- Creative Center's public Top Ads list holds only a handful of ads and rotates, so we log every reading and show the whole week here.
- Views, markets and length come from Creative Center. TikTok publishes no ad spend in this list, and we don't estimate it.
- TikTok doesn't tag industry in the public list, so the industry column is our read of each ad's text.
These are TikTok's top ads this week: every ad TikTok's Creative Center featured in its public Top Ads list across our readings in the last seven days, with the views Creative Center shows, the markets each ad ran in and how long it is. Use them as TikTok ads examples to study hooks, length and format. The public list is short and changes daily, which is why we log every reading. To check it yourself at any time, use the free TikTok top ads tool.
Key statistics
Free to quote and share with a link to this page. Each figure comes from the data listed under Sources and data.
The most-viewed ad in TikTok Creative Center's public Top Ads list in the week to 12 October 2026 showed 97,175,801 views and ran in 1 market.
The widest-running ad in the list that week appeared in 12 markets: RO, IL, FI, AE, GR, GB, IT, TH, ID, BE, DK, ES.
The 3 top ads we read that week ran 12 to 30 seconds long.
TikTok top ads this week
Every ad Creative Center's public Top Ads list featured in our 3 readings between 6 Oct and 12 Oct, ranked by the views Creative Center shows. The industry column is our read of each ad's text: TikTok's public list does not tag industry. TikTok publishes no ad spend here, and we don't estimate it.
| # | Ad | Industry (our read) | Views | Markets | Length | First seen |
|---|---|---|---|---|---|---|
| 1 | Pas main badminton, yang mama lihat beda sama yang aku rasain! Ini karena aku minum MILO…Our translation: Playing badminton feels different from what mum sees, because I drink MILO, which helps kids stay active, focused and growing. | Food and drink | 97,175,801 | ID | 15s | 8 Oct |
| 2 | Bio-Oil Hannah | Beauty and personal care | 65,015,305 | RO IL FI AE GR GB IT TH ID BE DK ES | 12s | 8 Oct |
| 3 | Você é estagiário girl boss, pai de pet ou fitness? 💅🐶🏋️♂️ Crie o seu starter pack no…Our translation: Intern girl boss, pet dad or fitness type? Make your own starter pack in Gemini and see whose look wins the office group chat. | Apps and tech | 56,174,725 | BR CL | 30s | 8 Oct |
Views as shown by TikTok Creative Center. Watch each ad on Creative Center's Top Ads page. Open the log.
This week's top ads by industry
Grouped by our read of the ad text. For TikTok's own industry filter, use the Top Ads page in Creative Center.
- Food and drink: Pas main badminton, yang mama lihat beda sama yang aku… (97,175,801 views, ID)
- Beauty and personal care: Bio-Oil Hannah (65,015,305 views, RO, IL, FI, AE, GR, GB, IT, TH, ID, BE, DK, ES)
- Apps and tech: Você é estagiário girl boss, pai de pet ou fitness? 💅🐶🏋️♂️… (56,174,725 views, BR, CL)
Our readings this week
| Read on | Ads listed | Ads with details | List last updated by TikTok |
|---|---|---|---|
| 8 Oct | 4 | 3 | 7 Oct |
| 10 Oct | 4 | 3 | 9 Oct |
| 12 Oct | 4 | 3 | 11 Oct |
How this page works
Creative Center publishes a short Top Ads list outside its login. We read it through TokConnect, log each ad by its video, and keep the views, markets and length Creative Center shows. The list holds only a handful of ads and rotates, so this page grows with every reading in the week. Likes, comments, shares and click-through rate come back empty in this public list, so we leave them out. For any ad you can check yourself right now, use the free TikTok top ads tool; for every ad a brand ran in Europe, see the TikTok Ad Library guide.
Frequently asked questions
What are the top ads on TikTok this week?
The table lists every ad TikTok's Creative Center featured in its public Top Ads list in the seven days to the date at the top, ranked by the views Creative Center shows. Each one is a real ad example you can watch on Creative Center.
Can I see how much these TikTok ads spent?
No. Creative Center's public Top Ads list shows views, markets and length, not spend or budget, and this page never estimates one. For ads shown in Europe, TikTok's Ad Library shows a reach range and dates.
Where can I filter TikTok top ads by industry?
On the Top Ads page of TikTok's Creative Center, which filters by region, industry and objective. This page groups the week's ads by our read of their text, because the public list carries no industry tag.
