Streams, not only videos
85% of revenue ($561.1K) came from LIVE. The median tracked brand gets 13% from LIVE.
30 days to 19 October 2026TikTok Shop US · Brand profile
COLDEST TikTok Shop sales and top products
By DanielUpdated 21 October 2026Data to 19 October 202630 days from 20 SeptemberTikTok Shop US, estimatedHow this is estimated
According to TokConnect Shop Analytics, COLDEST sold an estimated $658.0K on TikTok Shop US in the 30 days to 19 October 2026: 21K units at an average price of $31.90. That ranks #386 of 1,070 tracked brands, and #6 of 12 in Kitchenware as the source files it. LIVE streams made 85% of source revenue.
Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low.
Key statistics
Free to quote and share with a link to this page. Each figure comes from the data listed under Method and sources.
COLDEST made an estimated $658.0K on TikTok Shop US in the 30 days to 19 October 2026.
COLDEST sold an estimated 21K units at an average price of $31.90 in the 30 days to 19 October 2026.
Affiliate creators drove 52% of COLDEST's estimated TikTok Shop source revenue in the 30 days to 19 October 2026; accounts carrying its own name made 40%.
COLDEST ranks #386 of 1,070 tracked TikTok Shop brands by estimated revenue in the 30 days to 19 October 2026 and #6 of 12 in Kitchenware.
Limitless Bottle Insulated, 36oz was COLDEST's best-selling listing: an estimated $130.7K, 20% of headline revenue, in the 30 days to 19 October 2026.
Over 13 to 19 October, the last 7 complete days, COLDEST brought in $160.4K, up 10% on the 7 days before ($145.3K). Across the tracked brands the same comparison was unchanged (the windows include platform-wide surge days). The difference from the tracked brands is under 20 points, which is too small to call a trend for this brand.
Key facts about COLDEST on TikTok Shop
- Brand
- COLDEST
- Market
- TikTok Shop US
- Window
- 30 days, 20 September to 19 October
- Updated
- 21 October 2026
- Estimated revenue
- $658.0K
- Estimated units
- 20,626
- Average price
- $31.90
- Revenue rank
- #386 of 1,070 tracked brands
- Category rank
- #6 of 12 in Kitchenware, as the source files it
- From affiliates
- 52%
- From brand-named accounts
- 40%
- From LIVE
- 85%
- Listings with sales
- 25
- Best seller
- Limitless Bottle Insulated, 36oz, $130.7K
- New listings in the window
- 6
What stands out about COLDEST
Not only an affiliate story
Accounts named after COLDEST sold an estimated $264.3K (40%). The median tracked brand gets 4.0% through all its own and linked accounts together.
30 days to 19 October 2026Three listings lead the way
Limitless Bottle Insulated, 36oz, Limitless Ultra Bottle, 46oz and Go Series Bottle, 32oz made 51% of COLDEST's revenue between them, an estimated $338.3K.
30 days to 19 October 2026Small creators do the selling
Affiliates with under 50K followers made 98% of the revenue of the top 97 affiliates, and they are 90 of them.
30 days to 19 October 2026Four days made 52% of the month
52% of revenue came on four days (20 Sep, 28 Sep, 5 Oct, 19 Oct). A typical day made $10.6K, while the average day was $22.8K, so the average overstates an ordinary day.
30 days to 19 October 2026#386 of 1,070 brands
In the 30 days to 19 October 2026, COLDEST is #386 of 1,070 tracked brands by estimated 30-day revenue, and #6 of 12 in Kitchenware as the source files it. The leader in Kitchenware, Frost Buddy, made $1.31M. COLDEST holds 8.8% of the revenue of the 12 Kitchenware brands tracked.
30 days to 19 October 2026Go deeper in TokConnectWhich COLDEST products grew fastest on TikTok Shop in the last 7 days, and who is selling them?
Analyst note
COLDEST says it is family-owned with no outside investors. Its range runs from 15 oz to 46 oz bottles, plus a 128 oz gallon.
Four days (20 Sep, 28 Sep, 5 Oct, 19 Oct) made 52% of the window, against a typical day of $10.6K. Over 13 to 19 October, the last 7 complete days, COLDEST brought in $160.4K, up 10% on the 7 days before ($145.3K). Across the tracked brands the same comparison was unchanged (the windows include platform-wide surge days). The difference from the tracked brands is under 20 points, which is too small to call a trend for this brand.
LIVE carries 85% of revenue and video only 6.7%, so this is a stream business, with accounts named after the brand making 40%. Bottles dominate: Limitless Bottle Insulated, 36oz makes 20% and the top three listings make 51%. 2 listings ($63.4K, 9.6% of the source total) are priced unreliably by the source and stay out of the product tables. A seller should read $658.0K knowing a few days carry much of it.
Analyst note based on this page's numbers and the sources listed below, updated 21 October 2026. How these pages are made. Outside facts: coldest.com.
The numbers behind COLDEST
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Date | Est. revenue | Est. units | Affiliates | Brand and linked accounts | Shop tab and mall | Day |
|---|---|---|---|---|---|---|
| 20 September | $91.4K | 2,237 | $74.3K | $56 | $17.0K | complete |
| 21 September | $11.3K | 528 | $5.8K | $5.4K | $10 | complete |
| 22 September | $9.2K | 357 | $2.4K | $5.8K | $926 | complete |
| 23 September | $6.4K | 342 | $1.6K | $4.8K | $0 | complete |
| 24 September | $7.3K | 309 | $1.5K | $5.5K | $234 | complete |
| 25 September | $10.0K | 407 | $2.4K | $7.6K | $79 | complete |
| 26 September | $3.4K | 155 | $3.4K | $0 | $41 | complete |
| 27 September | $1.9K | 72 | $1.9K | $0 | $0 | complete |
| 28 September | $60.2K | 1,768 | $25.3K | $34.6K | $266 | complete |
| 29 September | $17.6K | 614 | $4.8K | $12.7K | $114 | complete |
| 30 September | $5.8K | 227 | $1.5K | $4.3K | $0 | source reports low |
| 1 October | $14.8K | 574 | $5.3K | $9.5K | $0 | source reports low |
| 2 October | $8.7K | 360 | $2.6K | $6.1K | $36 | complete |
| 3 October | $5.1K | 200 | $5.0K | $0 | $49 | complete |
| 4 October | $2.0K | 88 | $2.0K | $0 | $36 | complete |
| 5 October | $97.2K | 2,835 | $38.3K | $36.6K | $22.3K | complete |
| 6 October | $26.7K | 918 | $10.6K | $16.0K | $138 | complete |
| 7 October | $9.0K | 390 | $2.5K | $6.4K | $44 | complete |
| 8 October | $16.8K | 615 | $6.0K | $10.4K | $410 | complete |
| 9 October | $9.2K | 401 | $2.0K | $7.1K | $44 | complete |
| 10 October | $28.8K | 863 | $19.9K | $893 | $8.1K | complete |
| 11 October | $22.0K | 594 | $20.8K | $348 | $812 | complete |
| 12 October | $32.9K | 961 | $15.8K | $16.7K | $281 | complete |
| 13 October | $12.5K | 512 | $3.8K | $8.7K | $0 | complete |
| 14 October | $8.4K | 324 | $2.1K | $6.3K | $9 | complete |
| 15 October | $34.5K | 1,021 | $17.9K | $16.5K | $157 | complete |
| 16 October | $12.6K | 470 | $5.6K | $7.0K | $0 | complete |
| 17 October | $5.9K | 209 | $5.7K | $172 | $23 | complete |
| 18 October | $2.2K | 68 | $2.2K | $0 | $0 | complete |
| 19 October | $84.4K | 2,207 | $46.9K | $35.8K | $1.7K | complete |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Source | Est. revenue | Share of source total |
|---|---|---|
| Affiliates | $339.9K | 51.7% |
| Brand accounts | $264.3K | 40.2% |
| Linked host accounts | $905 | 0.1% |
| Shop tab and mall | $52.9K | 8.0% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Channel | Est. revenue | Share of source total |
|---|---|---|
| Video | $44.0K | 6.7% |
| LIVE | $561.1K | 85.3% |
| Shop tab and search | $52.9K | 8.0% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| # | Product | Est. revenue | Est. units | Avg price | Share of headline revenue |
|---|---|---|---|---|---|
| 1 | Limitless Bottle Insulated, 36oz | $130.7K | 2.7K | $47.88 | 19.9% |
| 2 | Limitless Ultra Bottle, 46oz | $104.7K | 2.2K | $46.95 | 15.9% |
| 3 | Go Series Bottle, 32oz | $102.9K | 2.1K | $49.00 | 15.6% |
| 4 | COLDEST Tumbler, 20oz | $66.8K | 2.4K | $27.95 | 10.2% |
| 5 | Limitless Bottle, 24oz | $58.4K | 1.4K | $42.00 | 8.9% |
| 6 | Mystery Mini Keychain | $42.9K | 4.8K | $8.99 | 6.5% |
| 7 | Limitless Bottle, 15oz | $25.3K | 614 | $41.19 | 3.8% |
| 8 | COLDEST Boots, 5 Pack | $17.9K | 688 | $26.00 | 2.7% |
| 9 | COLDEST Hoodie | $11.1K | 150 | $74.00 | 1.7% |
| 10 | Drive Thru, 30oz | $10.6K | 265 | $40.00 | 1.6% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Group | Share of headline revenue |
|---|---|
| Top listing | 19.9% |
| Listings 2 and 3 | 31.6% |
| Listings 4 to 10 | 35.4% |
| Other listings | 13.2% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Price band | Listings | Est. revenue | Share of the top listings |
|---|---|---|---|
| Under $10 | 2 | $42.9K | 7.2% |
| $10 to $25 | 4 | $9.9K | 1.7% |
| $25 to $50 | 14 | $525.0K | 88.3% |
| $50 to $100 | 3 | $16.8K | 2.8% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| First sold | Product | Est. revenue |
|---|---|---|
| 15 October | Drive Thru, 30oz | $10.6K |
| 18 October | Auction Tumbler, 15 Oz | $450 |
| 18 October | Auction Go Tumbler, 32oz | $180 |
| 18 October | Auction Tumbler, 24 Oz | $150 |
| 18 October | Auction Drive Thru Tumbler, 30oz | $100 |
| 18 October | Dog Bowl | $50 |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Measure | Group | Value |
|---|---|---|
| Affiliate share of revenue | COLDEST | 52% |
| Affiliate share of revenue | Category median | 92% |
| Affiliate share of revenue | Other brands median | 89% |
| Average selling price | COLDEST | $31.90 |
| Average selling price | Category median | $39.78 |
| Average selling price | Other brands median | $35.74 |
| LIVE share of revenue | COLDEST | 85% |
| LIVE share of revenue | Category median | 28% |
| LIVE share of revenue | Other brands median | 13% |
| Last 7 complete days on the 7 before | COLDEST | +10% |
| Last 7 complete days on the 7 before | Tracked brands | 0% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Follower band | Creators | Est. revenue driven | Share |
|---|---|---|---|
| under 10K | 45 | $125.9K | 39.0% |
| 10K to 50K | 45 | $190.3K | 58.9% |
| 50K to 250K | 5 | $5.4K | 1.7% |
| 250K to 1M | 1 | $452 | 0.1% |
| 1M or more | 1 | $885 | 0.3% |
Go deeper in TokConnectWhich videos and LIVE streams drove COLDEST's TikTok Shop sales in the last 7 days? Show views, revenue and whether they are ads.
COLDEST's top products on TikTok Shop
Ranked by estimated revenue in the 30 days to 19 October 2026. Commission is the public affiliate rate where the source lists one. Listed is the listing date TikTok shows.
| # | Product | Est. revenue | Est. units | Avg price | Commission | Listed |
|---|---|---|---|---|---|---|
| 1 | Limitless Bottle Insulated, 36oz19.9% of revenue | $130.7K | 2.7K | $47.88 | 17% | 3 Dec 2024 |
| 2 | Limitless Ultra Bottle, 46oz15.9% of revenue | $104.7K | 2.2K | $46.95 | 17% | 16 Oct 2023 |
| 3 | Go Series Bottle, 32oz15.6% of revenue | $102.9K | 2.1K | $49.00 | 18% | 7 Jun 2026 |
| 4 | COLDEST Tumbler, 20oz10.2% of revenue | $66.8K | 2.4K | $27.95 | – | 23 Sep 2025 |
| 5 | Limitless Bottle, 24oz8.9% of revenue | $58.4K | 1.4K | $42.00 | – | 15 Jul 2025 |
| 6 | Mystery Mini Keychain6.5% of revenue | $42.9K | 4.8K | $8.99 | – | 16 Feb 2024 |
| 7 | Limitless Bottle, 15oz3.8% of revenue | $25.3K | 614 | $41.19 | – | 16 Aug 2025 |
| 8 | COLDEST Boots, 5 Pack2.7% of revenue | $17.9K | 688 | $26.00 | – | 13 Mar 2025 |
| 9 | COLDEST Hoodie1.7% of revenue | $11.1K | 150 | $74.00 | 20% | 17 Jul 2026 |
| 10 | Drive Thru, 30oz1.6% of revenue | $10.6K | 265 | $40.00 | – | 15 Oct 2026 |
| 11 | 1 Gallon Limitless Jug0.8% of revenue | $5.5K | 56 | $98.93 | – | 2 Sep 2025 |
| 12 | Mini Backpack0.8% of revenue | $5.0K | 113 | $43.98 | – | 26 Dec 2025 |
| 13 | COLDEST Towers0.7% of revenue | $4.5K | 215 | $21.02 | – | 16 Sep 2025 |
| 14 | Trucker Hat0.3% of revenue | $2.1K | 90 | $23.22 | – | 19 Sep 2026 |
| 15 | COLDEST Bottle, 6.7oz0.3% of revenue | $2.0K | 70 | $28.00 | – | 27 Nov 2025 |
2 listings ($63.4K, 9.6% of the source total) are priced unreliably by the source and stay out of the product tables. They are left out of this table and the product charts.
Go deeper in TokConnectWhich creators sell Limitless Bottle Insulated, 36oz from COLDEST on TikTok Shop, and how much did each one drive in the last 30 days?
New COLDEST listings
6 listings sold for the first time in the 30 days to 19 October 2026, $11.5K together (1.8% of revenue).
| Product | First sold | Est. revenue | Est. units | Avg price |
|---|---|---|---|---|
| Drive Thru, 30oz | 15 October | $10.6K | 265 | $40.00 |
| Auction Tumbler, 15 Oz | 18 October | $450 | 9 | $49.99 |
| Auction Go Tumbler, 32oz | 18 October | $180 | 3 | $60.00 |
| Auction Tumbler, 24 Oz | 18 October | $150 | 3 | $49.99 |
| Auction Drive Thru Tumbler, 30oz | 18 October | $100 | 2 | $49.99 |
| Dog Bowl | 18 October | $50 | 1 | $49.99 |
Accounts named after COLDEST
Accounts on TikTok that carry the brand's own name, with the revenue each sold in the window.
| Account | Followers | Est. revenue | From LIVE | Est. units |
|---|---|---|---|---|
| COLDEST | 438K | $264.3K | 97% | 9.3K |
Only accounts whose name or handle is the brand's own name are shown. 3 other linked accounts (hosts and shop accounts that do not carry the brand's name) are not shown;
TokConnect
What TokConnect adds to this page
A page can only show a snapshot. Ask TokConnect and it runs the same Shop Analytics for COLDEST live, down to the creator, the video and the LIVE.
- Creators selling it nowWho is selling COLDEST on TikTok Shop right now? Rank the affiliates by revenue in the last 7 days, with follower counts and the products each one sells.Ask in TokConnect
- The videos and LIVEs behind itShow the top videos and LIVE streams selling COLDEST on TikTok Shop US in the last 7 days, with views, revenue and whether each one is an ad.Ask in TokConnect
- What buyers complain aboutWhat do TikTok Shop buyers praise and complain about for Limitless Bottle Insulated, 36oz from COLDEST? Summarise the review themes and how many reviews sit behind each.Ask in TokConnect
- Products ranked by growthRank COLDEST's TikTok Shop products by 7-day revenue growth, with price, commission and launch date.Ask in TokConnect
50 free credits, no card, failed calls are free. Works in , , and TokConnect Chat. Try the free TikTok Shop analytics tool or read the TikTok Shop MCP guide.
Questions about COLDEST on TikTok Shop
Is COLDEST on TikTok Shop?
An estimated $658.0K of sales over the 30 days to 19 October 2026. COLDEST ranks #386 of 1,070 tracked brands, selling through 1 US storefront.
How much does COLDEST sell on TikTok Shop?
$658.0K of estimated revenue and about 21K units over the 30 days to 19 October 2026; a typical sale was $31.90.
What is COLDEST's best-selling product on TikTok Shop?
Limitless Bottle Insulated, 36oz, with an estimated $130.7K (20% of headline revenue) on 2.7K units at $47.88 in the 30 days to 19 October 2026. Next are Limitless Ultra Bottle, 46oz ($104.7K) and Go Series Bottle, 32oz ($102.9K).
Do affiliates drive COLDEST's sales on TikTok Shop?
Mostly. Affiliate creators drove 52% of COLDEST's estimated source revenue ($339.9K) in the 30 days to 19 October 2026. Accounts carrying the brand's own name made 40% ($264.3K), other linked accounts 0.1% and the shop tab and mall 8.0% ($52.9K).
How is COLDEST's TikTok Shop revenue changing?
Over 13 to 19 October, the last 7 complete days, COLDEST brought in $160.4K, up 10% on the 7 days before ($145.3K). Across the tracked brands the same comparison was unchanged (the windows include platform-wide surge days). The difference from the tracked brands is under 20 points, which is too small to call a trend for this brand.
How are COLDEST's TikTok Shop numbers estimated?
Not from COLDEST's books. Units follow TikTok's own sold counter, revenue is units times the price on the listing, and the window is the 30 days to 19 October 2026. See the method and limits.
Method and sources
Estimated from TikTok Shop sold counts and listed prices, 30 days to 19 October 2026. Source: TokConnect Shop Analytics, TikTok Shop US. Units follow TikTok's sold counter and revenue is units times the listed price, so every figure here is an estimate, not COLDEST's own accounts. Pulled on 21 October 2026; the last complete day of data is 19 October 2026. Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low. Those days are left out of every peak, growth and typical-day figure and are not estimated. 2 listings ($63.4K, 9.6% of the source total) are priced unreliably by the source and stay out of the product tables. The price check matched 100% of the revenue of the top 23 listings to the source's own flag. Product tables and price bands cover the top 23 listings, 90% of headline revenue; the source counts 25 listings with sales. Ranks and medians compare COLDEST with the 1,070 brands the source tracks at $250K or more in 30 days. Individual affiliate creators are never named; only accounts carrying the brand's own name are. Read the full method and corrections policy. Questions or corrections: dj@tokconnect.com.