New TikTok Shop products already selling in Japan
By DanielUpdated 7 November 2026Data to 4 NovemberLaunched in the last 30 daysTokConnect data, TikTok Shop JP, in JPYRefreshed weeklyHow this is estimated
The best-selling new product on TikTok Shop in Japan is ソフトパックティッシュ まとめ買い 320枚160組 24パック 72パック 北欧風 スタイリッシュ コンパクト: an estimated ¥17M from 4,946 units in the 30 days to 4 November, according to TokConnect Shop Analytics, and it was listed on 23 October 2026. The 50 newest launches ranked here made ¥82.23M together.
What moves in Japan
Estimated revenue in JPY for the 30 days to 4 November. Food and Beverages is the biggest category here with 24 of the 50 and ¥39.03M. Names appear as sellers list them, in Japanese.
The 50 best-selling new TikTok Shop products in Japan
Products listed in the last 30 days, ranked by estimated revenue in the 30 days to 4 November, in JPY. Price is estimated revenue divided by estimated units. Commission is the open affiliate rate, and creators is how many creators sell the product.
| # | Product | Price | Revenue, 30 days | Units, 30 days | Creators | Commission |
|---|---|---|---|---|---|---|
| 1 | ソフトパックティッシュ まとめ買い 320枚160組 24パック 72パック 北欧風 スタイリッシュ コンパクトHome Supplies · Launched Oct 2026 | ¥3,437 | ¥17M | 4.9K | 116 | Not listed |
| 2 | サーロイン・ヒレなど高級部位使用 贅沢な牛肉の旨み 北海道産 黒毛和牛100％ ハンバーグ 130g×10個Food and Beverages · Launched Oct 2026 | ¥10,043 | ¥14M | 1.4K | 2 | Not listed |
| 3 | 上司のあさみ Regen Bio ファミリーセット5種セットBeauty and Personal Care · Launched Oct 2026 | ¥21,645 | ¥5M | 231 | 3 | Not listed |
| 4 | 北海道スープカレーDUKEハンバーグ 220g×10個 計2200g 国産ジャージー牛と国産豚使用Food and Beverages · Launched Oct 2026 | ¥8,666 | ¥5M | 577 | 2 | Not listed |
| 5 | 骨取りサバ 無塩 1kg（10〜13枚）国産 骨なし 冷凍 銚子港直送 川畑水産Food and Beverages · Launched Oct 2026 | ¥5,579 | ¥4M | 717 | 9 | Not listed |
| 6 | 「Mal.」LNCクレンジング・バーム / メイク落とし / 80g×2個セット＋おまけ トラベルセットBeauty and Personal Care · Launched Oct 2026 | ¥7,663 | ¥2M | 261 | 1 | Not listed |
| 7 | 「Mal.」Genuine R&Dグロスバリア 天然ヒト型セラミド配合Beauty and Personal Care · Launched Oct 2026 | ¥7,299 | ¥2M | 274 | 2 | Not listed |
| 8 | 「SelectShop Mal.」アンチセルライト ボディクリーム 2個セットBeauty and Personal Care · Launched Oct 2026 | ¥27,027 | ¥2M | 74 | 1 | Not listed |
| 9 | seven fairy ノーカラーウール90％ カシミヤ10％ 上品で洗練された大人の高見えコート 2色展開Womenswear and Underwear · Launched Oct 2026 | ¥31,746 | ¥2M | 63 | 1 | Not listed |
| 10 | ｷｬﾝｾﾙ不可 ロシア産A品北方四島産バフンウニ80g ミョウバン不使用 当日出荷 冷蔵便 市場出荷Food and Beverages · Launched Oct 2026 | ¥13,072 | ¥2M | 153 | 1 | Not listed |
| 11 | スリムに見えて体型カバー 大きいサイズレディース セット風長袖シャツ 2026 初秋 ウエストマーク TWomenswear and Underwear · Launched Oct 2026 | ¥2,660 | ¥1M | 376 | 19 | 13% |
| 12 | フレアニットドレス 着るだけでマイナス5キロワンピースWomenswear and Underwear · Launched Oct 2026 | ¥10,417 | ¥1M | 96 | 1 | Not listed |
| 13 | トロサバ骨取り切り身30g×50切 無塩 10/26 (月)以降出荷 冷凍便yamatoFood and Beverages · Launched Oct 2026 | ¥4,167 | ¥1M | 240 | 1 | Not listed |
| 14 | 〈送料無料〉《40食(4種×10袋)セット》ソースのみLOCALO Noodle賞味期限：2026年10月31日Food and Beverages · Launched Oct 2026 | ¥26,316 | ¥1M | 38 | 1 | Not listed |
| 15 | Abitokyo つるりんタオル 4枚組 燕チャンネル特別set 482Home Supplies · Launched Oct 2026 | ¥6,098 | ¥1M | 164 | 1 | Not listed |
| 16 | 10/19(月)以降出荷! きたあかりニセコ曽我 正味10kg Mサイズ じゃがいも畑から配信! 常温 宅配便Food and Beverages · Launched Oct 2026 | ¥5,240 | ¥959K | 183 | 1 | Not listed |
| 17 | 訳あり シナノスイート 約1.5kg(5-6玉)～2.5kg(8-10玉) 長野県産 農家直送Food and Beverages · Launched Oct 2026 | ¥658 | ¥880K | 1.3K | 18 | Not listed |
| 18 | あさみバースデー限定 セラミド集中ケアセット｜エッセンスマスク5箱｜高保湿・潤いBeauty and Personal Care · Launched Oct 2026 | ¥16,808 | ¥874K | 52 | 2 | Not listed |
| 19 | 10/16(金)以降出荷!10袋田舎の塩辛 マルナマ 冷凍便 市場出荷キャンセル不可Food and Beverages · Launched Oct 2026 | ¥9,095 | ¥864K | 95 | 1 | Not listed |
| 20 | 「SelectShop Mal.」リブ袖ロンT/ホワイトWomenswear and Underwear · Launched Oct 2026 | ¥8,490 | ¥849K | 100 | 1 | Not listed |
| 21 | 上司のあさみ Regen Bio リジュブ ラディアンス クリーム ４＋１（10月企画）Beauty and Personal Care · Launched Oct 2026 | ¥21,500 | ¥817K | 38 | 1 | Not listed |
| 22 | 新特価 4in1 急速充電ケーブル 最大240WのPD対応 Type‑C／Lightning 1本で4つの役割Home Supplies · Launched Oct 2026 | ¥4,255 | ¥817K | 192 | 12 | Not listed |
| 23 | 早割60海幸yamato特大タラバ蟹2l-3l 1kg 10/26(月)以降出荷 冷凍Food and Beverages · Launched Oct 2026 | ¥13,596 | ¥775K | 57 | – | Not listed |
| 24 | マルナマ 田舎の塩辛1個100g 10/29(木)以降出荷 函館配信 冷凍便 市場出荷キャンセル不可Food and Beverages · Launched Oct 2026 | ¥8,213 | ¥772K | 94 | 1 | Not listed |
| 25 | サムライブランド 韓国発 N-brew 噴射式コーヒー｜選べる5本・10本セットFood and Beverages · Launched Oct 2026 | ¥2,584 | ¥765K | 296 | 4 | 9% |
| 26 | 骨取り!!チリ産銀鮭5切れ 10/26(月)以降出荷 冷凍便yamatoFood and Beverages · Launched Oct 2026 | ¥7,925 | ¥737K | 93 | 1 | Not listed |
| 27 | urbanand 公式 ナイアシンアミド2% デルタクーリングミスト/オイルトゥフォームクレンザー/ナイアシンアミドBeauty and Personal Care · Launched Oct 2026 | ¥6,066 | ¥734K | 121 | 1 | Not listed |
| 28 | 10/16(金)以降出荷!4袋マルナマ 田舎の塩辛 冷凍便 市場出荷キャンセル不可Food and Beverages · Launched Oct 2026 | ¥4,109 | ¥719K | 175 | 1 | Not listed |
| 29 | しめすぎてない しめさば5枚入り 賞味27年10月 冷凍便 市場出荷キャンセル不可Food and Beverages · Launched Oct 2026 | ¥6,546 | ¥707K | 108 | 1 | Not listed |
| 30 | Nature In マグネシウム ヒートバーム じんわり温感 リラックス 高濃度 経皮吸収 塩化マグネシウムBeauty and Personal Care · Launched Oct 2026 | ¥1,135 | ¥704K | 620 | 37 | Not listed |
| 31 | プチじゅわみかん！ 熊本県産 訳あり 小玉 みかん 約 1.5kg ～ 10kgFood and Beverages · Launched Oct 2026 | ¥818 | ¥702K | 858 | 4 | Not listed |
| 32 | 8512 Purity Japan ウール・カシミヤ混 ハイネックニット レディース 長袖 メランジ プルオーバーWomenswear and Underwear · Launched Oct 2026 | ¥24,538 | ¥638K | 26 | 2 | Not listed |
| 33 | Mulw-2051 Stretch Coating Pants サイズ1(s)・2(m)・3(l)・4(ll)Menswear and Underwear · Launched Oct 2026 | ¥21,862 | ¥634K | 29 | 1 | Not listed |
| 34 | BITTS プロテインムース チョコレート 400g｜練るだけでチョコレートムース・原材料は5つ・たんぱく質19.5Food and Beverages · Launched Oct 2026 | ¥2,494 | ¥626K | 251 | 7 | Not listed |
| 35 | BEAD SETToys and Hobbies · Launched Oct 2026 | ¥3,509 | ¥572K | 163 | 1 | Not listed |
| 36 | 富山県産 特別栽培コシヒカリ ヒロシノキモチ 精米 令和8年産 選べる5kg・10kg・24kgFood and Beverages · Launched Oct 2026 | ¥7,013 | ¥554K | 79 | 1 | Not listed |
| 37 | 解凍するだけ！骨付きターキー リトアニア産 七面鳥 スモークチキン ターキーレッグ 燻製肉 冷凍Food and Beverages · Launched Oct 2026 | ¥3,406 | ¥545K | 160 | 16 | Not listed |
| 38 | ゴロっとイカメンチ 1袋640g 10/26 (月)以降出荷 冷凍便yamatoFood and Beverages · Launched Oct 2026 | ¥5,263 | ¥521K | 99 | 1 | Not listed |
| 39 | 馬肉特急｜馬刺し プレミアム上赤身 50g×5パック 専用馬刺し醤油付きFood and Beverages · Launched Oct 2026 | ¥4,830 | ¥512K | 106 | 14 | Not listed |
| 40 | Abitokyo ウマプラセンタビネガー（レッド・ホワイト）馬プラセンタエキス配合［5倍希釈］500mlx2本セットFood and Beverages · Launched Oct 2026 | ¥15,938 | ¥510K | 32 | – | Not listed |
| 41 | 令和8年産 新米 産地厳選 コシヒカリ 10kg（5kg×2袋） 国産米 白米Food and Beverages · Launched Oct 2026 | ¥4,800 | ¥504K | 105 | 6 | Not listed |
| 42 | Hug.u 2026aw新作 ロンt ドルマン Tシャツ トップス レディース サカリバ モモンガ プルオーバーWomenswear and Underwear · Launched Oct 2026 | ¥4,743 | ¥498K | 105 | 7 | 10% |
| 43 | Mixmotion umフリルロンt46Womenswear and Underwear · Launched Oct 2026 | ¥6,912 | ¥470K | 68 | 1 | Not listed |
| 44 | レディース ミディアムダウンジャケット ダウン90％ フェザー10％ フード付き 軽量 防寒 中綿切替Womenswear and Underwear · Launched Oct 2026 | ¥15,552 | ¥451K | 29 | 1 | Not listed |
| 45 | 10月中旬 ウエストリブデニムパンツ 63-5470Womenswear and Underwear · Launched Oct 2026 | ¥15,138 | ¥439K | 29 | 1 | Not listed |
| 46 | 即納 ソフトレイヤーロンtWomenswear and Underwear · Launched Oct 2026 | ¥3,972 | ¥433K | 109 | 2 | Not listed |
| 47 | 第一弾 ＼ラッピングシリーズ先行発売！／Birthday限定特別BOX｜さまざまな「ヒアルロン酸」をこのひとつのセッBeauty and Personal Care · Launched Oct 2026 | ¥27,000 | ¥432K | 16 | 2 | Not listed |
| 48 | Hug.u 数センチが大事「 袖チラ 」 レース 袖 レースインナー トップス レイヤード レディース レースWomenswear and Underwear · Launched Nov 2026 | ¥3,007 | ¥421K | 140 | 1 | Not listed |
| 49 | Abitokyo Coconco Pdrn 20%ブースターショットアンプル 2本セット 209Beauty and Personal Care · Launched Oct 2026 | ¥13,700 | ¥411K | 30 | 2 | Not listed |
| 50 | 低温熟成 銀だら西京漬け 西京味噌だれ仕様｜独自ブレンド西京味噌でじっくり漬け込み 10切れFood and Beverages · Launched Oct 2026 | ¥10,026 | ¥381K | 38 | 1 | Not listed |
Run this for your own niche in Japan
TokConnect runs the same ranking for any niche in Japan. Connect TokConnect once at app.tokconnect.com/mcp (setup: ChatGPT, Claude), paste a prompt, and put your category where the brackets are. 1 credit per tool call. Or skip the setup and ask the research agent.
product_top_sellingUsing TokConnect, list the products in [your niche] launched in the last 30 days on TikTok Shop in Japan, ranked by revenue, with price, units and creators. Use region JP.productUsing TokConnect, which creators sell the biggest new launch in [your niche] on TikTok Shop in Japan, and how much did each drive?
Before you start
- Is it accurate?
Revenue and units are estimates from TikTok Shop sold counts and listed prices: units track TikTok's own sold counter, and revenue is units times the listed price. Rows with a placeholder price are left out.
- Is it allowed?
TokConnect is read-only. It reads public TikTok and TikTok Shop data and never logs in to your TikTok or Seller Center.
- What does it cost?
Start free, no card. See the plans.
- Does it work in my AI?
Yes. Connect TokConnect to ChatGPT, Claude or Cursor once, then ask for any ranking on this page for your own category. Or read the TikTok Shop MCP guide.
New TikTok Shop products in other markets
Each market has its own data, in its own currency. Figures are never converted, so compare what moves, not the totals.
- United States#1: Handmade Press On Nails
- United Kingdom#1: No Time Like The Present Beauty Gift Set, 8-Piece
- Germany#1: Country Music Cowgirl Pajama Set
- France#1: Ensemble haut + bas neuf avec étiquettes –
- Spain#1: Cosmetica - Producto de Cuidado Personal para Rutina
- Italy#1: DJI Osmo Pocket 3, fotocamera per vlog con CMOS da
- Netherlands#1: Marble Cake Baked Blush & Marble Icing Lipgloss
- Ireland#1: Christmas Gift Sets
- Poland#1: Dwuczęściowy wiralny komplet: krótki top z długim
- Thailand#1: เซรั่ม365 + ครีม365(ขนาด 20g) + ชอตหน้าขาว.
- Vietnam#1: M58ss Set 3 Chai nước hoa Nữ Tender Flying cao cấp
- Indonesia#1: SHELLA SAUKIA Tunik SS Classic Set Hijab 55-67
- Malaysia#1: ZTFIT ZT2 Smart Watch Set Bluetooth Calling HD
- Philippines#1: 25 Kg Lucky Birdy by Ganador | 100% Local Rice|
- Brazil#1: JEPK 2026NOVO Tablet 10.1 Polegadas Android 14
- Mexico#1: OKK 26013Conjunto Deportivo de 2 Piezas para Mujer
How we got these numbers
From TokConnect Shop Analytics, TikTok Shop JP: products listed within the last 30 days, with their sales from 6 October 2026 to 4 November 2026, the last full day of data. Updated 7 November 2026. We searched each of the market's biggest top-level categories for launches of the last 30 days, merged the lists (252 products) and kept the 50 with the highest estimated revenue. Rows whose price looks like a placeholder, refurbished listings and crude names were left out (78 rows). Revenue is units times the listed price in JPY. Amounts are shown in JPY and are not converted to dollars. Names are cleaned display names, kept in the language the seller used. JSON, CSV. How these estimates work.
Questions about new tiktok shop products in Japan
What are the best-selling new products on TikTok Shop in Japan?
ソフトパックティッシュ まとめ買い 320枚160組 24パック 72パック 北欧風 スタイリッシュ コンパクト (¥17M), サーロイン・ヒレなど高級部位使用 贅沢な牛肉の旨み 北海道産 黒毛和牛100％ ハンバーグ 130g×10個 (¥14M) and 上司のあさみ Regen Bio ファミリーセット5種セット (¥5M) lead the new-product ranking for TikTok Shop JP in the 30 days to 4 November.
What counts as a new product?
A product listed within the last 30 days of the data day. Refurbished and used listings are left out.
How often does this update?
Every week. The numbers on this page are for the 30 days to 4 November.
How do I track launches in my niche in Japan?
Connect TokConnect to ChatGPT or Claude, or use the research agent, and ask for the newest launches in your niche with region JP.
