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Source: TikTok Creator Search Insights via TokConnect, 12 November 2026. Search counts are TikTok's figure for the last 7 days; the arrow compares the latest reading with the average of the previous six days. TikTok Shop items: estimated revenue, TikTok Shop US, 30 days to 4 November 2026, growth against the 30 days before.

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TikTok BR · Trends

TikTok trends in Brazil this week

By DanielUpdated 12 November 2026Hashtags for 4 November to 10 NovemberTikTok BRRefreshed daily

The top local trend on TikTok in Brazil in the 7 days to 10 November is #enem: 53,000 posts and 635.3M views, from TikTok's own trending-hashtag list. #enem drew the most views of the 39 hashtags here (635.3M). 24 of them trend only in Brazil among the 14 markets with a trending list. 8 are TikTok-wide campaigns that trend in 6 or more markets, such as #livefest2026.

#enemthe top local hashtag, 53,000 posts
635.3Mviews on #enem, the most of any hashtag here
1.81Bviews on the 39 hashtags together, 7 days
24hashtags trending only in Brazil
37hashtags not in the 30-day top 50

The biggest TikTok hashtags in Brazil by views

Views in the 7 days to 10 November, from TikTok's trending-hashtag list for Brazil.

Top 12 hashtags by views, TikTok BR, 7 days to 10 November.
  1. #enem53,000 posts635.3M
  2. #enem202614,955 posts174.5M
  3. #gta659,869 posts102.7M
  4. #redacao4,232 posts88.4M
  5. #livefest202647,291 posts64.6M
  6. #sus7,672 posts62.1M
  7. #theremarriedempress3,152 posts52.6M
  8. #redacaoenem3,088 posts51.2M
  9. #portugal6,519 posts50.4M
  10. #defesacivil2,835 posts47.8M
  11. #elnino3,673 posts44.0M
  12. #campusdrivers2,517 posts41.2M

Trending TikTok hashtags in Brazil, 7 days to 10 November

TikTok's own ranking for Brazil, in TikTok's order. Posts and views are TikTok's counts for the 7 days. The curve is TikTok's daily popularity index, where the highest day is 100. "Only here" means the hashtag is in no other market's list this week; "6+ markets" marks a TikTok-wide campaign. "Still climbing" means it was at its peak on the last day. Hashtags that name individuals or touch unsafe topics are left out.

Trending TikTok hashtags, Brazil, 7 days to 10 November.
#HashtagPostsViewsPeak day7 days
1#livefest202613 markets47,29164.6M7 November
2#enemOnly here53,000635.3M9 November
3#enem2026Only here14,955174.5M9 November
4#token8 markets5,16729.4M8 November
5#defesacivilOnly here2,83547.8M8 November
6#interlagosOnly here6,02835.3M8 November
7#viralizavídeoOnly here3,4812.8M8 November
8#monamourOnly hereStill climbing2,6614.7M10 November
9#emotional13,34224.1M8 November
10#arcanopessoalOnly here2,44212.3M9 November
11#theremarriedempress3,15252.6M7 November
12#redacaoOnly here4,23288.4M8 November
13#susOnly here7,67262.1M9 November
14#ocarinaoftime7 markets2,42521.4M6 November
15#arcanoOnly here2,0547.5M9 November
16#elninoOnly here3,67344.0M8 November
17#zelda6 markets5,38338.6M6 November
18#apagaoOnly hereStill climbing2,10018.4M10 November
19#africaOnly here7,00014.8M7 November
20#videoscomfrasesprofundasOnly here1,9591.7M8 November
21#equestrianlifeOnly hereStill climbing2,4239.3M10 November
22#campusdrivers2,51741.2M9 November
23#corazonStill climbing1,7102.5M10 November
24#zerotoheroStill climbing2,2647.8M10 November
25#livecanbeeasy10,54226.0M4 November
26#frasianhorseOnly here2,2407.4M10 November
27#gta66 markets59,869102.7M10 November
28#petsoftiktok15,26621.2M8 November
29#redacaoenemOnly here3,08851.2M8 November
30#trendtiktokOnly here4,9529.4M5 November
31#reflexaosentimentosOnly hereStill climbing1,6851.4M10 November
32#arcanosOnly here1,46514.0M9 November
33#portugal7 markets6,51950.4M5 November
34#mareOnly here2,12113.5M7 November
35#zeldaocarinaoftime6 markets1,78412.0M6 November
36#bushcraftOnly here2,00012.9M10 November
37#liveiseasy6 markets3,0387.6M10 November
38#viraltiktokvideoOnly here11,95630.6M7 November
39#bolonuvemOnly hereStill climbing1,2697.5M10 November

Trending only in Brazil

These 24 hashtags are in Brazil's list and in none of the other 13 market lists this week, so they are the most local trends on this page. 7 local hashtags were still at their peak on 10 November.

  • #enem635.3M views
  • #enem2026174.5M views
  • #defesacivil47.8M views
  • #interlagos35.3M views
  • #viralizavídeo2.8M views
  • #monamour4.7M views
  • #arcanopessoal12.3M views
  • #redacao88.4M views
  • #sus62.1M views
  • #arcano7.5M views
  • #elnino44.0M views
  • #apagao18.4M views
  • #africa14.8M views
  • #videoscomfrasesprofundas1.7M views
  • #equestrianlife9.3M views
  • #frasianhorse7.4M views

TikTok-wide campaigns trending in Brazil

These hashtags trend in 6 or more of the 14 markets with a list this week. Most are campaigns TikTok runs itself, so they say less about Brazil than the local ones above.

  • #livefest202613 markets
  • #token8 markets
  • #ocarinaoftime7 markets
  • #zelda6 markets
  • #gta66 markets
  • #portugal7 markets
  • #zeldaocarinaoftime6 markets
  • #liveiseasy6 markets

The month on TikTok in Brazil

TikTok's trending hashtags for the 30 days from 12 October to 10 November, top 15. 37 of this week's 39 hashtags are not in the 30-day top 50, so they took off in the last few days.

Trending TikTok hashtags, Brazil, 30 days to 10 November.
#HashtagPostsViews
1#tiktokshopbr11114,134,2384.66B
2#tiktokshopbr1212716,469692.3M
3#tiktokshopbrblackfriday718,405750.8M
4#tiktokshop1111301,617269.3M
5#ballibotmagos49,753328.3M
6#tredingreels49,704337.7M
7#tiktokshop1111br89,78586.0M
8#finados25,614106.9M
9#exercitodolula81,014191.4M
10#livefest202647,895235.9M
11#blackfriday443,455518.1M
12#novembro29,206116.3M
13#tiktokshopblackfriday264,312376.9M
14#mortovivo12,93646.1M
15#blackfridayentiktokshop98,33898.0M

What sells on TikTok Shop in Brazil

Trends show what people watch. TikTok Shop data shows what they buy.

TikTok trends in other markets

How we got these numbers

Pulled 12 November 2026 through the TokConnect MCP from TikTok's trending-hashtag list for Brazil: the 7 days from 4 November 2026 to 10 November 2026, and the 30 days to 10 November 2026. TikTok's list runs two or three days behind the pull date. We keep TikTok's order and its own counts. We compare each hashtag with the lists of the other 13 markets that have one, the United States included, to mark local and TikTok-wide trends. We leave out hashtags that name an individual, hint at gossip, or touch unsafe or child-related topics (11 of TikTok's 50 this time), so a rank number can skip. There is no search-phrase section here: TikTok's search insights are grouped by language, not country, and we could not confirm the language results reflect people in Brazil. Data: JSON, CSV. The page is rebuilt each day we pull.

Questions about TikTok trends in Brazil

What is trending on TikTok in Brazil right now?

In the 7 days to 10 November, the top local hashtags in Brazil were #enem, #enem2026, #defesacivil, by TikTok's own trending list. #enem had the most views (635.3M). TokConnect refreshes this page daily.

How many views do trending TikTok hashtags get in Brazil?

The 39 hashtags on this page drew 1.81B views and 327,560 posts in the 7 days to 10 November. The top local one, #enem, had 635.3M views.

Are TikTok trends in Brazil different from the US?

Partly. 24 of the 39 hashtags here trend only in Brazil this week, and 8 are TikTok-wide campaigns that trend in 6 or more markets. The US page tracks rising searches instead of hashtags.

How do I track TikTok trends in Brazil for my niche?

Connect TokConnect to ChatGPT or Claude, or use the research agent, and ask for trending hashtags with region BR.

Track trends in your market.

These hashtags come from TikTok's own trending list for this market. Ask the research agent for the same view in any market TokConnect covers. Start free: 50 credits, about 16 research-agent answers, no card.

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