26% of sales happen on LIVE
Crocs made $2.16M from LIVE in the 30 days, against $6.21M from videos. The median tracked brand gets 13% from LIVE.
30 days to 19 October 2026TikTok Shop US · Brand profile
Crocs TikTok Shop sales and top products
By DanielUpdated 21 October 2026Data to 19 October 202630 days from 20 SeptemberTikTok Shop US, estimatedHow this is estimated
TokConnect Shop Analytics puts Crocs' TikTok Shop US sales at an estimated $8.40M for the 30 days to 19 October 2026, from 180K units at $46.60 each on average. Only 8 of 1,070 tracked brands sold more, and it is #1 of 32 in Shoes as the source files it. LIVE streams made 26% of source revenue.
Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low.
Key statistics
Free to quote and share with a link to this page. Each figure comes from the data listed under Method and sources.
Crocs made an estimated $8.40M on TikTok Shop US in the 30 days to 19 October 2026.
Crocs sold an estimated 180K units at an average price of $46.60 in the 30 days to 19 October 2026.
Affiliate creators drove 89% of Crocs' estimated TikTok Shop source revenue in the 30 days to 19 October 2026; accounts carrying its own name made 0%.
Crocs ranks #9 of 1,070 tracked TikTok Shop brands by estimated revenue in the 30 days to 19 October 2026 and #1 of 32 in Shoes.
Adult Classic Metallic Buckle Clogs was Crocs' best-selling listing: an estimated $724.0K, 8.6% of headline revenue, in the 30 days to 19 October 2026.
Over 13 to 19 October, the last 7 complete days, Crocs brought in $2.01M, down 20% on the 7 days before ($2.51M). Across the tracked brands the same comparison was unchanged (the windows include platform-wide surge days). That is within 20 points of the tracked brands, so no brand-specific trend shows.
Key facts about Crocs on TikTok Shop
- Brand
- Crocs
- Market
- TikTok Shop US
- Window
- 30 days, 20 September to 19 October
- Updated
- 21 October 2026
- Estimated revenue
- $8.40M
- Estimated units
- 180,175
- Average price
- $46.60
- Revenue rank
- #9 of 1,070 tracked brands
- Category rank
- #1 of 32 in Shoes, as the source files it
- From affiliates
- 89%
- From brand-named accounts
- 0.0%
- From LIVE
- 26%
- Listings with sales
- 171
- Best seller
- Adult Classic Metallic Buckle Clogs, $724.0K
- New listings in the window
- 10
What stands out about Crocs
Where it ranks
Crocs is #9 of 1,070 tracked brands by estimated 30-day revenue, and #1 of 32 in Shoes as the source files it. The next brand in Shoes, HeyDude, made $4.61M, 55% as much. Crocs holds 20% of the revenue of the 32 Shoes brands tracked.
30 days to 19 October 2026A wide range sells
The best listing makes 8.6% of revenue and the top 10 together make 44%. The source counts 171 listings with sales in the 30 days.
30 days to 19 October 2026Small creators do the selling
Affiliates with under 50K followers made 75% of the revenue of the top 99 affiliates, and they are 75 of them.
30 days to 19 October 202610 listings are new this month
10 products first sold in the window earned an estimated $349.8K (4.2% of revenue). The best, Adult Crafted Lace Clogs, made $122.2K since 1 Oct.
30 days to 19 October 2026Down 20% on the week before, market 0%
Over 13 to 19 October, the last 7 complete days, Crocs brought in $2.01M, down 20% on the 7 days before ($2.51M). Across the tracked brands the same comparison was unchanged (the windows include platform-wide surge days). That is within 20 points of the tracked brands, so no brand-specific trend shows.
30 days to 19 October 2026Go deeper in TokConnectWhich Crocs products grew fastest on TikTok Shop in the last 7 days, and who is selling them?
Analyst note
Crocs was founded in 2002 and is best known for foam clogs and Jibbitz charms. It also owns HEYDUDE, which has its own TikTok Shop presence. Here, Crocs means the Crocs US shop only.
That shop made an estimated $8.40M in the 30 days to 19 October 2026, #9 of 1,070 brands and #1 of 32 in Shoes. Unlike most brands in this data, Crocs sells a quarter of its revenue on LIVE (26%) and runs its own account well: own accounts made 0%, against 89% through affiliates.
The range is wide and no listing dominates. Adult Classic Metallic Buckle Clogs leads with 8.6% of revenue, and 171 products had sales. That spread makes the shop less exposed to one viral listing than medicube or Comfrt.
The last 7 days made $2.01M, down 20% on the 7 before on the 7 before.
Analyst note based on this page's numbers and the sources listed below, updated 21 October 2026. How these pages are made. Outside facts: Crocs (Wikipedia).
The numbers behind Crocs
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Date | Est. revenue | Est. units | Affiliates | Brand and linked accounts | Shop tab and mall | Day |
|---|---|---|---|---|---|---|
| 20 September | $376.2K | 8,781 | $338.8K | $37.3K | $112 | complete |
| 21 September | $247.2K | 5,518 | $212.2K | $34.0K | $970 | complete |
| 22 September | $223.7K | 4,498 | $216.5K | $6.0K | $1.2K | complete |
| 23 September | $216.4K | 4,120 | $187.4K | $28.8K | $221 | complete |
| 24 September | $162.8K | 3,541 | $134.4K | $28.2K | $211 | complete |
| 25 September | $296.8K | 7,033 | $290.0K | $5.8K | $998 | complete |
| 26 September | $493.9K | 12,443 | $458.5K | $33.9K | $1.5K | complete |
| 27 September | $352.9K | 8,281 | $328.2K | $24.3K | $367 | complete |
| 28 September | $200.7K | 4,676 | $187.9K | $12.4K | $372 | complete |
| 29 September | $322.0K | 7,021 | $290.7K | $30.2K | $1.1K | complete |
| 30 September | $13.2K | 337 | $10.7K | $2.5K | $0 | source reports low |
| 1 October | $11.6K | 280 | $8.8K | $2.8K | $0 | source reports low |
| 2 October | $248.5K | 5,343 | $205.2K | $43.4K | $0 | complete |
| 3 October | $230.9K | 5,251 | $194.9K | $35.6K | $421 | complete |
| 4 October | $219.0K | 4,734 | $177.2K | $41.7K | $88 | complete |
| 5 October | $263.7K | 5,530 | $242.9K | $20.6K | $173 | complete |
| 6 October | $392.2K | 8,468 | $357.0K | $34.7K | $503 | complete |
| 7 October | $274.4K | 5,873 | $219.0K | $54.4K | $1.0K | complete |
| 8 October | $295.0K | 5,977 | $267.6K | $25.7K | $1.6K | complete |
| 9 October | $475.2K | 8,841 | $422.5K | $51.4K | $1.4K | complete |
| 10 October | $501.1K | 10,143 | $462.5K | $34.5K | $4.2K | complete |
| 11 October | $331.4K | 6,676 | $298.5K | $32.7K | $223 | complete |
| 12 October | $240.7K | 5,028 | $202.5K | $37.7K | $597 | complete |
| 13 October | $284.5K | 6,042 | $254.5K | $29.1K | $834 | complete |
| 14 October | $374.0K | 7,937 | $334.0K | $39.9K | $124 | complete |
| 15 October | $298.3K | 6,070 | $251.1K | $47.0K | $163 | complete |
| 16 October | $359.0K | 7,306 | $307.8K | $50.6K | $618 | complete |
| 17 October | $286.1K | 5,932 | $251.5K | $34.5K | $133 | complete |
| 18 October | $223.5K | 4,739 | $192.0K | $31.3K | $150 | complete |
| 19 October | $181.2K | 3,756 | $142.7K | $38.0K | $589 | complete |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Source | Est. revenue | Share of source total |
|---|---|---|
| Affiliates | $7.45M | 88.7% |
| Linked host accounts | $928.8K | 11.1% |
| Shop tab and mall | $20.0K | 0.2% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Channel | Est. revenue | Share of source total |
|---|---|---|
| Video | $6.21M | 74.0% |
| LIVE | $2.16M | 25.7% |
| Shop tab and search | $24.0K | 0.3% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| # | Product | Est. revenue | Est. units | Avg price | Share of headline revenue |
|---|---|---|---|---|---|
| 1 | Adult Classic Metallic Buckle Clogs | $724.0K | 19K | $39.01 | 8.6% |
| 2 | Adult Classic Cozzzy Slippers | $580.5K | 12K | $48.99 | 6.9% |
| 3 | Women's Loaferette Slip-On Clogs with Chunky | $426.2K | 5.8K | $74.00 | 5.1% |
| 4 | Women's Dylan Platform Elevated Clogs | $360.4K | 5.2K | $69.04 | 4.3% |
| 5 | Women's Dylan Animal Platform Clogs | $336.8K | 4.3K | $79.06 | 4.0% |
| 6 | Adult Classic Crafted Floral Clogs | $310.1K | 7K | $43.99 | 3.7% |
| 7 | Adult Classic Unfurgettable Vegan Suede Lined Clogs | $278.6K | 4K | $68.95 | 3.3% |
| 8 | Adult Unfurgettable Furry Lined Clogs | $257.4K | 4.4K | $59.04 | 3.1% |
| 9 | Women's Dylan Platform Clogs | $239.4K | 4.9K | $48.96 | 2.9% |
| 10 | Adult Classic Crafted Canvas Clogs | $221.0K | 3.8K | $58.92 | 2.6% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Group | Share of headline revenue |
|---|---|
| Top listing | 8.6% |
| Listings 2 and 3 | 12.0% |
| Listings 4 to 10 | 23.9% |
| Other listings | 55.5% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Price band | Listings | Est. revenue | Share of the top listings |
|---|---|---|---|
| Under $10 | 2 | $17.0K | 0.2% |
| $10 to $25 | 5 | $101.0K | 1.3% |
| $25 to $50 | 35 | $3.28M | 41.1% |
| $50 to $100 | 58 | $4.58M | 57.4% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| First sold | Product | Est. revenue |
|---|---|---|
| 22 September | Adult Classic Pendleton Clogs | $70.2K |
| 22 September | Jibbitz Pendleton Shoe Charms, 5-Pack | $850 |
| 28 September | Adult Classic Animal-Lined Clogs | $44.5K |
| 1 October | Adult Crafted Lace Clogs | $122.2K |
| 1 October | Men's Axle Low Clog | $47.6K |
| 4 October | Satin Ballet Ribbons, 4-Pack | $177 |
| 8 October | Adult Animal Fuzzy Lined Slides | $39.7K |
| 8 October | Adult Classic Unfurgettable Fuzzy Lined Boots | $480 |
| 13 October | Jibbitz Light-Up Snow Globe Mystery Box | $23.6K |
| 13 October | Classic Pouch Wristlet | $490 |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Measure | Group | Value |
|---|---|---|
| Affiliate share of revenue | Crocs | 89% |
| Affiliate share of revenue | Category median | 92% |
| Affiliate share of revenue | Other brands median | 89% |
| Average selling price | Crocs | $46.60 |
| Average selling price | Category median | $47.59 |
| Average selling price | Other brands median | $35.72 |
| LIVE share of revenue | Crocs | 26% |
| LIVE share of revenue | Category median | 10% |
| LIVE share of revenue | Other brands median | 13% |
| Last 7 complete days on the 7 before | Crocs | -20% |
| Last 7 complete days on the 7 before | Tracked brands | 0% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Follower band | Creators | Est. revenue driven | Share |
|---|---|---|---|
| under 10K | 19 | $826.0K | 14.9% |
| 10K to 50K | 56 | $3.35M | 60.5% |
| 50K to 250K | 18 | $1.18M | 21.4% |
| 250K to 1M | 5 | $128.3K | 2.3% |
| 1M or more | 1 | $48.8K | 0.9% |
Go deeper in TokConnectWhich videos and LIVE streams drove Crocs' TikTok Shop sales in the last 7 days? Show views, revenue and whether they are ads.
Crocs' top products on TikTok Shop
Ranked by estimated revenue in the 30 days to 19 October 2026. Commission is the public affiliate rate where the source lists one. Listed is the listing date TikTok shows.
| # | Product | Est. revenue | Est. units | Avg price | Commission | Listed |
|---|---|---|---|---|---|---|
| 1 | Adult Classic Metallic Buckle Clogs8.6% of revenue | $724.0K | 19K | $39.01 | 10% | 17 Apr 2026 |
| 2 | Adult Classic Cozzzy Slippers6.9% of revenue | $580.5K | 12K | $48.99 | 10% | 16 Jan 2025 |
| 3 | Women's Loaferette Slip-On Clogs with Chunky5.1% of revenue | $426.2K | 5.8K | $74.00 | 9% | 23 Jun 2026 |
| 4 | Women's Dylan Platform Elevated Clogs4.3% of revenue | $360.4K | 5.2K | $69.04 | 10% | 26 Nov 2025 |
| 5 | Women's Dylan Animal Platform Clogs4.0% of revenue | $336.8K | 4.3K | $79.06 | 10% | 7 Aug 2026 |
| 6 | Adult Classic Crafted Floral Clogs3.7% of revenue | $310.1K | 7K | $43.99 | 9% | 24 Dec 2025 |
| 7 | Adult Classic Unfurgettable Vegan Suede Lined Clogs3.3% of revenue | $278.6K | 4K | $68.95 | 10% | 28 Aug 2025 |
| 8 | Adult Unfurgettable Furry Lined Clogs3.1% of revenue | $257.4K | 4.4K | $59.04 | 10% | 9 Jul 2026 |
| 9 | Women's Dylan Platform Clogs2.9% of revenue | $239.4K | 4.9K | $48.96 | 10% | 16 Aug 2024 |
| 10 | Adult Classic Crafted Canvas Clogs2.6% of revenue | $221.0K | 3.8K | $58.92 | 10% | 1 Aug 2025 |
| 11 | Women's Dylan Buckle Platform Clogs2.6% of revenue | $218.3K | 4K | $54.04 | 9% | 22 Jun 2026 |
| 12 | Adult Cafe Slippers2.3% of revenue | $193.7K | 3.6K | $53.96 | 9% | 10 Jul 2026 |
| 13 | Women's Saturday Two-Strap Sandals2.3% of revenue | $193.0K | 5.1K | $37.92 | 8% | 10 Jan 2026 |
| 14 | Women's Dylan Notched Clogs2.3% of revenue | $190.8K | 3.2K | $59.06 | 10% | 22 Jul 2026 |
| 15 | Adult Disney Tim The Nightmare Before1.9% of revenue | $162.6K | 2.2K | $73.90 | – | 9 Sep 2026 |
15 listings ($318.6K, 3.8% of the source total) are priced unreliably by the source and stay out of the product tables. They are left out of this table and the product charts.
Go deeper in TokConnectWhich creators sell Adult Classic Metallic Buckle Clogs from Crocs on TikTok Shop, and how much did each one drive in the last 30 days?
New Crocs listings
10 listings sold for the first time in the 30 days to 19 October 2026, $349.8K together (4.2% of revenue).
| Product | First sold | Est. revenue | Est. units | Avg price |
|---|---|---|---|---|
| Adult Crafted Lace Clogs | 1 October | $122.2K | 1.8K | $68.26 |
| Adult Classic Pendleton Clogs | 22 September | $70.2K | 780 | $90.04 |
| Men's Axle Low Clog | 1 October | $47.6K | 530 | $89.83 |
| Adult Classic Animal-Lined Clogs | 28 September | $44.5K | 690 | $64.51 |
| Adult Animal Fuzzy Lined Slides | 8 October | $39.7K | 662 | $59.98 |
| Jibbitz Light-Up Snow Globe Mystery Box | 13 October | $23.6K | 1.6K | $14.56 |
| Jibbitz Pendleton Shoe Charms, 5-Pack | 22 September | $850 | 34 | $25.00 |
| Classic Pouch Wristlet | 13 October | $490 | 20 | $24.49 |
| Adult Classic Unfurgettable Fuzzy Lined Boots | 8 October | $480 | 6 | $79.99 |
| Satin Ballet Ribbons, 4-Pack | 4 October | $177 | 16 | $11.05 |
TokConnect
What TokConnect adds to this page
A page can only show a snapshot. Ask TokConnect and it runs the same Shop Analytics for Crocs live, down to the creator, the video and the LIVE.
- Creators selling it nowWho is selling Crocs on TikTok Shop right now? Rank the affiliates by revenue in the last 7 days, with follower counts and the products each one sells.Ask in TokConnect
- The videos and LIVEs behind itShow the top videos and LIVE streams selling Crocs on TikTok Shop US in the last 7 days, with views, revenue and whether each one is an ad.Ask in TokConnect
- What buyers complain aboutWhat do TikTok Shop buyers praise and complain about for Adult Classic Metallic Buckle Clogs from Crocs? Summarise the review themes and how many reviews sit behind each.Ask in TokConnect
- Products ranked by growthRank Crocs' TikTok Shop products by 7-day revenue growth, with price, commission and launch date.Ask in TokConnect
50 free credits, no card, failed calls are free. Works in , , and TokConnect Chat. Try the free TikTok Shop analytics tool or read the TikTok Shop MCP guide.
Questions about Crocs on TikTok Shop
Is Crocs on TikTok Shop?
Crocs has a live TikTok Shop US presence. The source tracks 1 storefront for it, which sold about 180K units for an estimated $8.40M in the 30 days to 19 October 2026. Among 1,070 tracked brands that is #9.
How much does Crocs sell on TikTok Shop?
$8.40M of estimated revenue and about 180K units over the 30 days to 19 October 2026; a typical sale was $46.60.
What is Crocs' best-selling product on TikTok Shop?
Adult Classic Metallic Buckle Clogs sits on top with an estimated $724.0K in the 30 days to 19 October 2026, 19K units at $39.01. Second and third are Adult Classic Cozzzy Slippers ($580.5K) and Women's Loaferette Slip-On Clogs with Chunky ($426.2K).
Do affiliates drive Crocs' sales on TikTok Shop?
Mostly: $7.45M of the $8.40M source revenue came through affiliates, 89%. Accounts named after the brand brought $0 (0%), linked host accounts 11% and the shop tab and mall $20.0K (0.2%), in the 30 days to 19 October 2026.
How is Crocs' TikTok Shop revenue changing?
Over 13 to 19 October, the last 7 complete days, Crocs brought in $2.01M, down 20% on the 7 days before ($2.51M). Across the tracked brands the same comparison was unchanged (the windows include platform-wide surge days). That is within 20 points of the tracked brands, so no brand-specific trend shows.
How are Crocs' TikTok Shop numbers estimated?
The source reads the sold count TikTok shows on each listing and multiplies it by the listed price. That gives the $8.40M here for the 30 days to 19 October 2026. It is an outside estimate and cannot see refunds or discounts. Read the method.
Method and sources
Estimated from TikTok Shop sold counts and listed prices, 30 days to 19 October 2026. Source: TokConnect Shop Analytics, TikTok Shop US. Units follow TikTok's sold counter and revenue is units times the listed price, so every figure here is an estimate, not Crocs' own accounts. Pulled on 21 October 2026; the last complete day of data is 19 October 2026. Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low. Those days are left out of every peak, growth and typical-day figure and are not estimated. 15 listings ($318.6K, 3.8% of the source total) are priced unreliably by the source and stay out of the product tables. The price check matched 99% of the revenue of the top 100 listings to the source's own flag. Product tables and price bands cover the top 100 listings, 95% of headline revenue; the source counts 171 listings with sales. Ranks and medians compare Crocs with the 1,070 brands the source tracks at $250K or more in 30 days. Individual affiliate creators are never named; only accounts carrying the brand's own name are. Read the full method and corrections policy. Questions or corrections: dj@tokconnect.com.