Streams, not only videos
70% of revenue ($1.12M) came from LIVE. The median tracked brand gets 13% from LIVE.
30 days to 19 October 2026Source: TikTok Creator Search Insights via TokConnect, 21 October 2026. Search counts are TikTok's figure for the last 7 days; the arrow compares the latest reading with the average of the previous six days. TikTok Shop items: estimated revenue, TikTok Shop US, 30 days to 18 October 2026, growth against the 30 days before.
By DanielUpdated 21 October 2026Data to 19 October 202630 days from 20 SeptemberTikTok Shop US, estimatedHow this is estimated
In the 30 days to 19 October 2026, iRobot made an estimated $1.60M on TikTok Shop US, per TokConnect Shop Analytics (3.3K units, $483.60 on average). That ranks #122 of 1,070 tracked brands, and #4 of 27 in Household Appliances as the source files it. LIVE streams made 70% of source revenue.
Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low.
Free to quote and share with a link to this page. Each figure comes from the data listed under Method and sources.
iRobot made an estimated $1.60M on TikTok Shop US in the 30 days to 19 October 2026.
iRobot sold an estimated 3.3K units at an average price of $483.60 in the 30 days to 19 October 2026.
Affiliate creators drove 70% of iRobot's estimated TikTok Shop source revenue in the 30 days to 19 October 2026; accounts carrying its own name made 0%.
iRobot ranks #122 of 1,070 tracked TikTok Shop brands by estimated revenue in the 30 days to 19 October 2026 and #4 of 27 in Household Appliances.
Roomba 2020 DustCompactor 2-in-1 Robot Vacuum was iRobot's best-selling listing: an estimated $1.19M, 75% of headline revenue, in the 30 days to 19 October 2026.
iRobot's last 7 complete days (13 to 19 October) came to $257.6K, down 61% on the 7 days before ($668.2K), while the tracked brands together were unchanged (the windows include platform-wide surge days). That is 61 points worse than the tracked brands and it holds on 6 of the 7 days, so iRobot is slowing against the market.
70% of revenue ($1.12M) came from LIVE. The median tracked brand gets 13% from LIVE.
30 days to 19 October 2026iRobot sold 2.6K units of Roomba 2020 DustCompactor 2-in-1 Robot Vacuum for an estimated $1.19M. Take it out and 75% of revenue goes with it.
30 days to 19 October 2026iRobot's last 7 complete days (13 to 19 October) came to $257.6K, down 61% on the 7 days before ($668.2K), while the tracked brands together were unchanged (the windows include platform-wide surge days). That is 61 points worse than the tracked brands and it holds on 6 of the 7 days, so iRobot is slowing against the market.
30 days to 19 October 2026iRobot is #122 of 1,070 tracked brands by estimated 30-day revenue, and #4 of 27 in Household Appliances as the source files it. The leader in Household Appliances, Shark Home, made $8.51M. iRobot holds 4.6% of the revenue of the 27 Household Appliances brands tracked.
30 days to 19 October 2026The two biggest affiliates, with 10K to 50K followers and under 10K followers, drove an estimated $383.2K, 24% of iRobot's revenue.
30 days to 19 October 202630% of revenue, an estimated $477.9K, came from the shop tab, search and the TikTok Shop mall rather than from creator videos or accounts.
30 days to 19 October 2026Go deeper in TokConnectWhich iRobot products grew fastest on TikTok Shop in the last 7 days, and who is selling them?
Roomba launched in 2002, and the lineup also includes Braava floor-mopping robots. Retail Dive reported that iRobot filed for Chapter 11 on December 14, 2025, with contract manufacturer Picea set to take full ownership.
On TikTok Shop video made 0.1% of the $1.60M headline, against 70% from LIVE and 30% from the shop tab. A seller or affiliate here should plan around LIVE streams, not short video.
Only 11 listings had sales, and the top three make 92% at an average sale of $483.60. 2 listings ($93.7K, 5.9% of the source total) are priced unreliably by the source and stay out of the product tables.
iRobot's last 7 complete days (13 to 19 October) came to $257.6K, down 61% on the 7 days before ($668.2K), while the tracked brands together were unchanged (the windows include platform-wide surge days). That is 61 points worse than the tracked brands and it holds on 6 of the 7 days, so iRobot is slowing against the market.
Analyst note based on this page's numbers and the sources listed below, updated 21 October 2026. How these pages are made. Outside facts: Wikipedia (IRobot), retaildive.com.
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
| Date | Est. revenue | Est. units | Affiliates | Brand and linked accounts | Shop tab and mall | Day |
|---|---|---|---|---|---|---|
| 20 September | $19.7K | 46 | $19.3K | $0 | $459 | complete |
| 21 September | $48.0K | 83 | $38.0K | $0 | $10.0K | complete |
| 22 September | $34.1K | 72 | $29.3K | $0 | $4.9K | complete |
| 23 September | $46.9K | 102 | $36.2K | $0 | $10.7K | complete |
| 24 September | $34.8K | 79 | $31.1K | $0 | $3.7K | complete |
| 25 September | $75.4K | 161 | $28.8K | $0 | $46.6K | complete |
| 26 September | $38.7K | 81 | $33.9K | $0 | $4.8K | complete |
| 27 September | $93.3K | 195 | $68.4K | $0 | $24.8K | complete |
| 28 September | $4.2K | 9 | $4.2K | $0 | $0 | complete |
| 29 September | $599 | 1 | $599 | $0 | $0 | complete |
| 30 September | $28.9K | 61 | $27.5K | $0 | $1.4K | source reports low |
| 1 October | $35.7K | 72 | $33.4K | $0 | $2.3K | source reports low |
| 2 October | $44.5K | 90 | $39.6K | $0 | $4.9K | complete |
| 3 October | $74.8K | 151 | $62.7K | $0 | $12.0K | complete |
| 4 October | $49.6K | 91 | $49.6K | $0 | $0 | complete |
| 5 October | $42.0K | 78 | $24.9K | $0 | $17.1K | complete |
| 6 October | $29.1K | 63 | $25.7K | $0 | $3.4K | complete |
| 7 October | $105.1K | 205 | $73.7K | $0 | $31.4K | complete |
| 8 October | $135.6K | 269 | $74.5K | $0 | $61.1K | complete |
| 9 October | $141.6K | 292 | $116.4K | $0 | $25.3K | complete |
| 10 October | $91.4K | 191 | $64.3K | $0 | $27.1K | complete |
| 11 October | $93.5K | 199 | $75.0K | $0 | $18.5K | complete |
| 12 October | $71.9K | 155 | $33.4K | $0 | $38.5K | complete |
| 13 October | $21.8K | 47 | $20.3K | $0 | $1.6K | complete |
| 14 October | $36.7K | 71 | $20.1K | $0 | $16.6K | complete |
| 15 October | $105.4K | 231 | $23.3K | $0 | $82.0K | complete |
| 16 October | $46.4K | 104 | $21.4K | $0 | $25.0K | complete |
| 17 October | $31.7K | 62 | $27.8K | $0 | $3.9K | complete |
| 18 October | $7.9K | 20 | $7.9K | $0 | $0 | complete |
| 19 October | $7.8K | 21 | $7.8K | $0 | $0 | complete |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
| Source | Est. revenue | Share of source total |
|---|---|---|
| Affiliates | $1.12M | 70.1% |
| Shop tab and mall | $477.9K | 29.9% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
| Channel | Est. revenue | Share of source total |
|---|---|---|
| Video | $2.3K | 0.1% |
| LIVE | $1.12M | 69.9% |
| Shop tab and search | $477.9K | 29.9% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
| # | Product | Est. revenue | Est. units | Avg price | Share of headline revenue |
|---|---|---|---|---|---|
| 1 | Roomba 2020 DustCompactor 2-in-1 Robot Vacuum | $1.19M | 2.6K | $457.69 | 74.5% |
| 2 | Roomba Plus 4020 2-in-1 Robot Vacuum & Mop | $245.7K | 328 | $748.99 | 15.4% |
| 3 | Roomba 205 DustCompactor Combo Robot Vacuum | $30.9K | 66 | $468.94 | 1.9% |
| 4 | Roomba Plus 415 Combo Robot Vacuum & Mop | $25.8K | 43 | $599.07 | 1.6% |
| 5 | Roomba Max 775 Robot Vacuum & Mop Combo | $4.8K | 5 | $964.00 | 0.3% |
| 6 | Roomba Electro Plus | $1.2K | 3 | $400.00 | 0.1% |
| 7 | Roomba Max 715 Vacuum Robot + AutoEmpty Dock | $599 | 1 | $599.00 | 0.0% |
| 8 | Roomba 105 Vacuum Robot + AutoEmpty Dock | $279 | 1 | $279.00 | 0.0% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
| Group | Share of headline revenue |
|---|---|
| Top listing | 74.5% |
| Listings 2 and 3 | 17.3% |
| Listings 4 to 10 | 2.0% |
| Other listings | 6.1% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
| Measure | Group | Value |
|---|---|---|
| Affiliate share of revenue | iRobot | 70% |
| Affiliate share of revenue | Category median | 91% |
| Affiliate share of revenue | Other brands median | 89% |
| Average selling price | iRobot | $483.60 |
| Average selling price | Category median | $91.41 |
| Average selling price | Other brands median | $35.72 |
| LIVE share of revenue | iRobot | 70% |
| LIVE share of revenue | Category median | 24% |
| LIVE share of revenue | Other brands median | 13% |
| Last 7 complete days on the 7 before | iRobot | -61% |
| Last 7 complete days on the 7 before | Tracked brands | 0% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
| Follower band | Creators | Est. revenue driven | Share |
|---|---|---|---|
| under 10K | 7 | $296.7K | 26.5% |
| 10K to 50K | 11 | $703.2K | 62.8% |
| 50K to 250K | 1 | $119.0K | 10.6% |
Go deeper in TokConnectWhich videos and LIVE streams drove iRobot's TikTok Shop sales in the last 7 days? Show views, revenue and whether they are ads.
Ranked by estimated revenue in the 30 days to 19 October 2026. Commission is the public affiliate rate where the source lists one. Listed is the listing date TikTok shows.
| # | Product | Est. revenue | Est. units | Avg price | Commission | Listed |
|---|---|---|---|---|---|---|
| 1 | Roomba 2020 DustCompactor 2-in-1 Robot Vacuum74.5% of revenue | $1.19M | 2.6K | $457.69 | – | 27 Jul 2026 |
| 2 | Roomba Plus 4020 2-in-1 Robot Vacuum & Mop15.4% of revenue | $245.7K | 328 | $748.99 | – | 15 Jul 2026 |
| 3 | Roomba 205 DustCompactor Combo Robot Vacuum1.9% of revenue | $30.9K | 66 | $468.94 | 10% | 17 Dec 2025 |
| 4 | Roomba Plus 415 Combo Robot Vacuum & Mop1.6% of revenue | $25.8K | 43 | $599.07 | – | 22 Jul 2026 |
| 5 | Roomba Max 775 Robot Vacuum & Mop Combo0.3% of revenue | $4.8K | 5 | $964.00 | – | 22 Jul 2026 |
| 6 | Roomba Electro Plus0.1% of revenue | $1.2K | 3 | $400.00 | – | – |
| 7 | Roomba Max 715 Vacuum Robot + AutoEmpty Dock0.0% of revenue | $599 | 1 | $599.00 | – | – |
| 8 | Roomba 105 Vacuum Robot + AutoEmpty Dock0.0% of revenue | $279 | 1 | $279.00 | – | – |
2 listings ($93.7K, 5.9% of the source total) are priced unreliably by the source and stay out of the product tables. They are left out of this table and the product charts.
Go deeper in TokConnectWhich creators sell Roomba 2020 DustCompactor 2-in-1 Robot Vacuum from iRobot on TikTok Shop, and how much did each one drive in the last 30 days?
A page can only show a snapshot. Ask TokConnect and it runs the same Shop Analytics for iRobot live, down to the creator, the video and the LIVE.
50 free credits, no card, failed calls are free. Works in , , and TokConnect Chat. Try the free TikTok Shop analytics tool or read the TikTok Shop MCP guide.
An estimated $1.60M of sales over the 30 days to 19 October 2026. iRobot ranks #122 of 1,070 tracked brands, selling through 1 US storefront.
An estimated $1.60M in the 30 days to 19 October 2026, a typical day of about $45.4K, on 3.3K units at an average price of $483.60. These are estimates built from TikTok sold counts and listed prices.
Roomba 2020 DustCompactor 2-in-1 Robot Vacuum, with an estimated $1.19M (75% of headline revenue) on 2.6K units at $457.69 in the 30 days to 19 October 2026. Behind it come Roomba Plus 4020 2-in-1 Robot Vacuum & Mop at $245.7K and Roomba 205 DustCompactor Combo Robot Vacuum at $30.9K.
Mostly: $1.12M of the $1.60M source revenue came through affiliates, 70%. Accounts named after the brand brought $0 (0%), linked host accounts 0% and the shop tab and mall $477.9K (30%), in the 30 days to 19 October 2026.
iRobot's last 7 complete days (13 to 19 October) came to $257.6K, down 61% on the 7 days before ($668.2K), while the tracked brands together were unchanged (the windows include platform-wide surge days). That is 61 points worse than the tracked brands and it holds on 6 of the 7 days, so iRobot is slowing against the market.
Not from iRobot's books. Units follow TikTok's own sold counter, revenue is units times the price on the listing, and the window is the 30 days to 19 October 2026. See the method and limits.
Estimated from TikTok Shop sold counts and listed prices, 30 days to 19 October 2026. Source: TokConnect Shop Analytics, TikTok Shop US. Units follow TikTok's sold counter and revenue is units times the listed price, so every figure here is an estimate, not iRobot's own accounts. Pulled on 21 October 2026; the last complete day of data is 19 October 2026. Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low. Those days are left out of every peak, growth and typical-day figure and are not estimated. 2 listings ($93.7K, 5.9% of the source total) are priced unreliably by the source and stay out of the product tables. The price check matched 100% of the revenue of the top 8 listings to the source's own flag. Product tables and price bands cover the top 8 listings, 94% of headline revenue; the source counts 11 listings with sales. Ranks and medians compare iRobot with the 1,070 brands the source tracks at $250K or more in 30 days. Individual affiliate creators are never named; only accounts carrying the brand's own name are. Read the full method and corrections policy. Questions or corrections: dj@tokconnect.com.