Two affiliates drive 28%
Two affiliates (10K to 50K followers and 10K to 50K followers) account for $414.6K between them. We show affiliates by rank and follower band, never by name.
30 days to 19 October 2026TikTok Shop US · Brand profile
Good American TikTok Shop sales and top products
By DanielUpdated 21 October 2026Data to 19 October 202630 days from 20 SeptemberTikTok Shop US, estimatedHow this is estimated
According to TokConnect Shop Analytics, Good American sold an estimated $1.49M on TikTok Shop US in the 30 days to 19 October 2026: 11K units at an average price of $129.66. That ranks #134 of 1,070 tracked brands, and #31 of 167 in Womenswear & Underwear as the source files it. In the last 7 complete days it was up 15% on the 7 before, against level with the same earlier days for the tracked brands.
Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low.
Key statistics
Free to quote and share with a link to this page. Each figure comes from the data listed under Method and sources.
Good American made an estimated $1.49M on TikTok Shop US in the 30 days to 19 October 2026.
Good American sold an estimated 11K units at an average price of $129.66 in the 30 days to 19 October 2026.
Affiliate creators drove 83% of Good American's estimated TikTok Shop source revenue in the 30 days to 19 October 2026; accounts carrying its own name made 0.9%.
Good American ranks #134 of 1,070 tracked TikTok Shop brands by estimated revenue in the 30 days to 19 October 2026 and #31 of 167 in Womenswear & Underwear.
Good Waist Skinny Compression Jeans was Good American's best-selling listing: an estimated $121.4K, 8.2% of headline revenue, in the 30 days to 19 October 2026.
In the last 7 complete days (13 to 19 October) Good American made $335.2K, up 15% on the 7 days before ($292.7K); the tracked brands as a whole were unchanged; those days include a platform-wide surge. That is within 20 points of the tracked brands, so no brand-specific trend shows.
Key facts about Good American on TikTok Shop
- Brand
- Good American
- Market
- TikTok Shop US
- Window
- 30 days, 20 September to 19 October
- Updated
- 21 October 2026
- Estimated revenue
- $1.49M
- Estimated units
- 11,481
- Average price
- $129.66
- Revenue rank
- #134 of 1,070 tracked brands
- Category rank
- #31 of 167 in Womenswear & Underwear, as the source files it
- From affiliates
- 83%
- From brand-named accounts
- 0.9%
- From LIVE
- 0.5%
- Listings with sales
- 249
- Best seller
- Good Waist Skinny Compression Jeans, $121.4K
- New listings in the window
- 20
What stands out about Good American
Where it ranks
Good American is #134 of 1,070 tracked brands by estimated 30-day revenue, and #31 of 167 in Womenswear & Underwear as the source files it. The leader in Womenswear & Underwear, Comfrt, made $15.05M. Good American holds 0.8% of the revenue of the 167 Womenswear & Underwear brands tracked.
30 days to 19 October 2026Sales are spread across the range
The biggest listing is 8.2% of revenue. The top 10 listings make 41%; the source counts 249 listings with sales.
30 days to 19 October 2026An average sale of $129.66
That is 4.2 times the $30.70 median for Womenswear & Underwear brands in the same data.
30 days to 19 October 2026The shop tab matters
22% of revenue ($329.6K) came from the shop tab and search, not from videos or LIVE.
30 days to 19 October 2026Shoppers also arrive on their own
16% of revenue, an estimated $235.1K, came from the shop tab, search and the TikTok Shop mall rather than from creator videos or accounts.
30 days to 19 October 2026Go deeper in TokConnectWhich Good American products grew fastest on TikTok Shop in the last 7 days, and who is selling them?
Analyst note
Good American launched in October 2016 with three denim styles and later added activewear, swimwear and footwear.
LIVE is close to untouched here: it made 0.5% of the $1.49M headline, against 77% from video and 22% from the shop tab. For a seller in denim and apparel that is an open channel, and for an affiliate it means the money is in video.
At $129.66 an average sale, orders are large, and Good Waist Skinny Compression Jeans leads with 8.2%. The top three make 21% across 249 listings. 3 days in a row (24 to 26 September) ran at $91.9K to $117.1K a day, against a typical day of $47.4K.
In the last 7 complete days (13 to 19 October) Good American made $335.2K, up 15% on the 7 days before ($292.7K); the tracked brands as a whole were unchanged; those days include a platform-wide surge. That is within 20 points of the tracked brands, so no brand-specific trend shows.
Analyst note based on this page's numbers and the sources listed below, updated 21 October 2026. How these pages are made. Outside facts: femfounded.org.
The numbers behind Good American
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Date | Est. revenue | Est. units | Affiliates | Brand and linked accounts | Shop tab and mall | Day |
|---|---|---|---|---|---|---|
| 20 September | $27.5K | 195 | $22.8K | $148 | $4.5K | complete |
| 21 September | $12.5K | 92 | $9.2K | $0 | $3.2K | complete |
| 22 September | $34.1K | 243 | $26.7K | $49 | $7.3K | complete |
| 23 September | $83.1K | 634 | $57.8K | $812 | $24.4K | complete |
| 24 September | $117.1K | 908 | $108.4K | $99 | $8.6K | complete |
| 25 September | $91.9K | 765 | $76.4K | $1.6K | $13.9K | complete |
| 26 September | $97.6K | 755 | $83.9K | $157 | $13.5K | complete |
| 27 September | $72.4K | 549 | $61.0K | $895 | $10.5K | complete |
| 28 September | $55.3K | 418 | $39.7K | $603 | $15.0K | complete |
| 29 September | $55.7K | 418 | $44.2K | $367 | $11.0K | complete |
| 30 September | $3.6K | 32 | $3.5K | $0 | $158 | source reports low |
| 1 October | $2.9K | 26 | $2.3K | $128 | $459 | source reports low |
| 2 October | $89.1K | 832 | $74.8K | $1.0K | $13.3K | complete |
| 3 October | $48.4K | 419 | $37.6K | $286 | $10.5K | complete |
| 4 October | $40.6K | 367 | $35.2K | $336 | $5.0K | complete |
| 5 October | $29.1K | 242 | $24.1K | $0 | $5.0K | complete |
| 6 October | $27.4K | 219 | $22.8K | $0 | $4.6K | complete |
| 7 October | $37.7K | 299 | $33.0K | $265 | $4.4K | complete |
| 8 October | $42.4K | 308 | $32.6K | $70 | $9.7K | complete |
| 9 October | $46.9K | 373 | $39.7K | $438 | $6.8K | complete |
| 10 October | $47.4K | 354 | $40.5K | $534 | $6.5K | complete |
| 11 October | $47.5K | 343 | $41.5K | $437 | $5.6K | complete |
| 12 October | $43.3K | 305 | $38.3K | $847 | $4.2K | complete |
| 13 October | $46.6K | 339 | $41.9K | $504 | $4.2K | complete |
| 14 October | $48.8K | 348 | $42.2K | $156 | $6.4K | complete |
| 15 October | $55.8K | 412 | $47.4K | $434 | $8.0K | complete |
| 16 October | $51.6K | 372 | $43.2K | $129 | $8.3K | complete |
| 17 October | $47.4K | 341 | $39.7K | $802 | $6.9K | complete |
| 18 October | $46.0K | 313 | $38.5K | $810 | $6.7K | complete |
| 19 October | $38.9K | 260 | $31.2K | $1.4K | $6.4K | complete |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Source | Est. revenue | Share of source total |
|---|---|---|
| Affiliates | $1.24M | 83.3% |
| Brand accounts | $13.4K | 0.9% |
| Shop tab and mall | $235.1K | 15.8% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Channel | Est. revenue | Share of source total |
|---|---|---|
| Video | $1.15M | 77.3% |
| LIVE | $8.0K | 0.5% |
| Shop tab and search | $329.6K | 22.1% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| # | Product | Est. revenue | Est. units | Avg price | Share of headline revenue |
|---|---|---|---|---|---|
| 1 | Good Waist Skinny Compression Jeans | $121.4K | 1.7K | $72.71 | 8.2% |
| 2 | Velvet Good Waist Palazzo Pant | $105.6K | 593 | $178.03 | 7.1% |
| 3 | Vintage Low Loose Jeans (MESA) | $78.4K | 1.1K | $70.66 | 5.3% |
| 4 | Velvet Good Legs Flare Pant | $60.8K | 279 | $217.96 | 4.1% |
| 5 | Good Classic Bootcut Corduroy Pant | $59.1K | 302 | $195.86 | 4.0% |
| 6 | Always Fits Good Legs Straight Jeans Long (INDIGO316) | $54.1K | 340 | $159.00 | 3.6% |
| 7 | Always Fits Good Legs Straight Jeans (INDIGO316) | $36.6K | 277 | $132.13 | 2.5% |
| 8 | Soft Tech Good Classic Bootcut Jeans (INDIGO627) | $36.0K | 214 | $167.99 | 2.4% |
| 9 | Vintage Low Loose Jeans (INDIGO1224) | $34.2K | 303 | $113.00 | 2.3% |
| 10 | Good Waist Palazzo Jeans (INDIGO511) | $27.6K | 155 | $178.00 | 1.9% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Group | Share of headline revenue |
|---|---|
| Top listing | 8.2% |
| Listings 2 and 3 | 12.4% |
| Listings 4 to 10 | 20.7% |
| Other listings | 58.8% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| First sold | Product | Est. revenue |
|---|---|---|
| 20 September | The Suede Boxy Jacket | $1.2K |
| 23 September | Low Slung Baggy Trouser | $6.4K |
| 23 September | The Knit Polo Sweater | $962 |
| 23 September | Soft Tech Good Legs Straight Jeans | $411 |
| 25 September | Vintage Cigarette Jeans | $8.4K |
| 25 September | The Cropped Trench Jacket | $432 |
| 28 September | The Combo Layered Tee | $3.4K |
| 28 September | Always Fits Good Petite Bootcut Jeans | $1.7K |
| 28 September | The Jacquard Cardigan | $1.2K |
| 28 September | Coated Good True Straight Jeans | $455 |
| 29 September | Always Fits Good Classic Bootcut Jeans (BLACK001) | $655 |
| 7 October | Soft Tech Good Low Rise Bootcut Jeans (INDIGO1308) | $5.8K |
| 7 October | Always Fits Good Classic Bootcut Jeans (TAWNY) | $1.6K |
| 7 October | Soft Tech Good Low Rise Bootcut Jeans (NOVA) | $569 |
| 7 October | Vintage Straight Ankle Jeans | $363 |
| 7 October | Always Fits Good Legs Flare Jeans | $168 |
| 7 October | Always Fits Good Legs Straight Jeans | $158 |
| 8 October | The Crinkle Easy Shirt | $1.2K |
| 10 October | Ghost Waist Low Loose Jeans | $6.3K |
| 13 October | Soft Tech Good Petite Low Rise Bootcut Jeans | $187 |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Measure | Group | Value |
|---|---|---|
| Affiliate share of revenue | Good American | 83% |
| Affiliate share of revenue | Category median | 93% |
| Affiliate share of revenue | Other brands median | 89% |
| Average selling price | Good American | $129.66 |
| Average selling price | Category median | $30.70 |
| Average selling price | Other brands median | $35.72 |
| LIVE share of revenue | Good American | 1% |
| LIVE share of revenue | Category median | 7% |
| LIVE share of revenue | Other brands median | 13% |
| Last 7 complete days on the 7 before | Good American | +15% |
| Last 7 complete days on the 7 before | Tracked brands | 0% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Follower band | Creators | Est. revenue driven | Share |
|---|---|---|---|
| under 10K | 15 | $115.8K | 10.3% |
| 10K to 50K | 46 | $849.9K | 75.5% |
| 50K to 250K | 30 | $109.2K | 9.7% |
| 250K to 1M | 7 | $48.0K | 4.3% |
| 1M or more | 1 | $2.4K | 0.2% |
Go deeper in TokConnectWhich videos and LIVE streams drove Good American's TikTok Shop sales in the last 7 days? Show views, revenue and whether they are ads.
Good American's top products on TikTok Shop
Ranked by estimated revenue in the 30 days to 19 October 2026. Commission is the public affiliate rate where the source lists one. Listed is the listing date TikTok shows.
| # | Product | Est. revenue | Est. units | Avg price | Commission | Listed |
|---|---|---|---|---|---|---|
| 1 | Good Waist Skinny Compression Jeans8.2% of revenue | $121.4K | 1.7K | $72.71 | 13% | 11 Mar 2026 |
| 2 | Velvet Good Waist Palazzo Pant7.1% of revenue | $105.6K | 593 | $178.03 | 10% | 4 Sep 2026 |
| 3 | Vintage Low Loose Jeans (MESA)5.3% of revenue | $78.4K | 1.1K | $70.66 | 12% | 10 Aug 2026 |
| 4 | Velvet Good Legs Flare Pant4.1% of revenue | $60.8K | 279 | $217.96 | – | 4 Sep 2026 |
| 5 | Good Classic Bootcut Corduroy Pant4.0% of revenue | $59.1K | 302 | $195.86 | 12% | 20 Aug 2026 |
| 6 | Always Fits Good Legs Straight Jeans Long (INDIGO316)3.6% of revenue | $54.1K | 340 | $159.00 | 14% | 16 Feb 2026 |
| 7 | Always Fits Good Legs Straight Jeans (INDIGO316)2.5% of revenue | $36.6K | 277 | $132.13 | 12% | 13 Jan 2024 |
| 8 | Soft Tech Good Classic Bootcut Jeans (INDIGO627)2.4% of revenue | $36.0K | 214 | $167.99 | 15% | 2 Dec 2025 |
| 9 | Vintage Low Loose Jeans (INDIGO1224)2.3% of revenue | $34.2K | 303 | $113.00 | 15% | 12 Apr 2026 |
| 10 | Good Waist Palazzo Jeans (INDIGO511)1.9% of revenue | $27.6K | 155 | $178.00 | 15% | 10 Feb 2026 |
| 11 | Good Waist Palazzo Jeans (INDIGO1154)1.7% of revenue | $25.4K | 184 | $137.99 | 14% | 13 Feb 2026 |
| 12 | Always Fits Good Classic Bootcut Jeans (INDIGO446)1.7% of revenue | $24.8K | 147 | $168.98 | 15% | 5 Feb 2024 |
| 13 | The Pull on Trouser (BLACK001 Baggy)1.6% of revenue | $24.0K | 186 | $128.82 | – | – |
| 14 | Vintage Wide Corduroy Pant (NAVY002)1.6% of revenue | $23.7K | 161 | $147.08 | 12% | 20 Aug 2026 |
| 15 | Always Fits Good Legs Straight Jeans (INDIGO571)1.4% of revenue | $21.0K | 132 | $159.02 | 14% | 6 Sep 2024 |
2 listings ($9.7K, 0.7% of the source total) are priced unreliably by the source and stay out of the product tables. They are left out of this table and the product charts.
Go deeper in TokConnectWhich creators sell Good Waist Skinny Compression Jeans from Good American on TikTok Shop, and how much did each one drive in the last 30 days?
New Good American listings
20 listings sold for the first time in the 30 days to 19 October 2026, $41.7K together (2.8% of revenue).
| Product | First sold | Est. revenue | Est. units | Avg price |
|---|---|---|---|---|
| Vintage Cigarette Jeans | 25 September | $8.4K | 47 | $179.15 |
| Low Slung Baggy Trouser | 23 September | $6.4K | 27 | $236.30 |
| Ghost Waist Low Loose Jeans | 10 October | $6.3K | 29 | $218.28 |
| Soft Tech Good Low Rise Bootcut Jeans (INDIGO1308) | 7 October | $5.8K | 31 | $185.48 |
| The Combo Layered Tee | 28 September | $3.4K | 32 | $106.25 |
| Always Fits Good Petite Bootcut Jeans | 28 September | $1.7K | 8 | $212.50 |
| Always Fits Good Classic Bootcut Jeans (TAWNY) | 7 October | $1.6K | 8 | $206.25 |
| The Suede Boxy Jacket | 20 September | $1.2K | 2 | $625.00 |
| The Jacquard Cardigan | 28 September | $1.2K | 5 | $244.00 |
| The Crinkle Easy Shirt | 8 October | $1.2K | 8 | $150.00 |
| The Knit Polo Sweater | 23 September | $962 | 5 | $192.40 |
| Always Fits Good Classic Bootcut Jeans (BLACK001) | 29 September | $655 | 3 | $218.40 |
Accounts named after Good American
Accounts on TikTok that carry the brand's own name, with the revenue each sold in the window.
| Account | Followers | Est. revenue | From LIVE | Est. units |
|---|---|---|---|---|
| GOOD AMERICAN | 276K | $13.4K | 0% | 98 |
Only accounts whose name or handle is the brand's own name are shown.
TokConnect
What TokConnect adds to this page
A page can only show a snapshot. Ask TokConnect and it runs the same Shop Analytics for Good American live, down to the creator, the video and the LIVE.
- Creators selling it nowWho is selling Good American on TikTok Shop right now? Rank the affiliates by revenue in the last 7 days, with follower counts and the products each one sells.Ask in TokConnect
- The videos and LIVEs behind itShow the top videos and LIVE streams selling Good American on TikTok Shop US in the last 7 days, with views, revenue and whether each one is an ad.Ask in TokConnect
- What buyers complain aboutWhat do TikTok Shop buyers praise and complain about for Good Waist Skinny Compression Jeans from Good American? Summarise the review themes and how many reviews sit behind each.Ask in TokConnect
- Products ranked by growthRank Good American's TikTok Shop products by 7-day revenue growth, with price, commission and launch date.Ask in TokConnect
50 free credits, no card, failed calls are free. Works in , , and TokConnect Chat. Try the free TikTok Shop analytics tool or read the TikTok Shop MCP guide.
Questions about Good American on TikTok Shop
Is Good American on TikTok Shop?
Good American has a live TikTok Shop US presence. The source tracks 1 storefront for it, which sold about 11K units for an estimated $1.49M in the 30 days to 19 October 2026. Among 1,070 tracked brands that is #134.
How much does Good American sell on TikTok Shop?
A typical day brings in about $47.4K. Across the 30 days to 19 October 2026, Good American sold an estimated 11K units for $1.49M, $129.66 each on average. Figures are estimates, not the brand's accounts.
What is Good American's best-selling product on TikTok Shop?
Good Waist Skinny Compression Jeans, with an estimated $121.4K (8% of headline revenue) on 1.7K units at $72.71 in the 30 days to 19 October 2026. Second and third are Velvet Good Waist Palazzo Pant ($105.6K) and Vintage Low Loose Jeans (MESA) ($78.4K).
Do affiliates drive Good American's sales on TikTok Shop?
Mostly. Affiliate creators drove 83% of Good American's estimated source revenue ($1.24M) in the 30 days to 19 October 2026. Accounts carrying the brand's own name made 0.9% ($13.4K), other linked accounts 0% and the shop tab and mall 16% ($235.1K).
How is Good American's TikTok Shop revenue changing?
In the last 7 complete days (13 to 19 October) Good American made $335.2K, up 15% on the 7 days before ($292.7K); the tracked brands as a whole were unchanged; those days include a platform-wide surge. That is within 20 points of the tracked brands, so no brand-specific trend shows.
How are Good American's TikTok Shop numbers estimated?
Not from Good American's books. Units follow TikTok's own sold counter, revenue is units times the price on the listing, and the window is the 30 days to 19 October 2026. See the method and limits.
Method and sources
Estimated from TikTok Shop sold counts and listed prices, 30 days to 19 October 2026. Source: TokConnect Shop Analytics, TikTok Shop US. Units follow TikTok's sold counter and revenue is units times the listed price, so every figure here is an estimate, not Good American's own accounts. Pulled on 21 October 2026; the last complete day of data is 19 October 2026. Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low. Those days are left out of every peak, growth and typical-day figure and are not estimated. 2 listings ($9.7K, 0.7% of the source total) are priced unreliably by the source and stay out of the product tables. The price check matched 78% of the revenue of the top 100 listings to the source's own flag. Product tables and price bands cover the top 100 listings, 93% of headline revenue; the source counts 249 listings with sales. Ranks and medians compare Good American with the 1,070 brands the source tracks at $250K or more in 30 days. Individual affiliate creators are never named; only accounts carrying the brand's own name are. Read the full method and corrections policy. Questions or corrections: dj@tokconnect.com.