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I am debating on if this is worth saving me a trip to the grocery store or not. #fooddelivery #subscription #weightlossjourney #mealprep #hellofresh", "comments": 16, "creator": { "followers": 1590, "handle": "creator-13" }, "durationSec": 89, "effects": [ { "id": "81780659", "name": "strawberry makeup" }, { "id": "606025386", "name": "Flawless Skin" } ], "hashtags": [ { "id": "1599315253328902", "name": "fooddelivery" }, { "id": "5323170", "name": "subscription" }, { "id": "215586", "name": "weightlossjourney" }, { "id": "1047957", "name": "mealprep" }, { "id": "27714551", "name": "hellofresh" } ], "id": "7656974570133540127", "language": "en", "likes": 237, "posted": "2026-06-30T00:12:15Z", "saves": 19, "shares": 10, "sound": { "id": "7656974563858828062", "original": true, "title": "original sound" }, "url": null, "views": 9620 }, { "caption": "Another @HelloFresh US staple in my household - here’s my rendition on firecracker meatballs 🤩🧨 • FOR THE MEATBALLS - 1 lb ground beef - 1 egg - 1/2 cup breadcrumbs - minced whites from 4 green onions (about 1 tbsp) - 1-2 tsp ginger paste (or a thumb of fresh grated ginger) - 2.5 tbsp soy sauce - 1 tsp S&P - mix well & form into 1-2 inch balls - add to greased baking sheet - bake at 425 for 16-20 mins • FOR THE GREEN BEANS - 1 bag of trimmed green beans - add to a baking sheet - mix with 1 tbsp EVOO & S&P - bake on 425 for 16-20 mins • FOR THE FIRECRACKER SAUCE - 1/4 cup mayo - 1/4 cup Greek yogurt (or sour cream) - 1.5 tbsp honey - 1.5 tbsp soy sauce - sriracha to taste - mix well and set aside for serving Serve over rice of your choice, garnish with sesame seeds, chili flakes & green onions - drizzle as much firecracker sauce as you prefer! Enjoy 😉 #hellofreshmeal #firecrackermeatballs #30minutedinner #cookwithme #easydinnerideas", "comments": 99, "creator": { "followers": 53100, "handle": "creator-14" }, "durationSec": 140, "effects": [ { "id": "81780659", "name": "strawberry makeup" }, { "id": "606025386", "name": "Flawless Skin" } ], "hashtags": [ { "id": "1642205896686597", "name": "hellofreshmeal" }, { "id": "1677414827464710", "name": "firecrackermeatballs" }, { "id": "1647052779070469", "name": "30minutedinner" }, { "id": "892672", "name": "CookWithMe" }, { "id": "1645295725376517", "name": "easydinnerideas" } ], "id": "7598014608963652895", "language": "en", "likes": 13700, "posted": "2026-01-22T02:57:29Z", "saves": 8147, "shares": 1741, "sound": { "id": "7488819064924687109", "original": true, "title": "original sound" }, "url": null, "views": 192000 }, { "caption": "Finally canceling @HelloFresh US #hellofresh #mealprep #subscription", "comments": 643, "creator": { "followers": 3707, "handle": "creator-15" }, "durationSec": 84, "effects": [ { "id": "81780659", "name": "strawberry makeup" }, { "id": "606025386", "name": "Flawless Skin" } ], "hashtags": [ { "id": "27714551", "name": "hellofresh" }, { "id": "1047957", "name": "mealprep" }, { "id": "5323170", "name": "subscription" } ], "id": "7673701768408108301", "language": "en", "likes": 29200, "posted": "2026-08-14T02:02:22Z", "saves": 673, "shares": 187, "sound": { "id": "7673701825740032782", "original": true, "title": "original sound" }, "url": null, "views": 391400 }, { "caption": "#hellofresh", "comments": 25, "creator": { "followers": 346300, "handle": "creator-16" }, "durationSec": 115, "effects": [ { "id": "81780659", "name": "strawberry makeup" }, { "id": "606025386", "name": "Flawless Skin" } ], "hashtags": [ { "id": "27714551", "name": "hellofresh" } ], "id": "7685475999777131807", "language": "un", "likes": 4213, "posted": "2026-09-14T19:32:23Z", "saves": 179, "shares": 28, "sound": { "id": "7685476066068024095", "original": true, "title": "original sound" }, "url": null, "views": 43000 }, { "caption": "Has anyone else tried HelloFresh?! 👀 I need to know if I’m the only one who felt a little duped by the pricing 😂 The first box looked like such a steal — 3 meals for under $40 + a bunch of free meals. We were SO excited for the variety and convenience, especially with a baby and trying new foods. Then weeks 2 & 3 we were charged almost $80 each. 🫠 Totally my fault for not reading all the fine print, but it was definitely disappointing. Thankfully, they refunded the box that was lost! I’m just not in my meal-kit era right now 😂 But tell me your experiences — which meal kits have you actually loved?! #hellofresh #mealkitdelivery #kitchenhacks #dinnerwithme #mealkit", "comments": 35, "creator": { "followers": 76000, "handle": "creator-17" }, "durationSec": 182, "effects": [ { "id": "81780659", "name": "strawberry makeup" }, { "id": "606025386", "name": "Flawless Skin" } ], "hashtags": [ { "id": "27714551", "name": "hellofresh" }, { "id": "1666699289912326", "name": "mealkitdelivery" }, { "id": "1596469701878790", "name": "KitchenHacks" }, { "id": "29695902", "name": "dinnerwithme" }, { "id": "1632838808092677", "name": "mealkit" } ], "id": "7685945422984072462", "language": "en", "likes": 449, "posted": "2026-09-16T01:53:51Z", "saves": 7, "shares": 2, "sound": { "id": "7685945437237054222", "original": true, "title": "original sound" }, "url": null, "views": 10800 }, { "allowsAdUse": true, "caption": "Genuinely don’t know what I would do without @HelloFresh US #HelloFresh #hellofreshmeal #recipe #cooking #mealkit", "comments": 4, "creator": { "followers": 45400, "handle": "creator-18" }, "durationSec": 32, "effects": [ { "id": "81780659", "name": "strawberry makeup" }, { "id": "606025386", "name": "Flawless Skin" } ], "hashtags": [ { "id": "27714551", "name": "hellofresh" }, { "id": "1642205896686597", "name": "hellofreshmeal" }, { "id": "58891", "name": "Recipe" }, { "id": "18973", "name": "cooking" }, { "id": "1632838808092677", "name": "mealkit" } ], "id": "7693581380843785485", "isAd": true, "language": "en", "likes": 65, "posted": "2026-10-06T15:45:55Z", "saves": 2, "shares": 2, "sound": { "id": "7693581581021580045", "original": true, "title": "original sound" }, "url": null, "views": 1463 }, { "caption": "HelloFresh built a cancellation flow with more twists than a telenovela finale and the audacity to call it “customer experience” click cancel, they beg. click again, they interrogate you like it’s a breakup. click AGAIN and there’s a secret “undo” button just sitting there like a trapdoor this isn’t bad design, it’s a maze built by people who know exactly what they’re doing and are betting you’re too tired to notice john oliver said it best: you can’t ask an entire population to “just pay attention” forever, that’s not a personality trait, that’s a business model #lastweektonight #johnoliver #hellofresh #consumerrights #corporategreed", "comments": 34, "creator": { "followers": 7387, "handle": "creator-19" }, "durationSec": 67, "effects": [ { "id": "81780659", "name": "strawberry makeup" }, { "id": "606025386", "name": "Flawless Skin" } ], "hashtags": [ { "id": "8030007", "name": "lastweektonight" }, { "id": "8030008", "name": "johnoliver" }, { "id": "27714551", "name": "hellofresh" }, { "id": "83211799", "name": "consumerrights" }, { "id": "72603188", "name": "corporategreed" } ], "id": "7689550721393511694", "language": "en", "likes": 1386, "posted": "2026-09-25T19:04:06Z", "saves": 80, "shares": 50, "sound": { "id": "7689550711583181581", "original": true, "title": "original sound" }, "url": null, "views": 79500 }, { "allowsAdUse": true, "caption": "Adding this to our monthly rotation @HelloFresh US 🍅 Use code ‘HF-0315’ to get 10 free meals when you sign up! #hellofreshpartner #hellofresh #dinner #dinnerideas #familydinner", "comments": 1, "creator": { "followers": 1346, "handle": "creator-20" }, "durationSec": 25, "effects": [ { "id": "81780659", "name": "strawberry makeup" }, { "id": "606025386", "name": "Flawless Skin" } ], "hashtags": [ { "id": "1644329433880582", "name": "hellofreshpartner" }, { "id": "27714551", "name": "hellofresh" }, { "id": "39885", "name": "dinner" }, { "id": "33011781", "name": "DinnerIdeas" }, { "id": "404275", "name": "familydinner" } ], "id": "7693277398510406926", "isAd": true, "language": "en", "likes": 6, "posted": "2026-10-05T20:05:55Z", "saves": 1, "shares": 1, "sound": { "id": "7674345539399370798", "title": "Hoarfrost Glow" }, "url": null, "views": 345 } ] } }, { "tool": "video_comments", "arguments": { "aweme_id": "7622495929131617550", "count": 50, "sort": "relevant" }, "retrievedOn": "2026-10-08T14:37:43Z", "result": { "comments": [ { "id": "7623063856570516237", "likes": 363376, "posted": "2026-03-30T15:01:38Z", "replies": 145, "text": "I was upset with the portion sizes when I first started hellofresh, but weeks later, it fills me up now and when I go out to eat, I cant even finish my meal. We have become so accustomed to large portions that normal portions are snacks." }, { "id": "7636929935622030111", "likes": 53140, "posted": "2026-05-06T23:48:58Z", "replies": 120, "text": "The rice is a SIDE; that is a normal portion size" }, { "id": "7623403547233927950", "likes": 225468, "posted": "2026-03-31T13:00:18Z", "replies": 237, "text": "Dang that’s the amount I eat testing if it’s done" }, { "id": "7638675769258590989", "likes": 5512, "posted": "2026-05-11T16:43:51Z", "replies": 7, "text": "somebody said \"that's the amount I eat testing if it's done\"" }, { "id": "7623180101450187533", "likes": 47039, "posted": "2026-03-30T22:32:30Z", "replies": 21, "text": "I learned by reading these comments I'm a big back 😂" }, { "id": "7637010078722704150", "likes": 26204, "posted": "2026-05-07T05:00:41Z", "replies": 16, "text": "Who Ppl in the comments feeling like" }, { "id": "7624279129194398481", "likes": 53121, "posted": "2026-04-02T21:37:33Z", "replies": 29, "text": "is everyone bella hadid in the comments now" }, { "id": "7623230035838960397", "likes": 95478, "posted": "2026-03-31T01:46:09Z", "replies": 10, "text": "They said NO LEFTOVERS" }, { "id": "7623557426084512534", "likes": 18313, "posted": "2026-03-31T22:56:48Z", "replies": 58, "text": "Comments are insane, justifying small portions for an overprice food, this is not proper serving, this is a scam" }, { "id": "7623253732810343182", "likes": 26031, "posted": "2026-03-31T03:18:18Z", "replies": 17, "text": "I feel like I’m being gaslight by the comments 😭" }, { "id": "7628613983138349838", "likes": 14310, "posted": "2026-04-14T13:59:27Z", "replies": 4, "text": "How everyone in these comments are feeling rn" }, { "id": "7623115259943830303", "likes": 783, "posted": "2026-03-30T18:21:22Z", "replies": 6, "text": "Every plate is so great! I wasn’t a fan of hello fresh" }, { "id": "7623908339113886484", "likes": 2039, "posted": "2026-04-01T21:38:27Z", "replies": 1, "text": "I already knew I was a fatass before I opened the comment section 😔" }, { "id": "7622518578650596109", "likes": 5556, "posted": "2026-03-29T03:45:41Z", "replies": 4, "text": "They said “yeah you don’t need to come back for seconds” 😂" }, { "id": "7637048891816968967", "likes": 701, "posted": "2026-05-07T07:30:21Z", "replies": 5, "text": "do people in the comments want us to invite bella hadid?" }, { "id": "7636706039333339926", "likes": 684, "posted": "2026-05-06T09:20:13Z", "replies": 5, "text": "the coments are completly wrong , how TF IS enough for TWO people, it's not even enough for one 😭" }, { "id": "7623375748741612321", "likes": 6790, "posted": "2026-03-31T11:11:40Z", "replies": 4, "text": "It really depends on what the rest of the meal looks like tbh..." }, { "id": "7624090317583418119", "likes": 2695, "posted": "2026-04-02T09:24:27Z", "replies": 5, "text": "🤨 comments are not going to gaslight me into thinking that’s enough for 2" }, { "id": "7623615466930144022", "likes": 6220, "posted": "2026-04-01T02:43:13Z", "replies": 24, "text": "u guys are saying it’s a us portion issue but idk i’ve lived in east asia and now europe, never set foot in the us and still think that’s very small for two ppl 😭" }, { "id": "7636607945975382798", "likes": 3338, "posted": "2026-05-06T02:59:27Z", "replies": 35, "text": "Been doing hello fresh for years. Almost 200 boxes ordered. The portions have shrunk, the quality (especially meat) has gone down, but the cost has DRAMATICALLY increased. The only rewards they give are free boxes for other ppl???? I consider dropping them every week." }, { "id": "7623115322006307615", "likes": 35741, "posted": "2026-03-30T18:21:17Z", "replies": 94, "text": "Am i crazy or is that fine 😭 rice is mad filling" }, { "id": "7625078990683980558", "likes": 2011, "posted": "2026-04-05T01:21:09Z", "replies": 4, "text": "To everyone saying we've become accustomed to huge portions. That's a valid argument and I get it. HOWEVER, for the price you pay for hello fresh, I'd be pissed too. If they want to give us small portions then they need to reduce the price." }, { "id": "7638380449043579670", "likes": 46, "posted": "2026-05-10T21:37:32Z", "text": "ts is a taste test" }, { "id": "7642706249411527447", "likes": 23, "posted": "2026-05-22T13:23:59Z", "text": "I eat way to much food apparently" }, { "id": "7654532207310537474", "likes": 6, "posted": "2026-06-23T10:14:40Z", "replies": 2, "text": "Ye…? That looks like about 2 portions?" }, { "id": "7623405156185424673", "likes": 496, "posted": "2026-03-31T13:05:44Z", "replies": 16, "text": "I’m underweight and I eat a hell of a lot more than that …" }, { "id": "7649366601746154262", "likes": 20, "posted": "2026-06-09T12:09:42Z", "text": "Why are the comments straight up lying dude thats barely enough for one person" }, { "id": "7634893326911619853", "likes": 61, "posted": "2026-05-01T12:06:16Z", "replies": 1, "text": "People in these comments don’t love rice like I love rice" }, { "id": "7637207234061157141", "likes": 42, "posted": "2026-05-07T17:44:47Z", "replies": 1, "text": "comments lyingggggg" }, { "id": "7636898542111654664", "likes": 132, "posted": "2026-05-06T21:46:56Z", "replies": 5, "text": "Tbh depending on how much food you have besides rice, that could perfectly be enough rice for 2 people" }, { "id": "7626775412017873677", "likes": 77, "posted": "2026-04-09T15:04:13Z", "text": "Comments manipulating me" }, { "id": "7623078584509661966", "likes": 979, "posted": "2026-03-30T15:58:52Z", "replies": 2, "text": "I’m such a big back" }, { "id": "7648643336978793246", "likes": 19, "posted": "2026-06-07T13:23:39Z", "text": "Family of four size feed me and half of my husband for one night. Portion sizes are awful. I cancelled them wasn’t worth it" }, { "id": "7637079561109717767", "likes": 37, "posted": "2026-05-07T09:29:24Z", "text": "people are trying to act superior in these comments. we all know good and well that majority would find that enough for 1 person at most." }, { "id": "7642881598110761735", "likes": 22, "posted": "2026-05-23T00:44:11Z", "replies": 3, "text": "These comments are GENUINELY making me feel like a big back😭👎" }, { "id": "7643531669832172309", "likes": 6, "posted": "2026-05-24T18:46:55Z", "replies": 4, "text": "so a normal serving size of rice for an adult is half a cup. looks like they sent you more than enough." }, { "id": "7641770767151366930", "likes": 15, "posted": "2026-05-20T00:53:35Z", "text": "Idk what the 2nd person eating" }, { "id": "7643853108681949966", "likes": 13, "posted": "2026-05-25T15:34:21Z", "replies": 2, "text": "We are so used to eating far more than we actually need. Their portions are saving my life and my health" }, { "id": "7637669211154137878", "likes": 42, "posted": "2026-05-08T23:37:54Z", "replies": 4, "text": "I hate to break it to you, but that is the correct portion! more veggies and protein, less rice" }, { "id": "7649991812828168990", "likes": 17, "posted": "2026-06-11T04:35:37Z", "text": "Am I tweaking or is that a good portion for two people" }, { "id": "7623830042325435169", "likes": 2029, "posted": "2026-04-01T16:34:24Z", "replies": 3, "text": "as someone who is from a family that has used hellofresh for multiple years the portions have definitely gotten smaller and it’s not because of 'health' it’s cause of the company cutting costs. You still pay the same but you get less" }, { "id": "7637363311361164062", "likes": 48, "posted": "2026-05-08T03:50:42Z", "replies": 5, "text": "It pisses me off to go through that many steps and have no leftovers." }, { "id": "7623135719402079006", "likes": 523, "posted": "2026-03-30T19:40:36Z", "replies": 5, "text": "Unfortunately that probably is two servings 😭 i started paying attention and was shocked to see what portion sizes actually are 💀" }, { "id": "7638884007769670414", "likes": 20, "posted": "2026-05-12T06:12:36Z", "text": "idk why but you moving it to a different location so we can get a better look is sending meeeee 😭✋🏼😂" }, { "id": "7641329747196609300", "likes": 11, "posted": "2026-05-18T20:22:39Z", "text": "That’s seems normal, it’s just a side dish" }, { "id": "7637104087712482068", "likes": 46, "posted": "2026-05-07T11:04:35Z", "replies": 1, "text": "That’s good for 2 people (as long as there are other components to the meal)" }, { "id": "7642058515779552022", "likes": 16, "posted": "2026-05-20T19:30:18Z", "text": "Oh that you ?" }, { "id": "7637403260839805716", "likes": 17, "posted": "2026-05-08T06:25:33Z", "text": "I eat that much rice while I wait for the curry to finish 😭 I love a staple crop" } ], "hasMore": true, "next": { "cursor": 50 }, "total": 4792 } }, { "tool": "video_comments", "arguments": { "aweme_id": "7673701768408108301", "count": 50, "sort": "relevant" }, "retrievedOn": "2026-10-08T14:37:50Z", "result": { "comments": [ { "id": "7673842758876103438", "likes": 11143, "posted": "2026-08-14T11:09:53Z", "replies": 9, "text": "\"when did hello fresh become a scam\"? From the beginning." }, { "id": "7674316421945361182", "likes": 76, "posted": "2026-08-15T17:47:34Z", "replies": 6, "text": "Okay but Every Plate is that gworl (for a one to two person household)" }, { "id": "7674242091836801805", "likes": 1489, "posted": "2026-08-15T12:59:46Z", "replies": 9, "text": "After you cancel they will never stop sending you weird unlabeled letters in the mail asking you to start your service again." }, { "id": "7693670468758864654", "likes": 1, "posted": "2026-10-06T21:31:18Z", "text": "we kept getting food that was either molding in the few days we first get it, or dates are damn near expiring" }, { "id": "7673706142107960077", "likes": 1902, "posted": "2026-08-14T02:19:40Z", "replies": 19, "text": "Oh god help me I’m never getting a refund" }, { "id": "7673912183990797070", "likes": 2985, "posted": "2026-08-14T15:39:20Z", "replies": 11, "text": "They’re like an annoying ex who won’t leave you alone. I canceled mine two years ago and they’re still sending me “please comeback!” Mail" }, { "id": "7685373431353525022", "likes": 70, "posted": "2026-09-14T12:55:27Z", "replies": 5, "text": "I don’t understand hello fresh. You pick a recipe and they send you the ingredients for you to cook it yourself. How is that any different than picking a recipe and placing a grocery delivery order for ingredients to cook yourself?" }, { "id": "7673909346229945118", "likes": 207, "posted": "2026-08-14T15:28:20Z", "replies": 3, "text": "We cancelled our hello fresh plan forever ago, and they STILL send us mail asking to come back despite opting out of all their marketing 🙄" }, { "id": "7688291622673515286", "likes": 314, "posted": "2026-09-22T09:39:10Z", "text": "I'm in the UK and they consistently missed off core parts of the recipe and then would give me like £2 off and I'd be like but I still don't have a meal SHARON and I have to go buy the bits which defeats the point" }, { "id": "7693689033902588702", "likes": 0, "posted": "2026-10-06T22:43:29Z", "text": "i canceled mine like three years ago and I still get \"come back! here's a discount!\" letters in the mail DAILY" }, { "id": "7685346451824476941", "likes": 67, "posted": "2026-09-14T11:11:02Z", "text": "I canceled years ago when they sent me a bag of rotten vegetables like it was a prank or something" }, { "id": "7673709965374751501", "likes": 66, "posted": "2026-08-14T02:34:25Z", "replies": 4, "text": "just cancel hello fresh go to blue apron then back and forth! they'll give you a coupon each time" }, { "id": "7673768643561276174", "likes": 943, "posted": "2026-08-14T06:22:20Z", "replies": 3, "text": "I canceled Hello Fresh after multiple deliveries were delivered a day late, so everything had spoiled and they refused to provide a replacement and would only issue a refund after the food was actually delivered not when it passed the delivery deadline." }, { "id": "7673850951405191967", "likes": 290, "posted": "2026-08-14T11:41:53Z", "replies": 6, "text": "years ago i had gotten what i ordered, but the meat package was open. I called them and they refunded my entire week and gave me my next week free. They were super helpful and accommodating. but that was years ago." }, { "id": "7685872415859442462", "likes": 88, "posted": "2026-09-15T21:10:45Z", "text": "I cancled mine because they sent me recipes with peanuts in them, the ones I AVOIDED ORDERING. :| I coulda died from that shit man." }, { "id": "7685811187124830990", "likes": 141, "posted": "2026-09-15T17:13:20Z", "text": "This was my last straw. I had to have my neighbor put it in the trash for me. I couldn't do it. 🤮🤢" }, { "id": "7673966410427204382", "likes": 97, "posted": "2026-08-14T19:09:53Z", "text": "I saw a TikTok where a couple made some meal with rice. They got one serving of rice to share. She questioned the amount in the video and hello fresh proceeded to send them a package with like 20 extra packages of those single serving rice bags 💀" }, { "id": "7685471602252104462", "likes": 6, "posted": "2026-09-14T19:15:42Z", "text": "Hello fresh was a more expensive everyplate. Same ingredients but smaller servings" }, { "id": "7673909415854113549", "likes": 27, "posted": "2026-08-14T15:28:31Z", "text": "they never wanna give a refund, ever. Don’t even get me started on the rice portions" }, { "id": "7673886055691764510", "likes": 40, "posted": "2026-08-14T13:59:04Z", "text": "Their quality tanked years ago" }, { "id": "7684880134347899662", "likes": 6, "posted": "2026-09-13T05:00:23Z", "text": "Babes it started off that way! I literally got money from a class action lawsuit because HelloFresh called me and harrassed me multiple times after I cancelled my subscription 😭" }, { "id": "7674027058632344350", "likes": 463, "posted": "2026-08-14T23:04:45Z", "replies": 1, "text": "I cancelled when I realized I paid 10 for a rotting cucumber" }, { "id": "7673873662659330847", "likes": 151, "posted": "2026-08-14T13:09:47Z", "replies": 3, "text": "One time, my mom and I opened up our box and we had a saw in it. Like a brand new, in the package saw. We called them and they said they didn’t know it how it happened but to just keep it 👀 not sure why tools are sitting around food products" }, { "id": "7674084343870866207", "likes": 9, "posted": "2026-08-15T02:47:11Z", "text": "Don’t worry they’ll give you $5 off your next $100 box if you complain 🙄🙄🙄. I quit them long ago because of crap like this. I’d have entire meals missing and they’d give me $5" }, { "id": "7685068626382144287", "likes": 17, "posted": "2026-09-13T17:11:33Z", "text": "I got bad chicken and rotten vegetables. NOPE" }, { "id": "7674376789611512590", "likes": 9, "posted": "2026-08-15T21:41:54Z", "replies": 1, "text": "Lol it's always been a scam. You pay a company to send you the food and a recipe when you can just go to the store and Google or YouTube a recipe." }, { "id": "7673725341516628766", "likes": 149, "posted": "2026-08-14T03:33:51Z", "replies": 1, "text": "I did hello fresh years ago and loved it, great portions and quality. Stopped when we moved and the started it back up again when I had my daughter as an easy way to meal plan and have my husband cook (since we had a newborn). Straight trash! Even the 4 servings portions wouldn’t be enough food for two people! And if you did the 4 serving portions, it was $100 for two meals, which is insane" }, { "id": "7684993515834573598", "likes": 12, "posted": "2026-09-13T12:20:35Z", "text": "my mom did a free subscription and a meal got lost at the shipping facility, it was a chicken dish. they wouldnt refund until it got delivered. I think it was a month and a half later. was delivered in a box with multiple layers of tape, im assuming to hide the horrible smell. they told my mom she had to show a picture of the food not the box. I cant describe the smell it was the worse thing imaginable" }, { "id": "7673897930310288142", "likes": 11, "posted": "2026-08-14T14:43:57Z", "text": "One of our last boxes had someone's ID card & security pass for the packing warehouse, including the lanyard, underneath the wet bags from the thawing dry ice gel that was leaking." }, { "id": "7688285728807158550", "likes": 5, "posted": "2026-09-22T09:15:54Z", "text": "my mom and her husband used it for years when it first came out, first year was great, they got maybe one sad vegetable a month. in the end the recipes got smaller and smaller, things were missing, vegetables were rotten and so on. they cancelled it 4 years ago because it got too bad to waste your money on" }, { "id": "7674314845365912333", "likes": 41, "posted": "2026-08-15T17:41:29Z", "text": "They should just rename HelloFresh the green onion and sour cream delivery service" }, { "id": "7673890962578473758", "likes": 35, "posted": "2026-08-14T14:17:35Z", "text": "I cancelled a couple years ago when 3 boxes in a row had rotten produce" }, { "id": "7674271191825793823", "likes": 8, "posted": "2026-08-15T14:52:36Z", "text": "It’s always been a scam. It’s just taking a while for people to figure it out for some reason." }, { "id": "7674435844493001486", "likes": 46, "posted": "2026-08-16T01:31:05Z", "text": "I’m gonna tell you from someone who’s used HelloFresh in the past. You can find all of the recipes online if there’s a recipe you like you can find it online go to the grocery store get all the items and make it." }, { "id": "7685086477143491342", "likes": 7, "posted": "2026-09-13T18:20:58Z", "text": "You can also go on their website and find all their recipes with measurements for free without buying anything. they have some good ideas but don't deserve all that money" }, { "id": "7674082019811099405", "likes": 8, "posted": "2026-08-15T02:38:25Z", "text": "Their portion sizes are what made me leave. They cut everything down to the bonnnneeeeeuhhhh." }, { "id": "7673893650640241421", "likes": 6, "posted": "2026-08-14T14:27:23Z", "text": "Years ago I had to cancel due to constant missing items and all around poor food quality. I STILL get junk mail from them every single week trying to get me to sign back up." }, { "id": "7674375888364389134", "likes": 51, "posted": "2026-08-15T21:38:22Z", "replies": 3, "text": "What your describing is a mistake not a scam. If you reach out to them they most likely will make it right. If the don’t, it’s a scam." }, { "id": "7673939542592029454", "likes": 9, "posted": "2026-08-14T17:25:14Z", "text": "Ingredient quality is shit, customer service is shit, whole this was a scam. Then again, most of those probably are." }, { "id": "7673937640198718222", "likes": 8, "posted": "2026-08-14T17:17:47Z", "replies": 1, "text": "I got three mushroom meals one week!" }, { "id": "7673845933611893534", "likes": 19, "posted": "2026-08-14T11:22:19Z", "text": "The amount of different letters from HelloFresh I get in a month because I got one box from them, 3 years ago is insane and the offers are clearly fake and ridiculous." }, { "id": "7673887519889048351", "likes": 7, "posted": "2026-08-14T14:03:31Z", "text": "I mean I wouldn’t call that a scam… it’s a mistake. It happens sometimes with my boxes too. Just let them know and they refund you and/or offer a credit." }, { "id": "7673965549051560717", "likes": 7, "posted": "2026-08-14T19:06:27Z", "text": "This may be why Blue apron sent me an email today saying there have been issues and they’re working on it.. (same parent company)" }, { "id": "7673718981668602654", "likes": 6, "posted": "2026-08-14T03:09:19Z", "text": "i used to be an AVID hellofresh user - like I had thousands of dollars in referral credit and got free meal delivery every week for a few years. I still have all of my favorite recipe cards so I can keep making the recipes. it's INSANE to see how bad it has gotten and how small the portions have become!" }, { "id": "7673874055989183246", "likes": 7, "posted": "2026-08-14T13:11:36Z", "text": "Everyone saying it’s always been like this- no it wasn’t! We used it 10 years ago almost when it first started and it was great. Then they started to get really redundant with their recipes and availability. Then they cut down the quality and quantity of produce. Suddenly 4 sad potatoes makes 2 servings of mashed potatoes. Covid started it and by 2022 I just do" }, { "id": "7673772230228230943", "likes": 21, "posted": "2026-08-14T06:36:19Z", "replies": 1, "text": "I'm a carnivore and I don't like prosciutto. it's so gross." }, { "id": "7673889046934356767", "likes": 8, "posted": "2026-08-14T14:09:21Z", "text": "I canceled when they sent me rotten, slimy vegetables two weeks in a row." }, { "id": "7673962051324101389", "likes": 8, "posted": "2026-08-14T18:52:45Z", "replies": 3, "text": "Can you please post the recipe of the salad tho 😭" }, { "id": "7673844324127327007", "likes": 6, "posted": "2026-08-14T11:15:52Z", "text": "im mean mistakes happen but they are like a luxury priced service and you expect good service." }, { "id": "7673764825483461390", "likes": 19, "posted": "2026-08-14T06:07:54Z", "replies": 2, "text": "When I was vegetarian I used purple carrot & hubgryroot & loved them" } ], "hasMore": true, "next": { "cursor": 50 }, "total": 643 } } ], "summary": { "category": "meal kits (sample paid-social category); brands named: HelloFresh, Factor, CookUnity, Costco, Target, Rana", "typed_searches_cited": { "hello fresh bad": { "searchVolume": 243426, "videoCount": 0 }, "hello fresh controversial": { "searchVolume": 243675, "videoCount": 192 }, "hello fresh money save": { "searchVolume": 118911, "videoCount": 0 }, "hello fresh code": { "searchVolume": 85291, "videoCount": 112 }, "factor meal review": { "searchVolume": 266719, "videoCount": 0 }, "is factor meals worth it": { "searchVolume": 259577, "videoCount": 0 }, "factor meals honest review": { "searchVolume": 231069, "videoCount": 0 }, "factor meals ad": { "searchVolume": 242872, "videoCount": 0 }, "meal kit subscriptions": { "searchVolume": 273463, "videoCount": 160 }, "rana alfredo meal kit": { "searchVolume": 298110, "videoCount": 0 }, "Costco Meal Kits": { "searchVolume": 131786, "videoCount": 0 }, "target meal kit": { "searchVolume": 55816, "videoCount": 0 }, "CookUnity weekly meal delivery": { "searchVolume": 202539, "videoCount": 0 }, "[creator name] factor meals": { "searchVolume": 934993, "videoCount": 0 } }, "typed_searches_note": "All cited phrases are under 1M searches in 7 days and are treated as typed searches. Of the 8 HelloFresh and Factor phrases cited, 6 have 0 matching videos. \"[creator name] factor meals\" pairs one creator's name with the brand; the name is masked here and on the page.", "demographics_pct_of_panel_last_30_days": { "meal kit subscriptions": { "age_18_24_pct": 54.4, "age_25_34_pct": 24.1, "age_35_plus_pct": 9.7, "female_pct": 71.3, "male_pct": 11.8, "unknown_gender_pct": 16.9, "us_pct": 100.0 }, "hello fresh code": { "age_18_24_pct": 57.5, "age_25_34_pct": 19.5, "age_35_plus_pct": 10.3, "female_pct": 85.1, "male_pct": 8.0, "unknown_gender_pct": 6.9, "us_pct": 97.7 }, "is factor meals worth it": { "age_18_24_pct": 58.2, "age_25_34_pct": 15.2, "age_35_plus_pct": 3.5, "female_pct": 48.7, "male_pct": 36.4, "unknown_gender_pct": 14.9, "us_pct": 92.1, "canada_pct": 5.7 } }, "creative_center_top_ads_2026_10_08": { "listed": 4, "with_detail": 3, "ads": [ { "brand": "MILO", "markets": [ "ID" ], "durationSec": 15.019, "videoView": 97175801 }, { "brand": "Bio-Oil", "markets_count": 12, "durationSec": 12.011, "videoView": 65015305 }, { "brand": "Gemini", "markets": [ "BR", "CL" ], "durationSec": 30.016, "videoView": 56174725 } ], "median_duration_sec": 15.019, "note": "clickRate, likeCnt, commentCnt and engagementRate came back as 0 for all three, which we read as not returned, not as zero. The fourth listed ad (Turkish-language) returned no detail. creative_top_contents for US returned no rows." }, "hello_fresh_top20_videos": { "median_views": 10210.0, "max_views": 12400000, "top_video": { "views": 12400000, "creator_followers": 80500, "durationSec": 12, "likes": 792000, "comments": 4792, "theme": "portion size joke" }, "complaint_videos": [ { "theme": "price", "views": 509500, "creator_followers": 3127 }, { "theme": "cancelling", "views": 391400, "creator_followers": 3707 }, { "theme": "cancellation flow", "views": 79500, "creator_followers": 7387 }, { "theme": "pricing felt duped", "views": 10800, "creator_followers": 76000 }, { "theme": "not worth $80", "views": 9620, "creator_followers": 1590 } ], "paid_partner_post": { "views": 386300, "creator_followers": 2600000, "views_per_follower_pct": 14.9 }, "discount_code_videos": { "count": 4, "views": [ 28400, 1487, 500, 345 ], "max_views": 28400 }, "creators_under_100k_followers": 16, "note": "3 of the 5 most-viewed videos are complaints or jokes about price, portions or cancelling.", "code_or_partner_label_videos": { "count": 5, "views": [ 28400, 500, 386300, 1487, 345 ], "note": "discount code in caption (4) or partner label (#hfambassadorus, #HelloFreshPartner, AD/#gifted); union of the two is 5 of 20" }, "top5_views": [ 12400000, 509500, 391400, 386300, 192000 ], "under_followers_threshold": 100000 }, "comments_cited": { "top_video_most_liked": { "likes": 363376, "theme": "portion sizes felt small at first" }, "top_video_scam_comment": { "likes": 18313 }, "top_video_portions_shrunk_comment": { "likes": 3338 }, "cancel_video_most_liked": { "likes": 11143, "theme": "scam" }, "cancel_video_mail_after_cancelling": { "likes": [ 2985, 1489 ] }, "cancel_video_refund": { "likes": 1902 }, "cancel_video_late_spoiled_delivery": { "likes": 943 }, "comments_read": { "top_video": 48, "cancel_video": 50 } } } }