TikTok Shop JP · Top shops

The top TikTok shops in Japan

By DanielUpdated 7 November 2026Data to 4 November30 daysTokConnect data, TikTok Shop JP, in JPYRefreshed weeklyHow this is estimated

The top-selling shop on TikTok Shop in Japan is dadawoca, with an estimated ¥214M in the 30 days to 4 November, according to TokConnect Shop Analytics. The top 50 shops made ¥2.69B together, and 67% of it came through affiliate creators.

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¥214Mdadawoca, the #1 shop, in 30 days

¥2.69Bearned by the top 50 shops together

67%of their revenue came through affiliate creators

44%of the top 50's revenue went to the top 10 shops

What moves in Japan

Estimated revenue in JPY for the 30 days to 4 November. Beauty and Personal Care is the biggest category here with 10 of the 50 and ¥671M. Names appear as sellers list them, in Japanese.

Top 12 shops by estimated revenue, 30 days to 4 November. TikTok Shop JP, JPY, estimated.

dadawocaNot stated¥214M
ABITOKYOチャンネルBeauty and Personal Care¥205M
Brighte Online StoreBeauty and Personal Care¥172M
SelectShop Mal.Jewelry Accessories and Derivatives¥119M
GTE JPAutomotive and Motorcycle¥102M
atRise（アットライズ）Household Appliances¥94M
KOKAGEHome Supplies¥78M
taoniniToys and Hobbies¥76M
Gap Japan 公式Womenswear and Underwear¥64M
SaiKuCo公式睡眠研究所Textiles and Soft Furnishings¥63M
HUG.U（ハグユー）Womenswear and Underwear¥60M
TYMO BEAUTY JPBeauty and Personal Care¥59M

Revenue of the top 50 shops by main category, 30 days to 4 November. TikTok Shop JP, JPY, estimated.

Beauty and Personal Care10 of 50 shops¥671M
Womenswear and Underwear14 of 50 shops¥543M
Automotive and Motorcycle5 of 50 shops¥257M
Not stated1 of 50 shops¥214M
Household Appliances4 of 50 shops¥211M
Toys and Hobbies4 of 50 shops¥188M
Jewelry Accessories and Derivatives1 of 50 shops¥119M
Home Supplies2 of 50 shops¥119M

The top 50 TikTok shops in Japan

Ranked by estimated revenue in the 30 days to 4 November, in JPY. Growth compares revenue with the 30 days before. From affiliates is the share of the shop's revenue that came through creators who sell its products. The last column splits revenue by how it was sold: creator videos, LIVE, and the shop tab and search.

Category Download CSV

TikTok Shop JP top shops, 30 days to 4 November, JPY, estimated.
#	Shop	Revenue, 30 days	Units, 30 days	Growth	From affiliates	Video / LIVE / shop tab
1	dadawocaNot stated · Brand	¥214M	116K	-35%	97%	62% / 35% / 2%
2	ABITOKYOチャンネルBeauty and Personal Care · Brand	¥205M	28K	+32%	68%	0% / 66% / 34%
3	Brighte Online StoreBeauty and Personal Care · Brand	¥172M	8.6K	+36%	98%	83% / 12% / 5%
4	SelectShop Mal.Jewelry Accessories and Derivatives · Brand	¥119M	26K	+440%	2%	0% / 53% / 47%
5	GTE JPAutomotive and Motorcycle · Brand	¥102M	30K	+771%	77%	95% / 5% / 0%
6	atRise（アットライズ）Household Appliances · Retailer	¥94M	36K	+51%	94%	67% / 31% / 2%
7	KOKAGEHome Supplies · Retailer	¥78M	8.3K	-95%	62%	87% / 0% / 13%
8	taoniniToys and Hobbies · Brand	¥76M	37K	+39%	47%	36% / 62% / 3%
9	Gap Japan 公式Womenswear and Underwear · Brand	¥64M	11K	+32%	48%	88% / 11% / 2%
10	SaiKuCo公式睡眠研究所Textiles and Soft Furnishings · Brand	¥63M	11K	+19%	100%	21% / 79% / 0%
11	HUG.U（ハグユー）Womenswear and Underwear · Retailer	¥60M	16K	+59%	80%	10% / 58% / 32%
12	TYMO BEAUTY JPBeauty and Personal Care · Brand	¥59M	7.5K	+2%	100%	55% / 45% / 0%
13	muni CAREHealth · Brand	¥59M	8.1K	+724%	42%	0% / 36% / 64%
14	La-gemmeWomenswear and Underwear · Brand	¥57M	16K	-1%	26%	14% / 70% / 16%
15	iroDori Plus公式ショップTextiles and Soft Furnishings · Brand	¥56M	17K	-16%	100%	98% / 2% / 0%
16	OTTOCAST.JPAutomotive and Motorcycle · Brand	¥52M	4.1K	+8%	98%	38% / 58% / 4%
17	セレクトショップSeven fairyWomenswear and Underwear · Retailer	¥50M	6.3K	+288%	68%	4% / 50% / 46%
18	【公式】LeoClieオンラインショップBeauty and Personal Care · Retailer	¥49M	11K	+87%	63%	59% / 4% / 37%
19	BeeliciousOfficialHousehold Appliances · Brand	¥44M	7.4K	+3%	100%	25% / 75% / 0%
20	MONO KOTO DEPT.Household Appliances · Brand	¥42M	12K	-65%	29%	5% / 60% / 35%
21	Momo SkyeToys and Hobbies · Brand	¥42M	26K	+74%	2%	1% / 90% / 9%
22	Bun Bun SquishyToys and Hobbies · Brand	¥42M	24K	+52%	71%	0% / 80% / 19%
23	【公式】chakashodinaHome Supplies · Retailer	¥41M	34K	+55%	78%	96% / 2% / 2%
24	ESICAWomenswear and Underwear · Brand	¥40M	3.2K	0%	0%	26% / 31% / 44%
25	BasicAutomotive and Motorcycle · Brand	¥40M	11K	+65%	95%	92% / 2% / 5%
26	Ways willWomenswear and Underwear · Brand	¥39M	14K	+196%	77%	5% / 50% / 45%
27	GIRLTROVEAutomotive and Motorcycle · Brand	¥39M	12K	+304%	85%	87% / 11% / 3%
28	PYKES PEAK ホームHome Improvement · Brand	¥38M	12K	+637%	100%	45% / 55% / 0%
29	muni SELECTBeauty and Personal Care · Brand	¥37M	4.2K	>+999%	62%	0% / 51% / 49%
30	BAKUPAPre-Owned · Brand	¥36M	594	-32%	0%	0% / 8% / 92%
31	and Habit公式店Beauty and Personal Care · Brand	¥35M	11K	+14%	100%	15% / 84% / 1%
32	Re:EDIT - リエディWomenswear and Underwear · Brand	¥35M	8.6K	+219%	2%	3% / 65% / 32%
33	黒札-Trading Card Lounge-Collectibles · Retailer	¥34M	3.9K	>+999%	2%	0% / 2% / 98%
34	MODEWomenswear and Underwear · Brand	¥34M	3.4K	>+999%	62%	94% / 0% / 6%
35	MIXMOTIONWomenswear and Underwear · Brand	¥32M	4.9K	0%	69%	3% / 53% / 44%
36	SUPER NICE！StoreBeauty and Personal Care · Brand	¥31M	4.9K	+1%	97%	2% / 95% / 3%
37	エクセプション（EXCEPTION）Household Appliances · Brand	¥31M	13K	+76%	94%	16% / 82% / 2%
38	MEDULLABeauty and Personal Care · Brand	¥30M	2.3K	+200%	87%	38% / 45% / 17%
39	NING JPBeauty and Personal Care · Brand	¥29M	21K	-20%	93%	41% / 58% / 1%
40	UCCドリップポッドストアFood and Beverages · Brand	¥29M	3.6K	-85%	93%	34% / 65% / 1%
41	taonini--JapanToys and Hobbies · Retailer	¥28M	15K	-22%	18%	14% / 79% / 7%
42	Collectibles990Womenswear and Underwear · Retailer	¥28M	6K	-96%	79%	74% / 1% / 25%
43	ELLISS -エルリス-【公式】Health · Brand	¥28M	16K	+4%	100%	77% / 21% / 2%
44	地底人ONLINEWomenswear and Underwear · Brand	¥27M	3.2K	+46%	19%	29% / 69% / 2%
45	Blanc XWomenswear and Underwear · Brand	¥26M	6.9K	-92%	69%	92% / 1% / 8%
46	Classical Elf【公式】Womenswear and Underwear · Brand	¥26M	11K	+24%	0%	77% / 0% / 23%
47	MUSEWomenswear and Underwear · Brand	¥25M	2.6K	>+999%	64%	91% / 1% / 8%
48	TCG STORECollectibles · Brand	¥25M	5.4K	-52%	0%	0% / 68% / 32%
49	MOBmartBeauty and Personal Care · Brand	¥24M	7.1K	+24%	12%	0% / 44% / 56%
50	hahawoquAutomotive and Motorcycle · Brand	¥24M	18K	+281%	67%	90% / 8% / 2%

Run this for your own niche in Japan

TokConnect runs the same ranking for any niche in Japan. Connect TokConnect once at app.tokconnect.com/mcp (setup: ChatGPT, Claude), paste a prompt, and put your category where the brackets are. 1 credit per tool call. Or skip the setup and ask the research agent.

shop_top_sellingUsing TokConnect, rank the top TikTok Shop shops in Japan in [your niche] by 30-day revenue, with the share that comes from affiliates, video and LIVE. Use region JP.
Run in the research agent
shopUsing TokConnect, for the #1 shop in [your niche] on TikTok Shop in Japan, show its best products and the creators who sell them.
Run in the research agent

Before you start

Is it accurate?
Revenue and units are estimates from TikTok Shop sold counts and listed prices: units track TikTok's own sold counter, and revenue is units times the listed price. Rows with a placeholder price are left out.
Is it allowed?
TokConnect is read-only. It reads public TikTok and TikTok Shop data and never logs in to your TikTok or Seller Center.
What does it cost?
Start free, no card. See the plans.
Does it work in my AI?
Yes. Connect TokConnect to ChatGPT, Claude or Cursor once, then ask for any ranking on this page for your own category. Or read the TikTok Shop MCP guide.

Top TikTok shops in other markets

Each market has its own data, in its own currency. Figures are never converted, so compare what moves, not the totals.

How we got these numbers

From TokConnect Shop Analytics, TikTok Shop JP: the 30 days from 6 October 2026 to 4 November 2026, the last full day of data. Updated 7 November 2026. We ran five keyword searches (a, e, i, o, u) of the shop ranking, 100 shops each, merged them (223 shops) and kept the 50 with the highest estimated revenue; the source's own overall top 10 were all found (8 of 10). A shop whose name holds no vowel can be missed. Revenue is units times the listed price in JPY. Shop names are shown as the shops list them, and shops with crude names are left out. Amounts are shown in JPY and are not converted to dollars. Names are cleaned display names, kept in the language the seller used. JSON, CSV. How these estimates work.

Questions about top tiktok shops in Japan

Which are the biggest shops on TikTok Shop in Japan?

dadawoca (¥214M), ABITOKYOチャンネル (¥205M) and Brighte Online Store (¥172M) lead TikTok Shop JP by estimated revenue in the 30 days to 4 November.

How much of TikTok Shop JP revenue comes from affiliates?

In the top 50 shops, 67% of revenue came through affiliate creators in the 30 days to 4 November. The share differs a lot by shop: the table shows it for each one.

How often does this update?

Every week. The numbers on this page are for the 30 days to 4 November.

How do I look up a competitor's shop in Japan?

Connect TokConnect to ChatGPT or Claude, or use the research agent, and ask for a shop's sales, products and creators with region JP.