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Source: TikTok Creator Search Insights via TokConnect, 21 October 2026. Search counts are TikTok's figure for the last 7 days; the arrow compares the latest reading with the average of the previous six days. TikTok Shop items: estimated revenue, TikTok Shop US, 30 days to 18 October 2026, growth against the 30 days before.

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TikTok Shop US · Brand profile

Best Choice Products TikTok Shop sales and top products

By DanielUpdated 21 October 2026Data to 19 October 202630 days from 20 SeptemberTikTok Shop US, estimatedHow this is estimated

TokConnect Shop Analytics puts Best Choice Products' TikTok Shop US sales at an estimated $634.9K for the 30 days to 19 October 2026, from 8.1K units at $77.93 each on average. That ranks #408 of 1,070 tracked brands, and #10 of 37 in Home Supplies as the source files it. In the last 7 complete days it was up 11% on the 7 before, against level with the same earlier days for the tracked brands.

Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low.

Best Choice Products: TikTok Shop scorecardBest Choice Products on TikTok Shop US, estimated, 30 days to 19 October 2026: revenue $634.9K, 8.1K units, average price $77.93, ranked #408 of 1,070 brands; last 7 complete days +11% on the 7 before against 0% for the tracked brands.Estimated revenue, 30 days$634.9KUnits sold8.1KLast 7 vs before+11%market 0%Average price$77.93Revenue rank#408of 1,070 brands
Best Choice Products on TikTok Shop US, estimated, 30 days to 19 October 2026: revenue $634.9K, 8.1K units, average price $77.93, ranked #408 of 1,070 brands; last 7 complete days +11% on the 7 before against 0% for the tracked brands.
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Key statistics

Free to quote and share with a link to this page. Each figure comes from the data listed under Method and sources.

  1. Best Choice Products made an estimated $634.9K on TikTok Shop US in the 30 days to 19 October 2026.

    TokConnect Shop Analytics#
  2. Best Choice Products sold an estimated 8.1K units at an average price of $77.93 in the 30 days to 19 October 2026.

    TokConnect Shop Analytics#
  3. Affiliate creators drove 91% of Best Choice Products' estimated TikTok Shop source revenue in the 30 days to 19 October 2026; accounts carrying its own name made under 0.1%.

    TokConnect Shop Analytics#
  4. Best Choice Products ranks #408 of 1,070 tracked TikTok Shop brands by estimated revenue in the 30 days to 19 October 2026 and #10 of 37 in Home Supplies.

    TokConnect Shop Analytics#
  5. Sewing Machine Table & Desk w/ Craft Storage was Best Choice Products' best-selling listing: an estimated $37.8K, 6.0% of headline revenue, in the 30 days to 19 October 2026.

    TokConnect Shop Analytics#
  6. In the last 7 complete days (13 to 19 October) Best Choice Products made $180.8K, up 11% on the 7 days before ($162.9K); the tracked brands as a whole were unchanged (partly a platform-wide surge in those days). That is within 20 points of the tracked brands, so no brand-specific trend shows.

    TokConnect Shop Analytics#

Key facts about Best Choice Products on TikTok Shop

Brand
Best Choice Products
Market
TikTok Shop US
Window
30 days, 20 September to 19 October
Updated
21 October 2026
Estimated revenue
$634.9K
Estimated units
8,147
Average price
$77.93
Revenue rank
#408 of 1,070 tracked brands
Category rank
#10 of 37 in Home Supplies, as the source files it
From affiliates
91%
From brand-named accounts
0.0%
From LIVE
24%
Listings with sales
302
Best seller
Sewing Machine Table & Desk w/ Craft Storage, $37.8K
New listings in the window
7

What stands out about Best Choice Products

Video 58%

Streams, not only videos

24% of revenue ($154.7K) came from LIVE. The median tracked brand gets 13% from LIVE.

30 days to 19 October 2026
top 10 = 47%

302 listings sold, no clear hero

Best Choice Products spreads its sales: the best listing makes 6.0% of revenue, and the top 10 make 47%.

30 days to 19 October 2026
#408 of 1,070 brands

Where it ranks

Best Choice Products is #408 of 1,070 tracked brands by estimated 30-day revenue, and #10 of 37 in Home Supplies as the source files it. The leader in Home Supplies, Sweetcrispy, made $6.81M. Best Choice Products holds 2.6% of the revenue of the 37 Home Supplies brands tracked.

30 days to 19 October 2026
Category $24.29This brand $77.93

An average sale of $77.93

That is 3.2 times the $24.29 median for Home Supplies brands in the same data.

30 days to 19 October 2026
59% under 50K followers

59% comes from creators under 50K

Among the top 100 affiliates for Best Choice Products, those with fewer than 50K followers drove 59% of the revenue.

30 days to 19 October 2026

3 days at the top

16 to 18 October: 3 days in a row at $29.5K to $32.9K a day, 15% of the complete days in the window. A typical day made $21.8K.

30 days to 19 October 2026

Go deeper in TokConnectWhich Best Choice Products products grew fastest on TikTok Shop in the last 7 days, and who is selling them?

Analyst note

Best Choice Products was founded in 2002 in Tustin, California, per a company directory profile, and sells on its own site and through Amazon, Walmart, Target, Michaels and TikTok Shop.

3 days in a row (16 to 18 October) ran at $29.5K to $32.9K a day, against a typical day of $21.8K. In the last 7 complete days (13 to 19 October) Best Choice Products made $180.8K, up 11% on the 7 days before ($162.9K); the tracked brands as a whole were unchanged (partly a platform-wide surge in those days). That is within 20 points of the tracked brands, so no brand-specific trend shows.

Large orders define the page: the average sale is $77.93, and no listing dominates, with Sewing Machine Table & Desk w/ Craft Storage at 6.0% and the top three at 17%. 302 listings had sales, so an affiliate has wide choice. The source flags 26 for unreliable prices ($27.9K), left out of the product tables.

Analyst note based on this page's numbers and the sources listed below, updated 21 October 2026. How these pages are made. Outside facts: builtinla.com, bestchoiceproducts.com.

The numbers behind Best Choice Products

Day by day, Best Choice Products made between $12.6K and $32.9K on complete days (best day 16 October). In the last 7 complete days (13 to 19 October) Best Choice Products made $180.8K, up 11% on the 7 days before ($162.9K); the tracked brands as a whole were unchanged (partly a platform-wide surge in those days). The hatched band, 30 Sep and 1 Oct, is a hole in the source, not a drop in sales. The orange ticks on the axis are platform-wide surge days.
Best Choice Products: estimated daily TikTok Shop revenueDay by day, Best Choice Products made between $12.6K and $32.9K on complete days (best day 16 October). In the last 7 complete days (13 to 19 October) Best Choice Products made $180.8K, up 11% on the 7 days before ($162.9K); the tracked brands as a whole were unchanged (partly a platform-wide surge in those days). The hatched band, 30 Sep and 1 Oct, is a hole in the source, not a drop in sales. The orange ticks on the axis are platform-wide surge days.7 before $162.9KLast 7 $180.8KSource reports low for these days$0$10K$20K$30K$40K20 Sep25 Sep30 Sep5 Oct10 Oct15 Oct19 OctPeak $32.9K · 16 Oct

TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026

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Best Choice Products: estimated revenue by day, 20 September to 19 October
DateEst. revenueEst. unitsAffiliatesBrand and linked accountsShop tab and mallDay
20 September$15.1K185$14.3K$0$769complete
21 September$17.2K207$16.1K$25$1.1Kcomplete
22 September$16.0K184$14.0K$0$2.0Kcomplete
23 September$13.4K162$11.5K$0$1.9Kcomplete
24 September$16.7K188$15.4K$0$1.2Kcomplete
25 September$22.9K259$19.5K$0$3.4Kcomplete
26 September$19.1K232$16.9K$54$2.1Kcomplete
27 September$18.6K230$16.5K$0$2.1Kcomplete
28 September$17.6K207$16.0K$0$1.6Kcomplete
29 September$12.6K151$11.8K$22$803complete
30 September$14.4K190$13.1K$25$1.3Ksource reports low
1 October$16.7K209$15.1K$0$1.6Ksource reports low
2 October$22.1K307$20.6K$0$1.5Kcomplete
3 October$23.9K365$23.0K$0$867complete
4 October$22.7K327$21.5K$0$1.2Kcomplete
5 October$22.1K313$21.2K$0$891complete
6 October$24.1K322$22.6K$0$1.6Kcomplete
7 October$26.1K357$23.7K$0$2.3Kcomplete
8 October$19.6K246$17.4K$0$2.3Kcomplete
9 October$23.9K295$19.8K$0$4.1Kcomplete
10 October$21.6K274$19.7K$0$1.9Kcomplete
11 October$26.5K339$24.5K$0$2.0Kcomplete
12 October$21.1K270$20.5K$0$623complete
13 October$21.2K277$19.7K$0$1.5Kcomplete
14 October$20.7K266$18.7K$0$2.0Kcomplete
15 October$24.1K303$20.6K$0$3.6Kcomplete
16 October$32.9K426$29.5K$0$3.4Kcomplete
17 October$29.5K393$25.9K$0$3.6Kcomplete
18 October$29.7K391$26.6K$0$3.1Kcomplete
19 October$22.7K272$20.7K$0$2.0Kcomplete
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Who brought the sales in, as shares of the source total: affiliates 91%, brand accounts under 0.1%, shop tab and mall 9.2%. Brand accounts carry the brand's name; linked host accounts do not, and are counted, not shown.
Best Choice Products: revenue by sourceWho brought the sales in, as shares of the source total: affiliates 91%, brand accounts under 0.1%, shop tab and mall 9.2%. Brand accounts carry the brand's name; linked host accounts do not, and are counted, not shown.91%affiliatesAffiliates$576.3K · 91%Brand accounts$126 · under 0.1%Shop tab and mall$58.5K · 9.2%

TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026

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Best Choice Products: revenue by source
SourceEst. revenueShare of source total
Affiliates$576.3K90.8%
Brand accounts$1260.0%
Shop tab and mall$58.5K9.2%
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By channel, Best Choice Products made $370.2K on video, $154.7K on LIVE and $110.0K on the shop tab and search in the 30 days to 19 October 2026.
Best Choice Products: revenue by sales channelBy channel, Best Choice Products made $370.2K on video, $154.7K on LIVE and $110.0K on the shop tab and search in the 30 days to 19 October 2026.58%videoVideo$370.2K · 58%LIVE$154.7K · 24%Shop tab and search$110.0K · 17%

TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026

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Best Choice Products: revenue by channel
ChannelEst. revenueShare of source total
Video$370.2K58.3%
LIVE$154.7K24.4%
Shop tab and search$110.0K17.3%
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The listings that earn the most for Best Choice Products. Sewing Machine Table & Desk w/ Craft Storage leads on $37.8K; number 10, Beginner Electric Guitar Kit w/ Headphone Amp, made $19.3K.
Best Choice Products: top products by revenueThe listings that earn the most for Best Choice Products. Sewing Machine Table & Desk w/ Craft Storage leads on $37.8K; number 10, Beginner Electric Guitar Kit w/ Headphone Amp, made $19.3K.Sewing Machine Table & Desk w/ Craft Storage$37.8K · 347 units38in Beginner Acoustic Guitar Starter Kit$35.9K · 624 unitsRechargeable Laser Tag Blasters, Set of 4$32.8K · 390 unitsPre-Lit Hand-Painted Ceramic, Set of 3648 units$31.8K15in Pre-Lit Hand-Painted Ceramic Tabletop$31.7K · 738 units41in Full Size Beginner Acoustic Guitar Set$29.4K · 297 unitsPretend Play Kitchen Wooden Toy Set for Kids$26.8K · 275 unitsPremium Artificial Pampas Christmas Trees$26.2K · 248 unitsModern Faux Leather Convertible Futon Sofa$24.3K · 163 unitsBeginner Electric Guitar Kit w/ Headphone Amp$19.3K · 195 units

TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026

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Best Choice Products: top products
#ProductEst. revenueEst. unitsAvg priceShare of headline revenue
1Sewing Machine Table & Desk w/ Craft Storage$37.8K347$108.996.0%
238in Beginner Acoustic Guitar Starter Kit$35.9K624$57.585.7%
3Rechargeable Laser Tag Blasters, Set of 4$32.8K390$84.005.2%
4Pre-Lit Hand-Painted Ceramic, Set of 3$31.8K648$49.005.0%
515in Pre-Lit Hand-Painted Ceramic Tabletop$31.7K738$42.995.0%
641in Full Size Beginner Acoustic Guitar Set$29.4K297$98.994.6%
7Pretend Play Kitchen Wooden Toy Set for Kids$26.8K275$97.534.2%
8Premium Artificial Pampas Christmas Trees$26.2K248$105.604.1%
9Modern Faux Leather Convertible Futon Sofa$24.3K163$149.023.8%
10Beginner Electric Guitar Kit w/ Headphone Amp$19.3K195$98.973.0%
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Of every $100 Best Choice Products sold, about $6 came from its best listing, $11 from the next two, $30 from the next seven and $53 from everything else. The remainder includes $27.9K on flagged listings and listings outside the top 100.
Best Choice Products: revenue concentrationOf every $100 Best Choice Products sold, about $6 came from its best listing, $11 from the next two, $30 from the next seven and $53 from everything else. The remainder includes $27.9K on flagged listings and listings outside the top 100.11%30%53%Top listing 6.0%Next 2 11%Next 7 30%Other listings 53%

TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026

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Best Choice Products: revenue concentration
GroupShare of headline revenue
Top listing6.0%
Listings 2 and 310.8%
Listings 4 to 1029.8%
Other listings53.4%
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Where in the price range the money is, counting only the top 100 listings (89% of revenue). Listings priced $50 to $100 bring in $243.0K, 43% of what these 100 earned.
Best Choice Products: revenue by price band, top 100 listingsWhere in the price range the money is, counting only the top 100 listings (89% of revenue). Listings priced $50 to $100 bring in $243.0K, 43% of what these 100 earned.$770$10-$251 listing$110.0K$25-$5014 listings$243.0K$50-$10040 listings$210.2K$100+45 listings

TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026

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Best Choice Products: price distribution of the top 100 listings
Price bandListingsEst. revenueShare of the top listings
$10 to $251$7700.1%
$25 to $5014$110.0K19.5%
$50 to $10040$243.0K43.1%
$100 and up45$210.2K37.3%
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Against the other 1,069 tracked brands: affiliate share 91% versus 89%, average price $77.93 versus $35.72, LIVE share 24% versus 13%.
Best Choice Products against its peersAgainst the other 1,069 tracked brands: affiliate share 91% versus 89%, average price $77.93 versus $35.72, LIVE share 24% versus 13%.Affiliate share of revenueBest Choice Products91%Category median93%Other brands median89%Average selling priceBest Choice Products$77.93Category median$24.29Other brands median$35.72LIVE share of revenueBest Choice Products24%Category median13%Other brands median13%Last 7 complete days on the 7 beforeBest Choice Products+11%Tracked brands0%

TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026

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Best Choice Products: peer comparison
MeasureGroupValue
Affiliate share of revenueBest Choice Products91%
Affiliate share of revenueCategory median93%
Affiliate share of revenueOther brands median89%
Average selling priceBest Choice Products$77.93
Average selling priceCategory median$24.29
Average selling priceOther brands median$35.72
LIVE share of revenueBest Choice Products24%
LIVE share of revenueCategory median13%
LIVE share of revenueOther brands median13%
Last 7 complete days on the 7 beforeBest Choice Products+11%
Last 7 complete days on the 7 beforeTracked brands0%
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Follower bands of the top 100 individual affiliates selling Best Choice Products, by revenue driven; 59% of it comes from creators under 50K followers. Nobody is named. These 100 affiliates cover 68% of all affiliate revenue.
Best Choice Products: affiliate revenue by follower bandFollower bands of the top 100 individual affiliates selling Best Choice Products, by revenue driven; 59% of it comes from creators under 50K followers. Nobody is named. These 100 affiliates cover 68% of all affiliate revenue.under 10K followers25 creators$90.7K10K to 50K followers49 creators$140.0K50K to 250K followers17 creators$100.0K250K to 1M followers8 creators$52.8K1M or more followers1 creator$10.6K

TokConnect Shop Analytics, TikTok Shop US, estimated, 30 days to 19 October 2026

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Best Choice Products: affiliates by follower band (not named)
Follower bandCreatorsEst. revenue drivenShare
under 10K25$90.7K23.0%
10K to 50K49$140.0K35.5%
50K to 250K17$100.0K25.4%
250K to 1M8$52.8K13.4%
1M or more1$10.6K2.7%
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Go deeper in TokConnectWhich videos and LIVE streams drove Best Choice Products' TikTok Shop sales in the last 7 days? Show views, revenue and whether they are ads.

Best Choice Products' top products on TikTok Shop

Ranked by estimated revenue in the 30 days to 19 October 2026. Commission is the public affiliate rate where the source lists one. Listed is the listing date TikTok shows.

Best Choice Products: top 15 listings by estimated revenue, 30 days to 19 October 2026. TikTok Shop US, estimated.
#ProductEst. revenueEst. unitsAvg priceCommissionListed
1Sewing Machine Table & Desk w/ Craft Storage6.0% of revenue$37.8K347$108.995%5 Jun 2025
238in Beginner Acoustic Guitar Starter Kit5.7% of revenue$35.9K624$57.585%4 May 2025
3Rechargeable Laser Tag Blasters, Set of 45.2% of revenue$32.8K390$84.005%28 May 2025
4Pre-Lit Hand-Painted Ceramic, Set of 35.0% of revenue$31.8K648$49.004%31 May 2025
515in Pre-Lit Hand-Painted Ceramic Tabletop5.0% of revenue$31.7K738$42.995%25 Jun 2025
641in Full Size Beginner Acoustic Guitar Set4.6% of revenue$29.4K297$98.995%2 May 2025
7Pretend Play Kitchen Wooden Toy Set for Kids4.2% of revenue$26.8K275$97.535%17 May 2025
8Premium Artificial Pampas Christmas Trees4.1% of revenue$26.2K248$105.605%29 Aug 2025
9Modern Faux Leather Convertible Futon Sofa3.8% of revenue$24.3K163$149.025%10 Aug 2025
10Beginner Electric Guitar Kit w/ Headphone Amp3.0% of revenue$19.3K195$98.975%4 Aug 2025
11Pre-Lit Christmas Bow2.9% of revenue$18.3K415$44.005%29 Jul 2025
12Pretend Play Corner Kitchen2.7% of revenue$17.3K109$158.995%14 May 2025
13Vintage Multipurpose Hyacinth Storage2.4% of revenue$15.5K224$69.024%8 May 2025
142pc Lighted Pop-Up Christmas Ornaments Outdoor (180)2.1% of revenue$13.1K132$99.025%21 Jul 2025
15Pre-Lit Artificial Full Aspen Noble Fir1.9% of revenue$11.9K44$270.915%22 Jul 2025

26 listings ($27.9K, 4.4% of the source total) are priced unreliably by the source and stay out of the product tables. They are left out of this table and the product charts.

Go deeper in TokConnectWhich creators sell Sewing Machine Table & Desk w/ Craft Storage from Best Choice Products on TikTok Shop, and how much did each one drive in the last 30 days?

Accounts named after Best Choice Products

Accounts on TikTok that carry the brand's own name, with the revenue each sold in the window.

Accounts carrying Best Choice Products' name, 30 days to 19 October 2026. Estimated.
AccountFollowersEst. revenueFrom LIVEEst. units
Best Choice Products, Inc.@bestchoiceproducts28K$1260%4

Only accounts whose name or handle is the brand's own name are shown.

TokConnect

What TokConnect adds to this page

A page can only show a snapshot. Ask TokConnect and it runs the same Shop Analytics for Best Choice Products live, down to the creator, the video and the LIVE.

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Questions about Best Choice Products on TikTok Shop

Is Best Choice Products on TikTok Shop?

An estimated $634.9K of sales over the 30 days to 19 October 2026. Best Choice Products ranks #408 of 1,070 tracked brands, selling through 1 US storefront.

How much does Best Choice Products sell on TikTok Shop?

$634.9K of estimated revenue and about 8.1K units over the 30 days to 19 October 2026; a typical sale was $77.93.

What is Best Choice Products' best-selling product on TikTok Shop?

Sewing Machine Table & Desk w/ Craft Storage, with an estimated $37.8K (6% of headline revenue) on 347 units at $108.99 in the 30 days to 19 October 2026. Behind it come 38in Beginner Acoustic Guitar Starter Kit at $35.9K and Rechargeable Laser Tag Blasters, Set of 4 at $32.8K.

Do affiliates drive Best Choice Products' sales on TikTok Shop?

Affiliates account for 91% of the estimated sales, which is $576.3K. The rest splits between brand-named accounts (under 0.1%), linked host accounts (0%) and the shop tab and mall (9.2%). Window: 30 days to 19 October 2026.

How is Best Choice Products' TikTok Shop revenue changing?

In the last 7 complete days (13 to 19 October) Best Choice Products made $180.8K, up 11% on the 7 days before ($162.9K); the tracked brands as a whole were unchanged (partly a platform-wide surge in those days). That is within 20 points of the tracked brands, so no brand-specific trend shows.

How are Best Choice Products' TikTok Shop numbers estimated?

The source reads the sold count TikTok shows on each listing and multiplies it by the listed price. That gives the $634.9K here for the 30 days to 19 October 2026. It is an outside estimate and cannot see refunds or discounts. Read the method.

Method and sources

Estimated from TikTok Shop sold counts and listed prices, 30 days to 19 October 2026. Source: TokConnect Shop Analytics, TikTok Shop US. Units follow TikTok's sold counter and revenue is units times the listed price, so every figure here is an estimate, not Best Choice Products' own accounts. Pulled on 21 October 2026; the last complete day of data is 19 October 2026. Revenue for 30 Sep and 1 Oct is reported low across the whole data source, so 30-day totals can read a little low. Those days are left out of every peak, growth and typical-day figure and are not estimated. 26 listings ($27.9K, 4.4% of the source total) are priced unreliably by the source and stay out of the product tables. The price check matched 98% of the revenue of the top 100 listings to the source's own flag. Product tables and price bands cover the top 100 listings, 89% of headline revenue; the source counts 302 listings with sales. Ranks and medians compare Best Choice Products with the 1,070 brands the source tracks at $250K or more in 30 days. Individual affiliate creators are never named; only accounts carrying the brand's own name are. Read the full method and corrections policy. Questions or corrections: dj@tokconnect.com.