Video does the selling
88% of revenue, an estimated $675.6K, came from creator videos. LIVE made 0.8%.
30 days to 19 October 2026TikTok Shop US · Brand profile
BYLT Basics TikTok Shop sales and top products
By DanielUpdated 21 October 2026Data to 19 October 202630 days from 20 SeptemberTikTok Shop US, estimatedHow this is estimated
According to TokConnect Shop Analytics, BYLT Basics sold an estimated $763.4K on TikTok Shop US in the 30 days to 19 October 2026: 11K units at an average price of $69.56. That ranks #318 of 1,070 tracked brands, and #11 of 42 in Menswear & Underwear as the source files it. One listing, BYLT Coastal Overshirt Fitted Long Sleeve, made 34%.
Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low.
Key statistics
Free to quote and share with a link to this page. Each figure comes from the data listed under Method and sources.
BYLT Basics made an estimated $763.4K on TikTok Shop US in the 30 days to 19 October 2026.
BYLT Basics sold an estimated 11K units at an average price of $69.56 in the 30 days to 19 October 2026.
Affiliate creators drove 94% of BYLT Basics' estimated TikTok Shop source revenue in the 30 days to 19 October 2026; accounts carrying its own name made 0%.
BYLT Basics ranks #318 of 1,070 tracked TikTok Shop brands by estimated revenue in the 30 days to 19 October 2026 and #11 of 42 in Menswear & Underwear.
BYLT Coastal Overshirt Fitted Long Sleeve was BYLT Basics' best-selling listing: an estimated $255.8K, 34% of headline revenue, in the 30 days to 19 October 2026.
In the last 7 complete days (13 to 19 October) BYLT Basics made $332.1K, down 14% on the 7 days before ($386.6K); the tracked brands as a whole were unchanged (the windows include platform-wide surge days). The difference from the tracked brands is under 20 points, which is too small to call a trend for this brand.
Key facts about BYLT Basics on TikTok Shop
- Brand
- BYLT Basics
- Market
- TikTok Shop US
- Window
- 30 days, 20 September to 19 October
- Updated
- 21 October 2026
- Estimated revenue
- $763.4K
- Estimated units
- 10,975
- Average price
- $69.56
- Revenue rank
- #318 of 1,070 tracked brands
- Category rank
- #11 of 42 in Menswear & Underwear, as the source files it
- From affiliates
- 94%
- From brand-named accounts
- 0.0%
- From LIVE
- 0.8%
- Listings with sales
- 85
- Best seller
- BYLT Coastal Overshirt Fitted Long Sleeve, $255.8K
- New listings in the window
- 3
What stands out about BYLT Basics
Lose BYLT Coastal Overshirt Fitted Long Sleeve and the month changes
BYLT Basics sold 2.2K units of BYLT Coastal Overshirt Fitted Long Sleeve for an estimated $255.8K. Take it out and 34% of revenue goes with it.
30 days to 19 October 2026Where it ranks
BYLT Basics is #318 of 1,070 tracked brands by estimated 30-day revenue, and #11 of 42 in Menswear & Underwear as the source files it. The leader in Menswear & Underwear, YOUNGLA, made $2.07M. BYLT Basics holds 2.8% of the revenue of the 42 Menswear & Underwear brands tracked.
30 days to 19 October 2026Two creators move the needle
The two biggest affiliates, with 10K to 50K followers and 10K to 50K followers, drove an estimated $157.1K, 21% of BYLT Basics' revenue.
30 days to 19 October 2026An average sale of $69.56
That is 2.3 times the $29.85 median for Menswear & Underwear brands in the same data.
30 days to 19 October 2026A 3-day peak, 9 to 11 Oct
Revenue ran at $68.7K to $82.9K a day for 3 days (9 to 11 October), 31% of the window, against a typical day of $17.3K. This overlaps the platform-wide surge of 7 to 11 October, when all tracked brands sold more.
30 days to 19 October 2026Go deeper in TokConnectWhich BYLT Basics products grew fastest on TikTok Shop in the last 7 days, and who is selling them?
Analyst note
BYLT Basics positions itself as modern premium essentials and sells polos, button-downs, layers, bags and 14 oz stretch denim, according to its site.
3 days in a row (9 to 11 October) ran at $68.7K to $82.9K a day, against a typical day of $17.3K. In the last 7 complete days (13 to 19 October) BYLT Basics made $332.1K, down 14% on the 7 days before ($386.6K); the tracked brands as a whole were unchanged (the windows include platform-wide surge days). The difference from the tracked brands is under 20 points, which is too small to call a trend for this brand.
8 listings ($50.5K, 6.6% of the source total) are priced unreliably by the source and stay out of the product tables. The headline $763.4K counts them. The top three listings make 61%, so a short list of tops and pants carries the shop. LIVE made just 0.8% and affiliates 94%, so a seller who hosts LIVE would cover a channel this brand has barely used.
Analyst note based on this page's numbers and the sources listed below, updated 21 October 2026. How these pages are made. Outside facts: byltbasics.com.
The numbers behind BYLT Basics
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Date | Est. revenue | Est. units | Affiliates | Brand and linked accounts | Shop tab and mall | Day |
|---|---|---|---|---|---|---|
| 20 September | $4.7K | 71 | $4.6K | $0 | $61 | complete |
| 21 September | $1.7K | 29 | $1.7K | $0 | $52 | complete |
| 22 September | $1.5K | 25 | $1.4K | $0 | $120 | complete |
| 23 September | $1.6K | 24 | $1.3K | $0 | $290 | complete |
| 24 September | $3.0K | 49 | $2.4K | $0 | $645 | complete |
| 25 September | $2.3K | 46 | $1.9K | $0 | $415 | complete |
| 26 September | $2.6K | 45 | $2.3K | $0 | $352 | complete |
| 27 September | $2.2K | 34 | $1.9K | $0 | $249 | complete |
| 28 September | $2.0K | 38 | $1.9K | $0 | $118 | complete |
| 29 September | $2.1K | 36 | $1.7K | $0 | $332 | complete |
| 30 September | $882 | 22 | $708 | $0 | $174 | source reports low |
| 1 October | $1.7K | 30 | $1.3K | $0 | $322 | source reports low |
| 2 October | $1.4K | 25 | $1.4K | $0 | $32 | complete |
| 3 October | $1.5K | 18 | $1.2K | $0 | $270 | complete |
| 4 October | $1.2K | 17 | $1.1K | $0 | $106 | complete |
| 5 October | $14.2K | 161 | $13.2K | $0 | $1.0K | complete |
| 6 October | $32.2K | 347 | $32.0K | $0 | $208 | complete |
| 7 October | $20.4K | 243 | $19.7K | $0 | $682 | complete |
| 8 October | $42.5K | 551 | $39.9K | $0 | $2.7K | complete |
| 9 October | $81.2K | 1,273 | $72.9K | $0 | $8.3K | complete |
| 10 October | $68.7K | 1,056 | $62.4K | $0 | $6.3K | complete |
| 11 October | $82.9K | 1,157 | $77.2K | $0 | $5.7K | complete |
| 12 October | $58.7K | 884 | $56.0K | $0 | $2.7K | complete |
| 13 October | $41.0K | 644 | $39.8K | $0 | $1.2K | complete |
| 14 October | $49.5K | 710 | $47.4K | $0 | $2.1K | complete |
| 15 October | $41.3K | 623 | $40.2K | $0 | $1.1K | complete |
| 16 October | $52.3K | 755 | $50.0K | $0 | $2.4K | complete |
| 17 October | $57.0K | 806 | $55.1K | $0 | $2.0K | complete |
| 18 October | $70.7K | 980 | $66.7K | $0 | $3.9K | complete |
| 19 October | $20.3K | 276 | $19.8K | $0 | $519 | complete |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Source | Est. revenue | Share of source total |
|---|---|---|
| Affiliates | $719.0K | 94.2% |
| Shop tab and mall | $44.4K | 5.8% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Channel | Est. revenue | Share of source total |
|---|---|---|
| Video | $675.6K | 88.5% |
| LIVE | $6.1K | 0.8% |
| Shop tab and search | $81.8K | 10.7% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| # | Product | Est. revenue | Est. units | Avg price | Share of headline revenue |
|---|---|---|---|---|---|
| 1 | BYLT Coastal Overshirt Fitted Long Sleeve | $255.8K | 2.2K | $117.89 | 33.5% |
| 2 | Men's Everyday Pant | $162.0K | 1.3K | $120.91 | 21.2% |
| 3 | Men's Classic Drop-Cut Longsleeves LUX Polo Top | $49.5K | 697 | $71.00 | 6.5% |
| 4 | BYLT Mens Basics Crew Neck Drop-Cut Long | $35.8K | 761 | $47.00 | 4.7% |
| 5 | BYLT Roamknit Solid Color Male Joggers | $31.0K | 449 | $69.00 | 4.1% |
| 6 | Men's Thermal Drop-Cut Long Sleeve Tee | $27.1K | 662 | $41.00 | 3.6% |
| 7 | BYLT Men's Hooded Drop-Cut Long Sleeve Cotton Sweatshirt | $24.7K | 474 | $52.15 | 3.2% |
| 8 | Men's Drop-Cut LUX Polo Top | $18.4K | 302 | $60.99 | 2.4% |
| 9 | Fitted Stretchy Fabric Men's Sports Joggers | $15.1K | 162 | $93.02 | 2.0% |
| 10 | Men's Henley Drop-Cut Long Sleeve Shirt | $10.7K | 212 | $50.38 | 1.4% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Group | Share of headline revenue |
|---|---|
| Top listing | 33.5% |
| Listings 2 and 3 | 27.7% |
| Listings 4 to 10 | 21.3% |
| Other listings | 17.5% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Price band | Listings | Est. revenue | Share of the top listings |
|---|---|---|---|
| $10 to $25 | 7 | $1.7K | 0.2% |
| $25 to $50 | 35 | $79.5K | 11.1% |
| $50 to $100 | 29 | $210.6K | 29.5% |
| $100 and up | 6 | $421.1K | 59.1% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Measure | Group | Value |
|---|---|---|
| Affiliate share of revenue | BYLT Basics | 94% |
| Affiliate share of revenue | Category median | 90% |
| Affiliate share of revenue | Other brands median | 89% |
| Average selling price | BYLT Basics | $69.56 |
| Average selling price | Category median | $29.85 |
| Average selling price | Other brands median | $35.72 |
| LIVE share of revenue | BYLT Basics | 1% |
| LIVE share of revenue | Category median | 3% |
| LIVE share of revenue | Other brands median | 13% |
| Last 7 complete days on the 7 before | BYLT Basics | -14% |
| Last 7 complete days on the 7 before | Tracked brands | 0% |
TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026
Show the numbers as a table
| Follower band | Creators | Est. revenue driven | Share |
|---|---|---|---|
| under 10K | 27 | $168.0K | 25.0% |
| 10K to 50K | 44 | $395.8K | 58.9% |
| 50K to 250K | 22 | $69.2K | 10.3% |
| 250K to 1M | 4 | $35.2K | 5.2% |
| 1M or more | 3 | $3.7K | 0.5% |
Go deeper in TokConnectWhich videos and LIVE streams drove BYLT Basics' TikTok Shop sales in the last 7 days? Show views, revenue and whether they are ads.
BYLT Basics' top products on TikTok Shop
Ranked by estimated revenue in the 30 days to 19 October 2026. Commission is the public affiliate rate where the source lists one. Listed is the listing date TikTok shows.
| # | Product | Est. revenue | Est. units | Avg price | Commission | Listed |
|---|---|---|---|---|---|---|
| 1 | BYLT Coastal Overshirt Fitted Long Sleeve33.5% of revenue | $255.8K | 2.2K | $117.89 | 9% | 17 Nov 2025 |
| 2 | Men's Everyday Pant21.2% of revenue | $162.0K | 1.3K | $120.91 | 10% | 31 Dec 2025 |
| 3 | Men's Classic Drop-Cut Longsleeves LUX Polo Top6.5% of revenue | $49.5K | 697 | $71.00 | 10% | 22 Jan 2026 |
| 4 | BYLT Mens Basics Crew Neck Drop-Cut Long4.7% of revenue | $35.8K | 761 | $47.00 | 9% | 9 Jan 2026 |
| 5 | BYLT Roamknit Solid Color Male Joggers4.1% of revenue | $31.0K | 449 | $69.00 | 9% | 17 Nov 2025 |
| 6 | Men's Thermal Drop-Cut Long Sleeve Tee3.6% of revenue | $27.1K | 662 | $41.00 | 10% | 15 Nov 2025 |
| 7 | BYLT Men's Hooded Drop-Cut Long Sleeve Cotton Sweatshirt3.2% of revenue | $24.7K | 474 | $52.15 | 10% | 15 Nov 2025 |
| 8 | Men's Drop-Cut LUX Polo Top2.4% of revenue | $18.4K | 302 | $60.99 | 10% | 29 Dec 2025 |
| 9 | Fitted Stretchy Fabric Men's Sports Joggers2.0% of revenue | $15.1K | 162 | $93.02 | 10% | 1 Jan 2026 |
| 10 | Men's Henley Drop-Cut Long Sleeve Shirt1.4% of revenue | $10.7K | 212 | $50.38 | – | 16 Jan 2026 |
| 11 | BYLT Roamknit Hoodie1.1% of revenue | $8.4K | 90 | $93.00 | 10% | 17 Nov 2025 |
| 12 | Men's Executive Pant (Solid Colors)1.1% of revenue | $8.1K | 111 | $73.24 | – | 6 Jul 2026 |
| 13 | Men's Classic Ribbed Knit Short-Sleeve1.0% of revenue | $7.9K | 95 | $82.95 | 10% | 22 Jan 2026 |
| 14 | Menswear Men's M Cotton Round Neck Roamknit0.8% of revenue | $6.3K | 99 | $64.14 | – | 22 Jan 2026 |
| 15 | LUX Men's Short Casual Summer Shorts0.5% of revenue | $3.5K | 48 | $73.96 | – | – |
8 listings ($50.5K, 6.6% of the source total) are priced unreliably by the source and stay out of the product tables. They are left out of this table and the product charts.
Go deeper in TokConnectWhich creators sell BYLT Coastal Overshirt Fitted Long Sleeve from BYLT Basics on TikTok Shop, and how much did each one drive in the last 30 days?
TokConnect
What TokConnect adds to this page
A page can only show a snapshot. Ask TokConnect and it runs the same Shop Analytics for BYLT Basics live, down to the creator, the video and the LIVE.
- Creators selling it nowWho is selling BYLT Basics on TikTok Shop right now? Rank the affiliates by revenue in the last 7 days, with follower counts and the products each one sells.Ask in TokConnect
- The videos and LIVEs behind itShow the top videos and LIVE streams selling BYLT Basics on TikTok Shop US in the last 7 days, with views, revenue and whether each one is an ad.Ask in TokConnect
- What buyers complain aboutWhat do TikTok Shop buyers praise and complain about for BYLT Coastal Overshirt Fitted Long Sleeve from BYLT Basics? Summarise the review themes and how many reviews sit behind each.Ask in TokConnect
- Products ranked by growthRank BYLT Basics' TikTok Shop products by 7-day revenue growth, with price, commission and launch date.Ask in TokConnect
50 free credits, no card, failed calls are free. Works in , , and TokConnect Chat. Try the free TikTok Shop analytics tool or read the TikTok Shop MCP guide.
Questions about BYLT Basics on TikTok Shop
Is BYLT Basics on TikTok Shop?
BYLT Basics has a live TikTok Shop US presence. The source tracks 1 storefront for it, which sold about 11K units for an estimated $763.4K in the 30 days to 19 October 2026. Among 1,070 tracked brands that is #318.
How much does BYLT Basics sell on TikTok Shop?
$763.4K of estimated revenue and about 11K units over the 30 days to 19 October 2026; a typical sale was $69.56.
What is BYLT Basics' best-selling product on TikTok Shop?
By revenue the leader is BYLT Coastal Overshirt Fitted Long Sleeve: $255.8K, or 34% of the total, from 2.2K units priced at $117.89 (30 days to 19 October 2026). Second and third are Men's Everyday Pant ($162.0K) and Men's Classic Drop-Cut Longsleeves LUX Polo Top ($49.5K).
Do affiliates drive BYLT Basics' sales on TikTok Shop?
Affiliates account for 94% of the estimated sales, which is $719.0K. The rest splits between brand-named accounts (0%), linked host accounts (0%) and the shop tab and mall (5.8%). Window: 30 days to 19 October 2026.
How is BYLT Basics' TikTok Shop revenue changing?
In the last 7 complete days (13 to 19 October) BYLT Basics made $332.1K, down 14% on the 7 days before ($386.6K); the tracked brands as a whole were unchanged (the windows include platform-wide surge days). The difference from the tracked brands is under 20 points, which is too small to call a trend for this brand.
How are BYLT Basics' TikTok Shop numbers estimated?
Not from BYLT Basics' books. Units follow TikTok's own sold counter, revenue is units times the price on the listing, and the window is the 30 days to 19 October 2026. See the method and limits.
Method and sources
Estimated from TikTok Shop sold counts and listed prices, 30 days to 19 October 2026. Source: TokConnect Shop Analytics, TikTok Shop US. Units follow TikTok's sold counter and revenue is units times the listed price, so every figure here is an estimate, not BYLT Basics' own accounts. Pulled on 21 October 2026; the last complete day of data is 19 October 2026. Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low. Those days are left out of every peak, growth and typical-day figure and are not estimated. 8 listings ($50.5K, 6.6% of the source total) are priced unreliably by the source and stay out of the product tables. The price check matched 98% of the revenue of the top 77 listings to the source's own flag. Product tables and price bands cover the top 77 listings, 93% of headline revenue; the source counts 85 listings with sales. Ranks and medians compare BYLT Basics with the 1,070 brands the source tracks at $250K or more in 30 days. Individual affiliate creators are never named; only accounts carrying the brand's own name are. Read the full method and corrections policy. Questions or corrections: dj@tokconnect.com.