TikTok research for every role: sellers, brands, agencies and builders
TikTok Shop sellers, brands, agencies, creators, developers and researchers each come to TikTok with a different first question. Pick yours to see the searches, creators and data TokConnect pulls for it, with worked examples.
Every plan, Free included, works in the research agent and inside ChatGPT, Claude and Cursor.
Sell on TikTok Shop
TikTok Shop sellers: see what to stock next, before you buy it.
TokConnect shows TikTok Shop sellers what is selling in their niche, at what price, and which creators sell it, so you stock what moves and skip what dies. In kitchen, a $12.98 sink rack sold 14,457 units in 30 days.
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TikTok dropshipping: know a product sells before you buy stock.
New products that already sell, their daily trend and the videos behind them. A $12.95 sink rack launched on 26 September made $179.39K on TikTok Shop US in 30 days, then faded to 5.7% of its peak day.
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TikTok Shop for D2C brands: know your category before you list.
You sell on your own site and want to know if TikTok Shop is worth it. Menswear grew 24.9% in a week, and the top magnesium supplement sold 102,718 units in 30 days. Here is how to read your aisle.
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Tools for TikTok Shop affiliates: find what pays and actually sells.
Stop picking products by commission rate alone. In hair, one spray paid 20% on $1.73M in sales, about $346K to affiliates in 30 days, and 8 of its top 10 sellers had under 30K followers.
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TikTok for brands: your category, the creators who sell it, and what buyers say.
Beauty is the biggest category on TikTok Shop US: an estimated $89.35M in one week, 81.2% of it sold by creators. See how big your category is, which creators really sell, and what buyers say.
ReadAdvise clients
TikTok tools for agencies: walk into the pitch knowing the brand's numbers.
TokConnect gives agencies client-ready TikTok numbers in minutes: any brand's estimated TikTok Shop sales, its best sellers, the creators who sell them and what its category searches for. IGK Hair made an estimated $560.8K on TikTok Shop US in 30 days, 95.7% of it through affiliates.
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App marketing agency research: audit, pitch and brief any app.
You start cold on a new app every week. Calm's last 30 posts had a median of 25,900 views, and its sound posts pulled 36,500.
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TikTok for social media managers: walk into planning with proof.
See what people search about your category and your rivals, with the number and the date.
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TikTok for advertisers: what's winning before you spend.
You want the angle before the budget goes live. "is factor meals worth it" drew 259,577 TikTok searches in a week, and no video answers it.
ReadCreate and promote
TikTok creator tools: know what to film before you film it.
Your views dipped and the caption box is blank. TokConnect shows you the beauty searches TikTok matched 0 videos to in the 7 days to 26 October, the first lines and sounds winning this month, and the Shop products paying creators your size.
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How to become a UGC creator: know what's winning before you pitch.
Brands hire creators who pitch with numbers. "how to be ugc creator" drew 212,836 TikTok searches in a week. Here is how to build the pitch, with collagen powder as the example.
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TikTok for musicians: what's winning before you release.
You want to know if a sound is crowded or early before you release. "Take Me Home, Country Roads" sits under 674,555 videos, and "Southern Girl" under 336.
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BookTok marketing for authors: know what readers search before you post.
Readers search by mood, trope and the book they loved last. "legends and lattes book" drew 148,914 searches in 7 days, and no video answers it.
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Restaurant social media marketing: know what guests search before they book.
Guests search TikTok before they book. In Austin, "van horns austin tx brunch" drew 217,021 searches in 7 days, and no video matches that exact search.
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How to market an app on TikTok: start with what people search.
People type the problem before they type your app. "how to meet people in your area" drew 276,761 searches in 7 days, with 0 videos.
ReadResearch and build
TikTok data API for developers: what's winning, in your own code.
Everything people search, watch, say and buy on TikTok, as clean JSON from one connection. Use it inside ChatGPT, Claude, Cursor or your own code, and skip the scraper: the top TikTok Shop US product made an estimated $1.54M in six days, and one call shows who sold it.
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TikTok for startups: see who searches your problem before you build.
Find out how many people searched your problem last week, in their words. Then read what they say about the apps they already tried.
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New product ideas from TikTok: what's winning before you build.
You want to know what people want before you build it. "protein fries" drew 233,723 TikTok searches in a week, and no video answers it.
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TikTok consumer insights: what buyers search, ask and say, in their own words.
You need what buyers ask in their own words, with a date under it. "limes as deodorant" drew 292,570 TikTok searches in a week, and no video answers it.
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TikTok market research: count what people search, say and buy.
Count what people search and buy, not only what they post. Every figure is dated so you can footnote it.
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TikTok alternative data: consumer demand you can date, cite and compare.
You want consumer demand you can date and cite. On 9 August 2026, TikTok searches for "caramel apple olipop" jumped from zero to a 7-day search count of 7,361,944.
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TikTok trends for journalists: a number and a date your editor will run.
"Raw milk guy" had 178,117 TikTok searches in the 7 days to 19 September 2026, and no video answered it.
ReadNot sure which fits? Ask the research agent.
Ask about your niche