Is Face Serum trending on TikTok?
Searches for “good face serums” average 48,922 a day this week on TokConnect, 67% above where the month started (29,350).
The search results TikTok returns for “face serum” include no typed search of exactly those words, so this page tracks the closest one: “good face serums”. Shop listings and videos below are for “face serum”.
Updated 16 October 2026Refreshed weeklySearch demand, not sales
The last 30 days of searches for “good face serums”
One point per day, worldwide. The two marked lines are the first-week and last-week averages.
Each point is TikTok's search popularity score for the phrase. A move of 10% or more between the two weeks counts as rising or falling.
See all 30 daily readings
| Date | Popularity reading |
|---|---|
| 17 Sep 2026 | 0 |
| 18 Sep 2026 | 22,776 |
| 19 Sep 2026 | 22,776 |
| 20 Sep 2026 | 45,783 |
| 21 Sep 2026 | 45,553 |
| 22 Sep 2026 | 22,776 |
| 23 Sep 2026 | 45,783 |
| 24 Sep 2026 | 0 |
| 25 Sep 2026 | 22,776 |
| 26 Sep 2026 | 0 |
| 27 Sep 2026 | 0 |
| 28 Sep 2026 | 114,803 |
| 29 Sep 2026 | 22,776 |
| 30 Sep 2026 | 45,553 |
| 1 Oct 2026 | 68,790 |
| 2 Oct 2026 | 0 |
| 3 Oct 2026 | 68,560 |
| 4 Oct 2026 | 22,776 |
| 5 Oct 2026 | 22,776 |
| 6 Oct 2026 | 22,776 |
| 7 Oct 2026 | 68,790 |
| 8 Oct 2026 | 22,776 |
| 9 Oct 2026 | 22,776 |
| 10 Oct 2026 | 1,898 |
| 11 Oct 2026 | 0 |
| 12 Oct 2026 | 2,098 |
| 13 Oct 2026 | 23,996 |
| 14 Oct 2026 | 274,671 |
| 15 Oct 2026 | 1,498 |
| 16 Oct 2026 | 38,295 |
Searches versus videos
TikTok shows a 7-day search figure of 38,296 for “good face serums” and lists 1,107 videos for it: 35 searches per listed video. Among the 48 products tracked on these pages, that is the 46th highest searches-per-video figure, where 1 would mean the most demand for the fewest videos.
More searches per video usually means room for a new one.
Best-selling TikTok Shop listings for “face serum”
The 5 best-selling listings on TikTok Shop US.
| Listing | Price | Units sold shown | Rating |
|---|---|---|---|
| [medicube] NAD+ EGF Firming Serum | NAD+, EGF, Collagen Extract, Anti-aging, Plumping, Rad…medicube US Store | $9,878.70 | 415,026 | 4.627,055 reviews |
| The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone SkinThe Ordinary Store | $10.99 | 134,129 | 4.612,346 reviews |
| [Anua] Dark Spot Correcting Serum : 10% Niacinamide+ 4% Tranexamic Acid 1.01 fl.oz. (30ml)…Anua Store US | $27 | 130,377 | 4.69,999 reviews |
| COSRX Advanced Snail 96 Mucin Power Essence, High Concentration Snail Mucin Serum (3.4oz)…Unineed US | $22.78 | 120,837 | 4.611,583 reviews |
| GHK Cu Peptide Serum – Copper Peptide Serum for Tightening, Collagen Boosting & Hydrating…Asterwood | $21.99 | 112,306 | 4.66,669 reviews |
Units sold is the running total shown on each listing. TokConnect Shop Analytics shows revenue and units for any date range.
Top TikTok videos for “face serum”
The 6 most-liked videos for this search. Each one opens on TikTok.
| Creator and caption | Views | Likes | Saves |
|---|---|---|---|
| @chxrry.glowy(no caption) | 5,100,998 | 241,775 | 72,990 |
| @_hygienistjessGo check out the link in my bio <3 | 636,097 | 99,058 | 36,074 |
| @nicolly.divinoAs vezes sua pele só precisa de reposição de vitamina C! . . , | 1,784,448 | 83,938 | 21,137 |
| @kimdoingugcOrganic ugc video exemple with this amazing pdrn pink serum from @Medicube Global 🤍🤍🤍 | 1,543,458 | 63,985 | 45,985 |
| @theordinaryme and bestie 🤞 (just the serum i use everyday) | 6,596,335 | 55,328 | 11,678 |
| @kaii.montinolaI love to perform and act, it’s what I’m passionate about. And no matter how busy life gets, RDL Babyface Seru | 541,371 | 42,926 | 1,117 |
Check any other product
Questions about Face Serum on TikTok
Is Face Serum still trending on TikTok?
On 16 October 2026, TikTok searches for “good face serums” (the closest typed search to “face serum”) were rising: the last 7 daily readings average 48,922 against 29,350 for the first 7, up 67%. A change of 10% or more counts as rising or falling.
How many people search for Face Serum on TikTok?
TikTok's 7-day search figure for “good face serums” was 38,296 on 16 October 2026, with 1,107 videos listed. It is TikTok's search popularity score for the phrase, not a head count of people.
How much does Face Serum cost on TikTok Shop?
The best-selling TikTok Shop listing for “face serum” on 16 October 2026 was “[medicube] NAD+ EGF Firming Serum | NAD+, EGF, Collagen Extract, Anti-…” from medicube US Store at $9,878.70, with 415,026 units sold shown. The five best sellers range from $10.99 to $9,878.70. Units sold is a running total TikTok displays, not sales in a period.
Is there room for a new Face Serum video on TikTok?
TikTok lists 1,107 videos for 38,296 searches: 35 searches per listed video. That ranks 46 of the 48 products tracked here, where 1 is the most searches per video.
Sources. TikTok Creator Search Insights, TikTok video search and TikTok Shop US. Checked 16 October 2026. TikTok rounds counts above about 100,000. Open the snapshot (JSON) · Shop listings (CSV)
