Rising on TikTokRisingSee all trendsAll trends

Source: TikTok Creator Search Insights via TokConnect, 28 October 2026. Search counts are TikTok's figure for the last 7 days; the arrow compares the latest reading with the average of the previous six days. TikTok Shop items: estimated revenue, TikTok Shop US, 30 days to 18 October 2026, growth against the 30 days before.

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DevelopersAPIAuthentication
Guide

Authentication

Every call carries your API key in a header. That is all the setup there is.

Send your key

Use either header. They do the same thing.

curl "https://api.tokconnect.com/v1/markets" \
  -H "X-API-Key: $TOKCONNECT_API_KEY"

Get your key

Your key is on your account page. The REST API is part of the Pro and Enterprise plans. One key covers the REST API and the MCP server, and both draw on the same credits.

Keep it safe

  • Call the API from your server, a script or a workflow tool. Never ship the key inside a web page or a mobile app.
  • Read it from an environment variable or a secrets manager, not from source code.
  • The Try it consoles in these docs keep your key in this browser tab only and send it to api.tokconnect.com and nowhere else.

When it fails

StatusCodeMeaning
401unauthorizedThe key is missing or not valid. Check the header name and copy the key again.
403plan_requiredThe key is valid, but the REST API needs a Pro or Enterprise plan.