Source: TikTok Creator Search Insights via TokConnect, 21 October 2026. Search counts are TikTok's figure for the last 7 days; the arrow compares the latest reading with the average of the previous six days. TikTok Shop items: estimated revenue, TikTok Shop US, 30 days to 18 October 2026, growth against the 30 days before.
tokconnectStart free Paste a creator’s @handle, then type the quote. We read their recent posts and show what the quote costs per 1,000 views for a typical post and a weak one, so one viral hit cannot fool you. Creators can switch modes and price their own posts.
We ran the calculator on a travel creator with 23,375 followers and typed a $100 quote. The $100 is our example, not a market rate. The calculator read the 28 posts it could count, published between 15 Aug and 14 Oct 2026 (one post under two days old was left out).
Source: TokConnect’s free influencer cost calculator, @budget_travell, read 16 October 2026. Counts as TikTok shows them; TikTok rounds counts above about 100,000.
The average post got 13,994 views, 3.9 times the median. On the average the same $100 would look like $7.15 per 1,000 views. On the median it is $27.89. The calculator shows both and tells you to use the median.
A single post with 120,400 views holds 31% of all the views read. Without it the picture is the quieter one the median and the 25th percentile describe. That is why the spread is shown, not one number.
A quarter of the posts got 2,385 views or fewer. At that level the $100 quote costs $41.92 per 1,000. A creator’s next sponsored post can land anywhere in this range, and past views promise nothing.
Enter the creator’s @handle or profile link.
Type the quote, the number of posts and, if you have one, a target cost per 1,000 views.
Read the verdict, then download the one-page PDF or the CSV.
Enter the creator’s handle and the quote. You get the median and 25th percentile views on their recent posts, what the quote works out to per 1,000 views at each, engagement and posting pace, and a verdict against your target. Download it as a one-page PDF or a CSV.
The preview repeats the check shown above, run on 16 October 2026. The creator’s handle is masked here; the $100 quote is our example, not a market rate.
We typed the same hypothetical $1,000 quote for one post on three real accounts on 16 October 2026. Only the views differ.
| Account | Followers | Median views | Views per follower | Weak post, per 1,000 | Median, per 1,000 | Strong post, per 1,000 |
|---|---|---|---|---|---|---|
| @chelasplants | 4,295 | 793 | 18.5% | $1,720 | $1,261 | $825 |
| @budget_travell | 23,375 | 3,585 | 15.3% | $419 | $279 | $92.87 |
| @nasa | 2,084,377 | 461,100 | 22.1% | $3.42 | $2.17 | $1.45 |
Source: TokConnect’s free influencer cost calculator, read 16 October 2026, with posts under two days old left out. The $1,000 is an example, not a rate.
The same $1,000 costs $1,261 per 1,000 views on @chelasplants, $279 on @budget_travell and $2.17 on @nasa, a 581-fold gap. The gap comes from the views on a typical post, not from the quote. A quote means little until you divide it by views.
Type the quote and, if you have one, a target cost per 1,000 views. You get the cost per 1,000 at a weak, a typical and a strong post, and the most you could pay to hit your target. A one-page PDF “Creator evaluation” is ready to share with a client.
Type the costs per 1,000 views you want to work for. The calculator turns each into a price for your weak, typical and strong post. It suggests no rate: TikTok publishes none, and the published ranges disagree, so the number is yours to pick.
The TikTok influencer rates guide lists published per-post and per-1,000-view ranges, each with its source and date, if you want something to compare with.
Cost per 1,000 views = quote ÷ views × 1,000
CPM is the price of 1,000 views. It is the same number this page calls cost per 1,000 views. Median is the middle post once all posts are sorted by views, so half got more and half got fewer.
Size labels (nano, micro, mid-tier, macro, mega) go by follower count only: under 10K, 10K to 100K, 100K to 500K, 500K to 1M, 1M and over. It is a naming convention that agencies draw in different places, not a TikTok category.
The calculator reads what TikTok shows anyone who opens the profile. The creator can show you more in TikTok Studio: ask for it before you pay.
| Data | In this check |
|---|---|
| Views, likes, comments, shares on the last 30 posts | Yes |
| Median, 25th and 75th percentile views, average | Yes |
| Cost per 1,000 views at your quote and your target | Yes |
| A fair rate for the creator’s size | No. TikTok publishes none and sources disagree |
| Audience age, country, sales, whether followers are real | No. Only the creator sees audience data |
| Private accounts’ posts | No. Counts only |
In chat, TokConnect opens the comments and the videos behind the numbers and compares the creator with others in the same niche.
Evaluate the TikTok creator [@handle] for a paid post: show their median and 25th percentile views over the last 30 posts, engagement and posting pace, and what a quote of [$ amount] works out to per 1,000 views.
50 free credits, no card. Then Starter $49/month for 500 credits.
The same quote costs half as much again per 1,000 views on a weaker post. Plan on the 25th percentile.
TokConnect works inside your own assistant. Name a creator and a quote and it works out the cost per 1,000 views, then compares them with similar creators.
TokConnect MCP tool: creator with methods profile and posts
One click sets it up. 50 free credits, no card, and a call that fails isn’t charged.
“Use TokConnect to evaluate the TikTok creator [@handle] for a paid post: median and 25th percentile views over the last 30 posts, engagement and posting pace, and what a quote of [$ amount] works out to per 1,000 views.”
Opens TokConnect Chat with this question. Replace the words in [brackets] with yours.
Divide the quote by the views you expect and multiply by 1,000. A $300 quote for a post that gets 6,000 views is $50 per 1,000 views. The calculator reads the creator’s recent posts, takes their median views as the typical post, and shows the result next to the weak-post case.
One viral post can drag the average far above what a normal post gets. The median is the middle post, so it is the fairer guess for the next one. The calculator shows both, so you can see how much a single hit pulls the average.
Line the posts up from fewest to most views. A quarter of them got fewer views than the 25th percentile. It stands for a weak post, so the cost per 1,000 views at that level is the case to plan for, not the typical one.
Pick the cost per 1,000 views you are willing to work for and the calculator turns it into a price for your typical, weak and strong posts. It suggests no rates: TikTok publishes none and published benchmarks differ a lot, so the choice is yours. Our influencer rates guide lists the published ranges with dates.
No. It shows what recent posts actually reached, which is what a brand pays for, and it does not read the audience. A median that is tiny next to the follower count is a reason to ask the creator questions, not proof of anything.
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