{
 "retrievedOn": "2026-10-05",
 "page": "/guides/tiktok-keyword-planner/",
 "note": "Vendor facts read from public help, product and pricing pages on 5 October 2026 with WebFetch/WebSearch. We did not sign up for or test these tools hands-on. Items marked UNVERIFIED were not published on the pages we read.",
 "facts": [
  {
   "topic": "A1 access",
   "claim": "Keyword Planner is reached via Tools tab in TikTok Ads Manager.",
   "quote": "Log in to TikTok Ads Manager ... select the Tools tab ... click Keyword planner",
   "url": "https://ads.tiktok.com/help/article/how-to-access-the-keyword-planner-tool-in-tiktok-ads-manager?lang=en",
   "status": "fetched (steps paraphrased by fetcher; wording also in search snippet). Last updated March 2026",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A1 definition",
   "claim": "Official definition of the tool.",
   "quote": "The Search Ads Campaign Keywords Planner is a centralized planning tool designed to help you evaluate and plan for the most optimal keywords strategy.",
   "url": "https://ads.tiktok.com/help/article/about-the-keyword-planner-tool-in-tiktok-as-manager?lang=en",
   "status": "fetched. Last updated March 2026",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A1 eligibility",
   "claim": "Available by default if account home country is supported; otherwise allowlist for supported targeting countries.",
   "quote": "If your TikTok Ads Manager account's home country is supported, Keyword Planner is available by default.",
   "url": "https://ads.tiktok.com/resources/help/article/about-the-keyword-planner-tool-in-tiktok-as-manager?lang=en",
   "status": "fetched",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A1 eligibility",
   "claim": "Allowlist route for unsupported home countries.",
   "quote": "If it isn't supported but you need keyword data for a supported targeting country, access may be enabled via allowlist.",
   "url": "https://ads.tiktok.com/resources/help/article/about-the-keyword-planner-tool-in-tiktok-as-manager?lang=en",
   "status": "fetched",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A1 cost",
   "claim": "Whether Keyword Planner is free / requires spend; whether it is beta.",
   "quote": "",
   "url": "https://ads.tiktok.com/resources/help/article/about-the-keyword-planner-tool-in-tiktok-as-manager?lang=en",
   "status": "UNVERIFIED - page says nothing about cost, beta, or export (fetcher confirmed no mention). An Ads Manager account is implied by the access steps.",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A2 markets",
   "claim": "12 supported targeting regions.",
   "quote": "United States, United Kingdom, Canada, Germany, France, Italy, Spain, Australia, Mexico, Brazil, Saudi Arabia, and United Arab Emirates.",
   "url": "https://ads.tiktok.com/help/article/about-the-keyword-planner-tool-in-tiktok-as-manager?lang=en",
   "status": "fetched (same list on access and add-keywords articles)",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A3 metrics",
   "claim": "Planner surfaces search volume, competition, scale and performance prediction.",
   "quote": "Get visibility into search volume, competition, and scale and performance prediction, before committing your budget.",
   "url": "https://ads.tiktok.com/help/article/about-the-keyword-planner-tool-in-tiktok-as-manager?lang=en",
   "status": "fetched",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A3 metrics",
   "claim": "Data source: TikTok search insights + ML.",
   "quote": "Find high-potential keywords backed by TikTok's native search insights and machine learning algorithm, ensuring strong relevance from the start.",
   "url": "https://ads.tiktok.com/help/article/about-the-keyword-planner-tool-in-tiktok-as-manager?lang=en",
   "status": "fetched",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A3 metrics",
   "claim": "How search volume is defined (monthly/average/range), suggested bid, CPC, trend, filters, languages, export, history window.",
   "quote": "",
   "url": "https://ads.tiktok.com/help/article/about-the-keyword-planner-tool-in-tiktok-as-manager?lang=en",
   "status": "UNVERIFIED - not published in any of the 4 Keyword Planner help articles fetched",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A3 workflow",
   "claim": "Manual add: Keyword ideas tab, enter keyword, Discover, Save keywords to new/existing plan; bulk add via Saved keyword plans > Add keywords > Upload with downloadable template.",
   "quote": "Select the Keyword ideas tab, enter your keyword into the text field, click Discover",
   "url": "https://ads.tiktok.com/help/article/how-to-add-keywords-to-the-keyword-planner-in-tiktok-ads-manager?lang=en",
   "status": "fetched (steps) / quote wording from search snippet. Last updated March 2026",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A3 workflow",
   "claim": "Keyword plans are imported into ad groups.",
   "quote": "A Keyword Plan consists of the recommendations from the Keyword Planner in TikTok Ads Manager.",
   "url": "https://ads.tiktok.com/help/article/how-to-add-a-keyword-plan-to-an-ad-group-in-tiktok-ads-manager?lang=en",
   "status": "fetched. Steps: Keywords section at ad group level > Import > From Keyword Plan > choose plan > Upload. Last updated March 2026",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A3 related tool",
   "claim": "Separate in-campaign Keyword Suggestion Tool (Add Keywords on targeting page) shows monthly impression predictions, reference only.",
   "quote": "The numbers are based on historical data and are for reference only.",
   "url": "https://ads.tiktok.com/help/article/search-ads-keyword-suggestion-tool?lang=en",
   "status": "fetched. Last updated November 2025",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A4 limits",
   "claim": "Search Ads keyword limits per ad group.",
   "quote": "Max keywords per ad group: 1,000",
   "url": "https://ads.tiktok.com/resources/help/article/search-ads-keywords",
   "status": "fetched. Also 'Max negative keywords per ad group: 10,000'. Last updated July 2025. No Planner-specific limits published (UNVERIFIED).",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A5 search ads campaign",
   "claim": "Definition of Search Ads Campaign.",
   "quote": "The Search Ads Campaign is a TikTok Ad Campaign that uses keywords to help you reach people searching for specific terms related to your product or service.",
   "url": "https://ads.tiktok.com/help/article/about-search-ads-campaign?lang=en",
   "status": "fetched. Last updated July 2025",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A5 search ads campaign",
   "claim": "Search Ads Campaign market availability (Traffic): 11 countries + RoW advertisers targeting US. UAE NOT listed (unlike Planner list). Web Conversion list = same 11; Lead Gen US only.",
   "quote": "United States, Canada, United Kingdom, Germany, France, Italy, Spain, Mexico, Brazil, Saudi Arabia, Australia, Rest-of-World advertisers targeting the United States.",
   "url": "https://ads.tiktok.com/help/article/search-ads-campaign-availability?lang=en",
   "status": "fetched. Last updated April 2026",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A5 search ads toggle",
   "claim": "Search Ads Toggle renamed Automatic Search Placement; global, auction only.",
   "quote": "Automatic Search Placement (formerly Search Ads Toggle) extends in-feed advertising to the TikTok search results page.",
   "url": "https://ads.tiktok.com/help/article/about-automatic-search-placement?lang=en",
   "status": "fetched. Last updated September 2026",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A5 launch",
   "claim": "Search Ads Campaign launched 24 Sep 2024, US only at launch, wider rollout planned early 2025.",
   "quote": "TikTok launched its \"Search Ads\" campaign on September 24, 2024.",
   "url": "https://illumin.com/insights/blog/tiktok-search-ads/",
   "status": "fetched (secondary, dated 2024-11-07; primary report Digiday 2024-09-24 https://digiday.com/marketing/tiktok-looks-to-turn-search-queries-into-ad-dollars-with-new-tool/ fetched)",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A5 launch",
   "claim": "Toggle preceded the campaign type (launched Oct 2023 per Illumin).",
   "quote": "the success of TikTok's Search Ads Toggle feature from last October",
   "url": "https://illumin.com/insights/blog/tiktok-search-ads/",
   "status": "fetched (secondary, 2024)",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A5 launch",
   "claim": "Keyword Planner launch date.",
   "quote": "",
   "url": "",
   "status": "UNVERIFIED - no announcement found; help articles show 'Last updated March 2026' only",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A Keyword Insights",
   "claim": "Creative Center Keyword Insights is a separate tool built from ad creatives, not organic search; no search volume.",
   "quote": "This keyword list is pulled from TikTok ads and does not reflect organic content rankings.",
   "url": "https://ads.tiktok.com/help/article/keyword-insights",
   "status": "snippet (official page failed to load on fetch)",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "A Keyword Insights",
   "claim": "Metrics: Popularity = number of ads using keyword; Change; CTR; filters for 7/30/120 days, industry, objective, keyword type, region.",
   "quote": "The exact number of ads currently using this keyword",
   "url": "https://megadigital.ai/en/blog/tiktok-keyword-insights/",
   "status": "fetched (secondary, 2026-05-29). Search snippets also list CVR, CPA, Cost, Impressions, 6s view rate - those are snippet-only.",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "C secondary",
   "claim": "2026 review: paid plans add metrics; autocomplete across 12 platforms (note: KeywordTool itself now says 16).",
   "quote": "KeywordTool.io pulls keyword suggestions from 12 different platforms, including Google, YouTube, Amazon, TikTok, and Instagram.",
   "url": "https://virlo.ai/blog/tiktok-keyword-research",
   "status": "fetched (2026-07-23, Nicolas Mauro, Virlo co-founder - competitor, not neutral)",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "C secondary",
   "claim": "2026 guide describes in-Ads-Manager keyword tool returning estimated monthly volume.",
   "quote": "TikTok returns related search terms with estimated monthly volume.",
   "url": "https://tikadsuite.com/blog/tiktok-search-ads/",
   "status": "fetched (2026-08-27; refers to 'Keyword Suggestion Tool', which TikTok docs describe as impression predictions - low reliability)",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "C secondary",
   "claim": "TikTok World 2026 (13 May 2026) announced Search Hubs and Keyword Amplifier.",
   "quote": "Search Hubs is a branded search destination displayed at the top of the TikTok Search results page",
   "url": "https://www.datashake.fr/en/articles/everything-about-tiktok-search-ads",
   "status": "fetched (2026-06-02)",
   "checkedOn": "2026-10-05"
  },
  {
   "topic": "C secondary",
   "claim": "No reputable 2025-2026 secondary source found that describes Keyword Planner's 12 markets; only TikTok's own help center does.",
   "quote": "",
   "url": "",
   "status": "UNVERIFIED",
   "checkedOn": "2026-10-05"
  }
 ],
 "tokconnect": {
  "tool": "TokConnect",
  "source": "https://tokconnect.com/pricing/",
  "plans": [
   {
    "name": "Free",
    "priceMonthlyUSD": 0,
    "credits": 50
   },
   {
    "name": "Starter",
    "priceMonthlyUSD": 49,
    "creditsPerMonth": 500
   },
   {
    "name": "Growth",
    "priceMonthlyUSD": 99,
    "creditsPerMonth": 2000
   },
   {
    "name": "Pro",
    "priceMonthlyUSD": 199,
    "creditsPerMonth": 8000
   }
  ],
  "note": "Each TikTok lookup uses one credit."
 },
 "creatorSearchInsights": {
  "tool": "Creator Search Insights",
  "facts": [
   "In the TikTok app and on desktop at tiktok.com/csi, TikTok login required",
   "Free",
   "No export, no history beyond the windows shown, no bulk lookups, no API"
  ],
  "sources": [
   "https://support.tiktok.com/en/using-tiktok/growing-your-audience/creator-search-insights",
   "https://www.tiktok.com/csi"
  ]
 }
}