł+7%1546.1K zł68%79%SPZK wielofunkcyjny elektryczny robot kuchenny299K zł in 30 days
6Toys and Hobbies923K zł+102%2423.8K zł60%40%Gniotek Antystresowy Ser 5 cm Wazelinowy Sensoryczny64K zł in 30 days

Run this for your own category in Poland

TokConnect ranks any category in Poland the same way. Connect TokConnect once at app.tokconnect.com/mcp (setup: ChatGPT, Claude), paste a prompt, and put your category where the brackets are. 1 credit per tool call. Or skip the setup and ask the research agent.

  • category_trendsUsing TokConnect, which TikTok Shop categories in Poland grew fastest in the last 7 days, and who are the top 10 products in [your category]? Use region PL.
  • product_top_sellingUsing TokConnect, how concentrated is [your category] on TikTok Shop in Poland: what share of revenue goes to the top 10 shops?

Before you start

  • Is it accurate?

    Revenue and units are estimates from TikTok Shop sold counts and listed prices: units track TikTok's own sold counter, and revenue is units times the listed price. Rows with a placeholder price are left out.

  • Is it allowed?

    TokConnect is read-only. It reads public TikTok and TikTok Shop data and never logs in to your TikTok or Seller Center.

  • What does it cost?

    Start free, no card. See the plans.

  • Does it work in my AI?

    Yes. Connect TokConnect to ChatGPT, Claude or Cursor once, then ask for any ranking on this page for your own category. Or read the TikTok Shop MCP guide.

TikTok Shop categories in other markets

Each market has its own data, in its own currency. Figures are never converted, so compare what moves, not the totals.

How we got these numbers

From TokConnect Shop Analytics, TikTok Shop PL: the 7 days from 29 October 2026 to 4 November 2026, the last full day of data, against the 7 days before. Updated 7 November 2026. The source ranks the market's level-1 categories by estimated revenue; revenue is units times the listed price in PLN. The daily lines use the source's own daily pattern (which it reports in US dollars) scaled to the week's total in PLN, so the shape of the week is exact and the daily amounts are estimates. Amounts are not converted. JSON, CSV. How these estimates work.

Questions about TikTok Shop categories in Poland

Which TikTok Shop category is biggest in Poland?

Womenswear and Underwear (5.27M zł), then Beauty and Personal Care (2.52M zł) and Home Supplies (1.1M zł), by estimated revenue in the 7 days to 4 November.

Which category is growing fastest on TikTok Shop PL?

Womenswear and Underwear grew +346% on the week before. Household Appliances moved least at +7%.

How concentrated are the categories?

Household Appliances is the most concentrated: its top 10 shops take 68% of its revenue. The table shows the share for every category.

How often does this update?

Every week. The numbers on this page are for the 7 days to 4 November.

Research your Shop niche.

Ask for sales, creators and prices on any TikTok Shop category, brand or product. Start free: 50 credits, about 16 research-agent answers, no card.

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