{
 "retrievedOn": "2026-09-21",
 "derivedOn": "2026-09-22",
 "page": "how-to-make-money-on-tiktok",
 "tool": "derived from creator_posts and user_profile",
 "source": "/evidence/tiktok-engagement-rate-calculator-sample.json",
 "note": "Re-cut of the September 2026 benchmark sample (58 creators surfaced by TikTok search in six niches, 10 recent posts each) by follower tier, for the make-money page. medianViewsPerPost is the median across creators of each creator's median plays over their posts with at least one view. The sample records play, like, comment, share and save counts but not video length, so the share of posts over 60 seconds cannot be computed from it.",
 "derived": {
  "byTier": {
   "under 10k": {
    "creators": 5,
    "posts": 42,
    "medianFollowers": 813,
    "medianViewsPerPost": 215.0,
    "q1ViewsPerPost": 154.0,
    "q3ViewsPerPost": 148109.0,
    "medianViewsToFollowersRatio": 1.009,
    "creatorsWhose10PostsAtMedianClear100k": 1,
    "creatorsWhoseLast10PostsTotal100kPlays": 1,
    "medianDaysSpannedByLast10Posts": 3.9
   },
   "10k to 100k": {
    "creators": 7,
    "posts": 70,
    "medianFollowers": 18000,
    "medianViewsPerPost": 12129.5,
    "q1ViewsPerPost": 2905.5,
    "q3ViewsPerPost": 19400.0,
    "medianViewsToFollowersRatio": 0.3,
    "creatorsWhose10PostsAtMedianClear100k": 4,
    "creatorsWhoseLast10PostsTotal100kPlays": 7,
    "medianDaysSpannedByLast10Posts": 50.0
   },
   "100k to 1M": {
    "creators": 17,
    "posts": 170,
    "medianFollowers": 450400,
    "medianViewsPerPost": 21800.0,
    "q1ViewsPerPost": 9306.2,
    "q3ViewsPerPost": 101900.0,
    "medianViewsToFollowersRatio": 0.07,
    "creatorsWhose10PostsAtMedianClear100k": 13,
    "creatorsWhoseLast10PostsTotal100kPlays": 14,
    "medianDaysSpannedByLast10Posts": 12.4
   },
   "over 1M": {
    "creators": 29,
    "posts": 290,
    "medianFollowers": 3100000,
    "medianViewsPerPost": 102450.0,
    "q1ViewsPerPost": 17325.0,
    "q3ViewsPerPost": 619750.0,
    "medianViewsToFollowersRatio": 0.035,
    "creatorsWhose10PostsAtMedianClear100k": 26,
    "creatorsWhoseLast10PostsTotal100kPlays": 28,
    "medianDaysSpannedByLast10Posts": 13.0
   }
  },
  "rankingPostsOver60s": {
   "note": "Because the sample has no video length, the over-60-second share comes from three earlier pulls of TikTok search results (relevance order) for 26 searches across many niches, de-duplicated by video id. These are ranking posts, not tiered by creator size.",
   "sources": [
    "/evidence/tiktok-caption-ideas-ranking-captions.json",
    "/evidence/tiktok-hooks-ranking-captions.json",
    "/evidence/faceless-tiktok-ideas-formats.json"
   ],
   "posts": 261,
   "over60s": 74,
   "shareOver60sPct": 28.4,
   "medianPlaysUnder60s": 1017286,
   "medianPlaysOver60s": 1090350.5,
   "byFile": {
    "tiktok-caption-ideas-ranking-captions": {
     "posts": 108,
     "over60s": 36,
     "pct": 33.3,
     "medianDurationS": 31.6
    },
    "tiktok-hooks-ranking-captions": {
     "posts": 89,
     "over60s": 20,
     "pct": 22.5,
     "medianDurationS": 26.9
    },
    "faceless-tiktok-ideas-formats": {
     "posts": 65,
     "over60s": 18,
     "pct": 27.7,
     "medianDurationS": 28.9
    }
   }
  }
 }
}