Lose HydroJug Traveler and the month changes
HydroJug sold 19K units of HydroJug Traveler for an estimated $483.0K. Take it out and 49% of revenue goes with it.
30 days to 19 October 2026TikTok Shop US · Brand profile
HydroJug TikTok Shop sales and top products
By DanielUpdated 21 October 2026Data to 19 October 202630 days from 20 SeptemberTikTok Shop US, estimatedHow this is estimated
In the 30 days to 19 October 2026, HydroJug made an estimated $992.4K on TikTok Shop US, per TokConnect Shop Analytics (43K units, $23.00 on average). That ranks #233 of 1,070 tracked brands, and #3 of 12 in Kitchenware as the source files it. One listing, HydroJug Traveler, made 49%.
Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low.
Key statistics
Free to quote and share with a link to this page. Each figure comes from the data listed under Method and sources.
HydroJug made an estimated $992.4K on TikTok Shop US in the 30 days to 19 October 2026.
HydroJug sold an estimated 43K units at an average price of $23.00 in the 30 days to 19 October 2026.
Affiliate creators drove 99% of HydroJug's estimated TikTok Shop source revenue in the 30 days to 19 October 2026; accounts carrying its own name made 1.0%.
HydroJug ranks #233 of 1,070 tracked TikTok Shop brands by estimated revenue in the 30 days to 19 October 2026 and #3 of 12 in Kitchenware.
HydroJug Traveler was HydroJug's best-selling listing: an estimated $483.0K, 49% of headline revenue, in the 30 days to 19 October 2026.
HydroJug's last 7 complete days (13 to 19 October) came to $239.7K, up 40% on the 7 days before ($170.7K), while the tracked brands together were unchanged (partly a platform-wide surge in those days). That is 41 points better than the tracked brands and it holds on 7 of the 7 days, so HydroJug is growing faster than the market.
Key facts about HydroJug on TikTok Shop
- Brand
- HydroJug
- Market
- TikTok Shop US
- Window
- 30 days, 20 September to 19 October
- Updated
- 21 October 2026
- Estimated revenue
- $992.4K
- Estimated units
- 43,140
- Average price
- $23.00
- Revenue rank
- #233 of 1,070 tracked brands
- Category rank
- #3 of 12 in Kitchenware, as the source files it
- From affiliates
- 99%
- From brand-named accounts
- 1.0%
- From LIVE
- 11%
- Listings with sales
- 22
- Best seller
- HydroJug Traveler, $483.0K
- New listings in the window
- 0
What stands out about HydroJug
Videos drive 88% of sales
Short video sold $872.0K of the $992.4K. LIVE added 11% and the shop tab 1.3%.
30 days to 19 October 2026Growing faster than the market
HydroJug's last 7 complete days (13 to 19 October) came to $239.7K, up 40% on the 7 days before ($170.7K), while the tracked brands together were unchanged (partly a platform-wide surge in those days). That is 41 points better than the tracked brands and it holds on 7 of the 7 days, so HydroJug is growing faster than the market.
30 days to 19 October 2026Where it ranks
HydroJug is #233 of 1,070 tracked brands by estimated 30-day revenue, and #3 of 12 in Kitchenware as the source files it. The leader in Kitchenware, Frost Buddy, made $1.31M. HydroJug holds 13% of the revenue of the 12 Kitchenware brands tracked.
30 days to 19 October 202681% comes from creators under 50K
Among the top 99 affiliates for HydroJug, those with fewer than 50K followers drove 81% of the revenue.
30 days to 19 October 2026Priced below its category
HydroJug's average selling price is $23.00, against a median of $39.78 for tracked Kitchenware brands.
30 days to 19 October 2026Go deeper in TokConnectWhich HydroJug products grew fastest on TikTok Shop in the last 7 days, and who is selling them?
Analyst note
HydroJug was founded in 2017 in Ogden, Utah, and its range now spans Traveler, Sport and Everyday lines, with tumblers listed from $24.99.
Only 22 listings had sales, and the top three make 86% of the $992.4K headline. Affiliates made 99% of it and the brand's own account 1.0%, so a competitor is up against a few bottles and a creator network, not a deep catalogue.
3 days in a row (20 to 22 September) ran at $46.7K to $54.7K a day, against a typical day of $29.0K.
HydroJug's last 7 complete days (13 to 19 October) came to $239.7K, up 40% on the 7 days before ($170.7K), while the tracked brands together were unchanged (partly a platform-wide surge in those days). That is 41 points better than the tracked brands and it holds on 7 of the 7 days, so HydroJug is growing faster than the market.
Analyst note based on this page's numbers and the sources listed below, updated 21 October 2026. How these pages are made. Outside facts: utahbusiness.com, thehydrojug.com.
The numbers behind HydroJug
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Date | Est. revenue | Est. units | Affiliates | Brand and linked accounts | Shop tab and mall | Day |
|---|---|---|---|---|---|---|
| 20 September | $54.7K | 2,383 | $54.2K | $403 | $25 | complete |
| 21 September | $53.5K | 2,329 | $53.3K | $236 | $0 | complete |
| 22 September | $46.7K | 2,055 | $46.3K | $370 | $29 | complete |
| 23 September | $40.5K | 1,752 | $40.3K | $258 | $25 | complete |
| 24 September | $40.3K | 1,737 | $40.0K | $271 | $50 | complete |
| 25 September | $39.2K | 1,691 | $38.8K | $296 | $123 | complete |
| 26 September | $35.9K | 1,553 | $35.6K | $191 | $102 | complete |
| 27 September | $36.5K | 1,601 | $36.3K | $272 | $0 | complete |
| 28 September | $27.4K | 1,205 | $27.1K | $268 | $25 | complete |
| 29 September | $29.2K | 1,276 | $28.8K | $329 | $25 | complete |
| 30 September | $33.0K | 1,468 | $32.4K | $526 | $0 | source reports low |
| 1 October | $32.5K | 1,432 | $32.2K | $258 | $25 | source reports low |
| 2 October | $28.3K | 1,235 | $27.9K | $349 | $54 | complete |
| 3 October | $29.4K | 1,262 | $29.1K | $286 | $25 | complete |
| 4 October | $28.7K | 1,272 | $28.5K | $251 | $0 | complete |
| 5 October | $26.2K | 1,152 | $26.0K | $226 | $25 | complete |
| 6 October | $23.7K | 1,050 | $23.4K | $238 | $50 | complete |
| 7 October | $23.4K | 1,036 | $23.1K | $276 | $69 | complete |
| 8 October | $25.3K | 1,108 | $24.8K | $288 | $217 | complete |
| 9 October | $28.9K | 1,257 | $28.2K | $582 | $107 | complete |
| 10 October | $25.1K | 1,097 | $24.7K | $266 | $115 | complete |
| 11 October | $23.0K | 1,008 | $22.8K | $224 | $0 | complete |
| 12 October | $21.3K | 946 | $21.0K | $291 | $0 | complete |
| 13 October | $55.8K | 2,357 | $55.3K | $415 | $75 | complete |
| 14 October | $28.1K | 1,222 | $27.5K | $637 | $0 | complete |
| 15 October | $35.1K | 1,503 | $34.6K | $421 | $133 | complete |
| 16 October | $37.0K | 1,570 | $36.1K | $755 | $129 | complete |
| 17 October | $28.0K | 1,201 | $27.5K | $385 | $102 | complete |
| 18 October | $31.2K | 1,339 | $30.4K | $560 | $191 | complete |
| 19 October | $24.4K | 1,043 | $23.6K | $785 | $58 | complete |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Source | Est. revenue | Share of source total |
|---|---|---|
| Affiliates | $979.7K | 98.7% |
| Brand accounts | $10.3K | 1.0% |
| Linked host accounts | $619 | 0.1% |
| Shop tab and mall | $1.8K | 0.2% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Channel | Est. revenue | Share of source total |
|---|---|---|
| Video | $872.0K | 87.9% |
| LIVE | $107.8K | 10.9% |
| Shop tab and search | $12.5K | 1.3% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| # | Product | Est. revenue | Est. units | Avg price | Share of headline revenue |
|---|---|---|---|---|---|
| 1 | HydroJug Traveler | $483.0K | 19K | $25.00 | 48.7% |
| 2 | Everyday Tumbler | $259.3K | 14K | $19.00 | 26.1% |
| 3 | HydroJug Sport | $110.0K | 4.4K | $25.00 | 11.1% |
| 4 | Ease2o Water Bottle with Straw & Chug Lid | $71.0K | 2.5K | $29.00 | 7.2% |
| 5 | Coffee Traveler, 20 oz | $34.1K | 1.2K | $28.90 | 3.4% |
| 6 | Can Cooler | $14.8K | 924 | $16.00 | 1.5% |
| 7 | New Stainless Steel Shaker, 24 oz | $4.7K | 195 | $24.00 | 0.5% |
| 8 | HydroJug Sport, 64oz | $4.0K | 86 | $46.05 | 0.4% |
| 9 | Removable Traveler Lid | $3.0K | 275 | $10.95 | 0.3% |
| 10 | Kids Sport Water Bottle, 14 oz | $1.4K | 68 | $21.18 | 0.1% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Group | Share of headline revenue |
|---|---|
| Top listing | 48.7% |
| Listings 2 and 3 | 37.2% |
| Listings 4 to 10 | 13.4% |
| Other listings | 0.7% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Price band | Listings | Est. revenue | Share of the top listings |
|---|---|---|---|
| Under $10 | 3 | $2.9K | 0.3% |
| $10 to $25 | 10 | $286.2K | 28.9% |
| $25 to $50 | 6 | $702.2K | 70.8% |
| $50 to $100 | 2 | $310 | 0.0% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Measure | Group | Value |
|---|---|---|
| Affiliate share of revenue | HydroJug | 99% |
| Affiliate share of revenue | Category median | 89% |
| Affiliate share of revenue | Other brands median | 89% |
| Average selling price | HydroJug | $23.00 |
| Average selling price | Category median | $39.78 |
| Average selling price | Other brands median | $35.74 |
| LIVE share of revenue | HydroJug | 11% |
| LIVE share of revenue | Category median | 30% |
| LIVE share of revenue | Other brands median | 13% |
| Last 7 complete days on the 7 before | HydroJug | +40% |
| Last 7 complete days on the 7 before | Tracked brands | 0% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Follower band | Creators | Est. revenue driven | Share |
|---|---|---|---|
| under 10K | 27 | $336.2K | 41.1% |
| 10K to 50K | 49 | $323.2K | 39.6% |
| 50K to 250K | 18 | $123.3K | 15.1% |
| 250K to 1M | 3 | $11.0K | 1.4% |
| 1M or more | 2 | $23.2K | 2.8% |
Go deeper in TokConnectWhich videos and LIVE streams drove HydroJug's TikTok Shop sales in the last 7 days? Show views, revenue and whether they are ads.
HydroJug's top products on TikTok Shop
Ranked by estimated revenue in the 30 days to 19 October 2026. Commission is the public affiliate rate where the source lists one. Listed is the listing date TikTok shows.
| # | Product | Est. revenue | Est. units | Avg price | Commission | Listed |
|---|---|---|---|---|---|---|
| 1 | HydroJug Traveler48.7% of revenue | $483.0K | 19K | $25.00 | 8% | 10 Sep 2024 |
| 2 | Everyday Tumbler26.1% of revenue | $259.3K | 14K | $19.00 | 11% | 24 Nov 2025 |
| 3 | HydroJug Sport11.1% of revenue | $110.0K | 4.4K | $25.00 | 12% | 10 Sep 2024 |
| 4 | Ease2o Water Bottle with Straw & Chug Lid7.2% of revenue | $71.0K | 2.5K | $29.00 | 10% | 6 Apr 2026 |
| 5 | Coffee Traveler, 20 oz3.4% of revenue | $34.1K | 1.2K | $28.90 | 7% | 4 Nov 2025 |
| 6 | Can Cooler1.5% of revenue | $14.8K | 924 | $16.00 | 6% | 2 May 2025 |
| 7 | New Stainless Steel Shaker, 24 oz0.5% of revenue | $4.7K | 195 | $24.00 | 8% | 16 May 2025 |
| 8 | HydroJug Sport, 64oz0.4% of revenue | $4.0K | 86 | $46.05 | 13% | 10 Sep 2024 |
| 9 | Removable Traveler Lid0.3% of revenue | $3.0K | 275 | $10.95 | – | 21 Jul 2026 |
| 10 | Kids Sport Water Bottle, 14 oz0.1% of revenue | $1.4K | 68 | $21.18 | – | 6 Apr 2026 |
| 11 | Removable Sport Lid0.1% of revenue | $1.4K | 150 | $9.07 | – | – |
| 12 | HydroJug Ease2o, 4 Pack0.1% of revenue | $1.2K | 98 | $12.04 | – | – |
| 13 | Traveler Keychain0.1% of revenue | $1.1K | 141 | $7.94 | – | – |
| 14 | Ease2o Kids Water Bottle, 14 oz0.1% of revenue | $798 | 42 | $19.00 | 11% | 6 Apr 2026 |
| 15 | Traveler Boot, 40oz0.0% of revenue | $483 | 40 | $12.09 | – | 23 Sep 2024 |
1 listing ($734, 0.1% of the source total) are priced unreliably by the source and stay out of the product tables. They are left out of this table and the product charts.
Go deeper in TokConnectWhich creators sell HydroJug Traveler from HydroJug on TikTok Shop, and how much did each one drive in the last 30 days?
Accounts named after HydroJug
Accounts on TikTok that carry the brand's own name, with the revenue each sold in the window.
| Account | Followers | Est. revenue | From LIVE | Est. units |
|---|---|---|---|---|
| HYDROJUG | 332K | $10.3K | 0% | 774 |
Only accounts whose name or handle is the brand's own name are shown. 1 other linked account (hosts and shop accounts that do not carry the brand's name) are not shown;
TokConnect
What TokConnect adds to this page
A page can only show a snapshot. Ask TokConnect and it runs the same Shop Analytics for HydroJug live, down to the creator, the video and the LIVE.
- Creators selling it nowWho is selling HydroJug on TikTok Shop right now? Rank the affiliates by revenue in the last 7 days, with follower counts and the products each one sells.Ask in TokConnect
- The videos and LIVEs behind itShow the top videos and LIVE streams selling HydroJug on TikTok Shop US in the last 7 days, with views, revenue and whether each one is an ad.Ask in TokConnect
- What buyers complain aboutWhat do TikTok Shop buyers praise and complain about for HydroJug Traveler from HydroJug? Summarise the review themes and how many reviews sit behind each.Ask in TokConnect
- Products ranked by growthRank HydroJug's TikTok Shop products by 7-day revenue growth, with price, commission and launch date.Ask in TokConnect
50 free credits, no card, failed calls are free. Works in , , and TokConnect Chat. Try the free TikTok Shop analytics tool or read the TikTok Shop MCP guide.
Questions about HydroJug on TikTok Shop
Is HydroJug on TikTok Shop?
An estimated $992.4K of sales over the 30 days to 19 October 2026. HydroJug ranks #233 of 1,070 tracked brands, selling through 1 US storefront.
How much does HydroJug sell on TikTok Shop?
A typical day brings in about $29.0K. Across the 30 days to 19 October 2026, HydroJug sold an estimated 43K units for $992.4K, $23.00 each on average. Figures are estimates, not the brand's accounts.
What is HydroJug's best-selling product on TikTok Shop?
By revenue the leader is HydroJug Traveler: $483.0K, or 49% of the total, from 19K units priced at $25.00 (30 days to 19 October 2026). Behind it come Everyday Tumbler at $259.3K and HydroJug Sport at $110.0K.
Do affiliates drive HydroJug's sales on TikTok Shop?
Affiliates account for 99% of the estimated sales, which is $979.7K. The rest splits between brand-named accounts (1.0%), linked host accounts (under 0.1%) and the shop tab and mall (0.2%). Window: 30 days to 19 October 2026.
How is HydroJug's TikTok Shop revenue changing?
HydroJug's last 7 complete days (13 to 19 October) came to $239.7K, up 40% on the 7 days before ($170.7K), while the tracked brands together were unchanged (partly a platform-wide surge in those days). That is 41 points better than the tracked brands and it holds on 7 of the 7 days, so HydroJug is growing faster than the market.
How are HydroJug's TikTok Shop numbers estimated?
Not from HydroJug's books. Units follow TikTok's own sold counter, revenue is units times the price on the listing, and the window is the 30 days to 19 October 2026. See the method and limits.
Method and sources
Estimated from TikTok Shop sold counts and listed prices, 30 days to 19 October 2026. Source: TokConnect Shop Analytics, TikTok Shop US. Units follow TikTok's sold counter and revenue is units times the listed price, so every figure here is an estimate, not HydroJug's own accounts. Pulled on 21 October 2026; the last complete day of data is 19 October 2026. Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low. Those days are left out of every peak, growth and typical-day figure and are not estimated. 1 listing ($734, 0.1% of the source total) are priced unreliably by the source and stay out of the product tables. The price check matched 100% of the revenue of the top 21 listings to the source's own flag. Product tables and price bands cover the top 21 listings, 100% of headline revenue; the source counts 22 listings with sales. Ranks and medians compare HydroJug with the 1,070 brands the source tracks at $250K or more in 30 days. Individual affiliate creators are never named; only accounts carrying the brand's own name are. Read the full method and corrections policy. Questions or corrections: dj@tokconnect.com.