{ "retrievedOn": "2026-10-20", "title": "TikTok Shop US Report, October 2026: dataset", "page": "/trends/tiktok-shop/report/october-2026/", "license": "CC BY 4.0, credit TokConnect with a link to the page", "tool": [ "product_top_selling", "shop_top_selling", "creator_top_selling", "video_top_selling", "live_top_selling", "category_trends", "shop method=sales", "product method=sales" ], "arguments": { "market": "US", "windows": { "leaderboards": "2026-10-13 to 2026-10-18 (fixed by the feed)", "categories": "2026-10-12 to 2026-10-18 (fixed by the feed)", "30-day": "2026-09-19 to 2026-10-18" }, "plan": { "leaderboards": [ "product_top_selling", "shop_top_selling", "shop_top_selling type=brands", "creator_top_selling", "video_top_selling", "live_top_selling" ], "niche_keywords": [ "serum", "shampoo", "dress", "leggings", "water bottle", "necklace", "vitamin", "phone case", "hoodie", "blanket" ], "price_bands": [ "<$10", "$10-20", "$20-35", "$35-50", "$50-100", "$100+" ], "rules": [ "No manual relevance filtering of keyword rows", "Rows flagged priceSuspect are dropped", "Growth is only reported on 7-day windows" ], "amendments": [ "Keyword result sets were re-pulled in two pages of 50 because a single 100-row response was shortened to 78 rows.", "After the first pull showed loose keyword matching (a rice-water hair spray under \"water bottle\"), we added one mechanical rule: keep a row only if its title contains every word of the keyword (plural forms allowed)." ] } }, "fields": { "revenue": "estimated revenue in USD: units times listed price", "units": "estimated units, tracking TikTok's sold counter", "affiliate_pct": "share of revenue through affiliate creators", "own_accounts_pct": "share through the seller's own accounts", "mall_pct": "share through the Shop mall (shop tab and search)" }, "result": { "top_shops": [ { "rank": 1, "shop": "medicube US Store", "sellerId": "7495514739648989419", "revenue_13_18_oct": 6370000.0, "units_13_18_oct": "221.58k", "revenue_30d": 29096738, "units_30d": "864.99k", "avg_price_30d": "$33.64", "affiliate_pct_30d": 84.8, "own_accounts_pct_30d": 3.2, "mall_pct_30d": 12.0, "video_pct_30d": 74.3, "live_pct_30d": 13.6, "showcase_pct_30d": 12.1 }, { "rank": 2, "shop": "Comfrt", "sellerId": "7495045046260173699", "revenue_13_18_oct": 3770000.0, "units_13_18_oct": "87.61k", "revenue_30d": 14978044, "units_30d": "352.56k", "avg_price_30d": "$42.48", "affiliate_pct_30d": 88.9, "own_accounts_pct_30d": 10.8, "mall_pct_30d": 0.3, "video_pct_30d": 84.3, "live_pct_30d": 15.4, "showcase_pct_30d": 0.3 }, { "rank": 3, "shop": "Gildelle Diamond", "sellerId": "7494880240584460206", "revenue_13_18_oct": 2860000.0, "units_13_18_oct": "4.53k", "revenue_30d": 4315150, "units_30d": "6.78k", "avg_price_30d": "$636.83", "affiliate_pct_30d": 0.0, "own_accounts_pct_30d": 0.0, "mall_pct_30d": 100.0, "video_pct_30d": 0.0, "live_pct_30d": 0.0, "showcase_pct_30d": 100.0 }, { "rank": 4, "shop": "Dolls Kill", "sellerId": "7494963428163095386", "revenue_13_18_oct": 2630000.0, "units_13_18_oct": "30.75k", "revenue_30d": 7400642, "units_30d": "83.1k", "avg_price_30d": "$89.06", "affiliate_pct_30d": 81.0, "own_accounts_pct_30d": 17.1, "mall_pct_30d": 1.8, "video_pct_30d": 80.9, "live_pct_30d": 15.9, "showcase_pct_30d": 3.2 }, { "rank": 5, "shop": "Fashion Nova", "sellerId": "7495828139121281896", "revenue_13_18_oct": 2400000.0, "units_13_18_oct": "83.5k", "revenue_30d": 6899591, "units_30d": "237.3k", "avg_price_30d": "$29.08", "affiliate_pct_30d": 93.8, "own_accounts_pct_30d": 0.0, "mall_pct_30d": 6.2, "video_pct_30d": 82.2, "live_pct_30d": 9.6, "showcase_pct_30d": 8.2 }, { "rank": 6, "shop": "Dr.Melaxin", "sellerId": "7495830785034323995", "revenue_13_18_oct": 2360000.0, "units_13_18_oct": "95.03k", "revenue_30d": 10422084, "units_30d": "402.92k", "avg_price_30d": "$25.87", "affiliate_pct_30d": 94.1, "own_accounts_pct_30d": 4.9, "mall_pct_30d": 1.0, "video_pct_30d": 82.3, "live_pct_30d": 16.5, "showcase_pct_30d": 1.2 }, { "rank": 7, "shop": "VEVOR Store", "sellerId": "7495303663644608686", "revenue_13_18_oct": 2340000.0, "units_13_18_oct": "35.63k", "revenue_30d": 9492982, "units_30d": "139.27k", "avg_price_30d": "$68.16", "affiliate_pct_30d": 73.8, "own_accounts_pct_30d": 8.2, "mall_pct_30d": 18.0, "video_pct_30d": 56.0, "live_pct_30d": 15.2, "showcase_pct_30d": 28.9 }, { "rank": 8, "shop": "QVC, Inc", "sellerId": "7495811038271212487", "revenue_13_18_oct": 2190000.0, "units_13_18_oct": "40.42k", "revenue_30d": 12824188, "units_30d": "228.83k", "avg_price_30d": "$56.04", "affiliate_pct_30d": 77.8, "own_accounts_pct_30d": 9.0, "mall_pct_30d": 13.2, "video_pct_30d": 63.0, "live_pct_30d": 20.3, "showcase_pct_30d": 16.7 }, { "rank": 9, "shop": "Shark Home", "sellerId": "7495445983518362288", "revenue_13_18_oct": 2020000.0, "units_13_18_oct": "10.48k", "revenue_30d": 8664315, "units_30d": "48.49k", "avg_price_30d": "$178.70", "affiliate_pct_30d": 91.2, "own_accounts_pct_30d": 2.4, "mall_pct_30d": 6.4, "video_pct_30d": 81.2, "live_pct_30d": 12.4, "showcase_pct_30d": 6.4 }, { "rank": 10, "shop": "CROCS US SHOP", "sellerId": "7495832567110863806", "revenue_13_18_oct": 1830000.0, "units_13_18_oct": "38.03k", "revenue_30d": 8501141, "units_30d": "183.04k", "avg_price_30d": "$46.44", "affiliate_pct_30d": 88.8, "own_accounts_pct_30d": 11.0, "mall_pct_30d": 0.2, "video_pct_30d": 74.0, "live_pct_30d": 25.7, "showcase_pct_30d": 0.3 } ], "top_shops_totals": { "revenue_30d": 112594875, "affiliate_pct": 82.3, "own_accounts_pct": 6.6, "mall_pct": 11.1, "medicube_share_of_top10": 25.8 }, "top_products": [ { "rank": 1, "product": "[medicube] Smooth & Clear Body Care Set | Hypochlorous Acid Body Peel Shot, Kojic Acid Turmeric Body Wash, Toner Pad, Toner, Mist | Exfoliating for Dead Skin Cells & Excess Sebum & Clearing for After Spots, Texture & Uneven Skin Tone | K-Beauty", "id": "1732052189676081387", "revenue_13_18_oct": 1540000.0, "units_13_18_oct": 49559, "avg_price": "$31.00", "commission": "13%", "creators": 2729, "revenue_30d": 6901282, "units_30d": "222.62k", "live_pct_30d": 2.5, "video_pct_30d": 97.4 }, { "rank": 2, "product": "Handmade Press On Nails, Reusable False Nail Tips", "id": "1732738686074327162", "revenue_13_18_oct": 1050000.0, "units_13_18_oct": 10603, "avg_price": "$99.00", "commission": "-", "creators": 5, "revenue_30d": 1329875, "units_30d": "13.46k", "live_pct_30d": 70.3, "video_pct_30d": 0.0 }, { "rank": 3, "product": "Shark Glossi Blow Dryer Brush - HT302", "id": "1732479644677477280", "revenue_13_18_oct": 731490.0, "units_13_18_oct": 6147, "avg_price": "$119.00", "commission": "5%", "creators": 354, "revenue_30d": 1879665, "units_30d": "13.64k", "live_pct_30d": 1.9, "video_pct_30d": 97.9 }, { "rank": 4, "product": "GOPURE Tighten & Smooth Belly Firming Cream", "id": "1731398973952594329", "revenue_13_18_oct": 646040.0, "units_13_18_oct": 16565, "avg_price": "$39.00", "commission": "21%", "creators": 1191, "revenue_30d": 862413, "units_30d": "23.23k", "live_pct_30d": 4.7, "video_pct_30d": 95.2 }, { "rank": 5, "product": "SEESE Cordless Pressure Washer Gun, 1000 PSI Portable Electric Washer for Vehicle, Driveway & Deck - Ergonomic Handle Design with 30min Runtime & 6-in-1 Nozzle toolupgrade", "id": "1731236289885213002", "revenue_13_18_oct": 631740.0, "units_13_18_oct": 19742, "avg_price": "$32.00", "commission": "6%", "creators": 1241, "revenue_30d": 2083264, "units_30d": "65.1k", "live_pct_30d": 6.7, "video_pct_30d": 93.2 }, { "rank": 6, "product": "[NEW] [medicube] PDRN Collagen Gua Sha Neck Wrinkle Cream | Built-In Gua Sha Massager with Volufiline 5% + PDRN | Firming, Contour Care for the Look of Fine Lines, Jawline, Neck, Décolleté,Underarms, Chest, Legs, Shoulder | Massage Cream | Korean Skincare", "id": "1732399179294806251", "revenue_13_18_oct": 620520.0, "units_13_18_oct": 20684, "avg_price": "$30.00", "commission": "13%", "creators": 2033, "revenue_30d": 1045290, "units_30d": "34.84k", "live_pct_30d": 7.6, "video_pct_30d": 92.2 }, { "rank": 7, "product": "Comfrt | The Dreamer Blanket | Oversized, Cozy, Soft Warm Throw", "id": "1729931833196778371", "revenue_13_18_oct": 584940.0, "units_13_18_oct": 6446, "avg_price": "$90.74", "commission": "10%", "creators": 2263, "revenue_30d": 2654990, "units_30d": "28.24k", "live_pct_30d": 11.9, "video_pct_30d": 87.9 }, { "rank": 8, "product": "[medicube] NAD+ EGF Firming Serum | NAD+, EGF, Collagen Extract, Anti-aging, Plumping, Radiance Boosting Serum | Cares for Look of Fine Lines, Skin Elasticity & Firmness For Youthful-looking Skin (30ml / 1.01 fl. oz.) | Korean Skincare, K-Beauty", "id": "1732293553906094315", "revenue_13_18_oct": 446800.0, "units_13_18_oct": 19426, "avg_price": "$23.00", "commission": "13%", "creators": 1823, "revenue_30d": 1745079, "units_30d": "75.87k", "live_pct_30d": 7.9, "video_pct_30d": 91.9 }, { "rank": 9, "product": "(KKPeople Easy-Off Bodysuit) Tummy Control Butt Lifter Faja Bodysuit, Back Support Scrunch Back Open Design, Postpartum Recovery Full Body Shaper with Cotton Gusset, Colombian Fajas Everyday Wear for Women", "id": "1732352660592628585", "revenue_13_18_oct": 428320.0, "units_13_18_oct": 17133, "avg_price": "$25.00", "commission": "12%", "creators": 714, "revenue_30d": 1452650, "units_30d": "58.11k", "live_pct_30d": 11.3, "video_pct_30d": 88.6 }, { "rank": 10, "product": "Voyage Nova | Rosey Fruity Floral | Extrait De Parfum 50ml/100ml | Long Lasting Luxury Fragrance | Daily women's perfume Alluring Summervibes", "id": "1732263142232921043", "revenue_13_18_oct": 403720.0, "units_13_18_oct": 16149, "avg_price": "$25.00", "commission": "12%", "creators": 2353, "revenue_30d": 2002375, "units_30d": "80.1k", "live_pct_30d": 16.0, "video_pct_30d": 83.9 } ], "top_brands": [ { "rank": 1, "brand": "medicube", "revenue_13_18_oct": 6950000.0, "units_13_18_oct": "237.8k", "main_category": "Beauty & Personal Care", "share_of_main_category": "8.48%", "creators": "7.06k", "avg_price": "$29.23" }, { "rank": 2, "brand": "VEVOR", "revenue_13_18_oct": 3650000.0, "units_13_18_oct": "53.62k", "main_category": "Tools & Hardware", "share_of_main_category": "17.60%", "creators": "3.46k", "avg_price": "$68.15" }, { "rank": 3, "brand": "comfrt", "revenue_13_18_oct": 3240000.0, "units_13_18_oct": "77k", "main_category": "Womenswear & Underwear", "share_of_main_category": "3.03%", "creators": "2.9k", "avg_price": "$42.03" }, { "rank": 4, "brand": "drmelaxin", "revenue_13_18_oct": 2670000.0, "units_13_18_oct": "107.53k", "main_category": "Beauty & Personal Care", "share_of_main_category": "3.25%", "creators": "3.74k", "avg_price": "$24.81" }, { "rank": 5, "brand": "Shark Home", "revenue_13_18_oct": 2220000.0, "units_13_18_oct": "11.61k", "main_category": "Household Appliances", "share_of_main_category": "16.48%", "creators": "375", "avg_price": "$191.41" }, { "rank": 6, "brand": "Halara", "revenue_13_18_oct": 2040000.0, "units_13_18_oct": "60.03k", "main_category": "Sports & Outdoor", "share_of_main_category": "5.18%", "creators": "2.14k", "avg_price": "$33.91" }, { "rank": 7, "brand": "Crocs", "revenue_13_18_oct": 1930000.0, "units_13_18_oct": "39.95k", "main_category": "Shoes", "share_of_main_category": "10.51%", "creators": "1.5k", "avg_price": "$48.38" }, { "rank": 8, "brand": "DOLLS KILL", "revenue_13_18_oct": 1790000.0, "units_13_18_oct": "22.59k", "main_category": "Womenswear & Underwear", "share_of_main_category": "2.34%", "creators": "902", "avg_price": "$79.12" }, { "rank": 9, "brand": "tarte cosmetics", "revenue_13_18_oct": 1560000.0, "units_13_18_oct": "46.62k", "main_category": "Beauty & Personal Care", "share_of_main_category": "1.90%", "creators": "2.17k", "avg_price": "$33.45" }, { "rank": 10, "brand": "SEESE", "revenue_13_18_oct": 1540000.0, "units_13_18_oct": "48.6k", "main_category": "Tools & Hardware", "share_of_main_category": "5.77%", "creators": "1.07k", "avg_price": "$31.63" } ], "top_affiliates": [ { "rank": 1, "handle": "dollskill", "name": "Dolls Kill", "followers": "1.9m", "revenue_13_18_oct": 564770.0, "units_13_18_oct": "6.62k", "avg_price": "$85.27", "views": "6.56m" }, { "rank": 2, "handle": "lznn2424glg", "name": "ToolHackCentral", "followers": "15k", "revenue_13_18_oct": 486400.0, "units_13_18_oct": "14.99k", "avg_price": "$32.46", "views": "39.11m" }, { "rank": 3, "handle": "trending_ttok", "name": "Trending TT", "followers": "239.3k", "revenue_13_18_oct": 424330.0, "units_13_18_oct": "4.66k", "avg_price": "$91.14", "views": "15.28m" }, { "rank": 4, "handle": "based", "name": "BASED", "followers": "4.5m", "revenue_13_18_oct": 394970.0, "units_13_18_oct": "10.7k", "avg_price": "$36.91", "views": "42.04m" }, { "rank": 5, "handle": "karaoke3117", "name": "WANSE.", "followers": "26.4k", "revenue_13_18_oct": 372080.0, "units_13_18_oct": "5.41k", "avg_price": "$68.75", "views": "956.74k" }, { "rank": 6, "handle": "myfamilypov", "name": "Josh Morris", "followers": "338.3k", "revenue_13_18_oct": 364120.0, "units_13_18_oct": "9.01k", "avg_price": "$40.42", "views": "19.94m" }, { "rank": 7, "handle": "uz10032od7", "name": "WANSE", "followers": "47.7k", "revenue_13_18_oct": 331390.0, "units_13_18_oct": "4.26k", "avg_price": "$77.77", "views": "3.24m" }, { "rank": 8, "handle": "dealswithty", "name": "Ty", "followers": "162.2k", "revenue_13_18_oct": 299600.0, "units_13_18_oct": "1.81k", "avg_price": "$165.98", "views": "12.96m" }, { "rank": 9, "handle": "aidenmendel", "name": "Aiden Mendel", "followers": "18.2k", "revenue_13_18_oct": 279360.0, "units_13_18_oct": "8.7k", "avg_price": "$32.11", "views": "18.04m" }, { "rank": 10, "handle": "ericsfindss", "name": "EricsFinds", "followers": "19.3k", "revenue_13_18_oct": 275870.0, "units_13_18_oct": "2k", "avg_price": "$138.28", "views": "8.15m" } ], "top_videos": [ { "rank": 1, "handle": "lznn2424glg", "published": "2026/10/12", "revenue_13_18_oct": 173790.0, "units": 5431, "views": "14.6m", "ai_generated": false }, { "rank": 2, "handle": "ericsfindss", "published": "2026/10/15", "revenue_13_18_oct": 133520.0, "units": 1035, "views": "4.46m", "ai_generated": false }, { "rank": 3, "handle": "wrldoflyrics_", "published": "2026/10/07", "revenue_13_18_oct": 123380.0, "units": 3980, "views": "14.6m", "ai_generated": false }, { "rank": 4, "handle": "aidenmendel", "published": "2026/10/14", "revenue_13_18_oct": 113480.0, "units": 4203, "views": "9.87m", "ai_generated": false }, { "rank": 5, "handle": "based", "published": "2026/10/11", "revenue_13_18_oct": 105000.0, "units": 1500, "views": "2m", "ai_generated": false }, { "rank": 6, "handle": "nuzzlecomfort", "published": "2026/10/12", "revenue_13_18_oct": 103500.0, "units": 2977, "views": "2.69m", "ai_generated": false }, { "rank": 7, "handle": "spencerdfinds", "published": "2026/10/10", "revenue_13_18_oct": 101170.0, "units": 679, "views": "3.48m", "ai_generated": false }, { "rank": 8, "handle": "dealswithty", "published": "2026/08/23", "revenue_13_18_oct": 99500.0, "units": 500, "views": "1.56m", "ai_generated": false }, { "rank": 9, "handle": "wealth.with.laura", "published": "2026/10/12", "revenue_13_18_oct": 98360.0, "units": 1171, "views": "3.81m", "ai_generated": false }, { "rank": 10, "handle": "mama.de_amara", "published": "2026/10/17", "revenue_13_18_oct": 95220.0, "units": 3303, "views": "1.7m", "ai_generated": false } ], "top_lives": [ { "rank": 1, "host": "based", "title": "DEALS FOR YOU - Live Now!", "started": "2026/10/12", "ended": "2026/10/15", "duration": "64h 24m", "revenue": 128180.0, "units": 4081, "avg_price": "$31.41" }, { "rank": 2, "host": "dollskill", "title": "COSTUME BEST SELLERS 🕯️", "started": "2026/10/15", "ended": "2026/10/16", "duration": "14h", "revenue": 107960.0, "units": 1272, "avg_price": "$84.87" }, { "rank": 3, "host": "dollskill", "title": "COSTUME BEST SELLERS ⚡", "started": "2026/10/16", "ended": "2026/10/17", "duration": "14h 1m", "revenue": 100320.0, "units": 1163, "avg_price": "$86.26" }, { 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