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      "url": "https://www.tiktok.com/tag/chicagomarathon2021",
      "videos": 610,
      "views": 3599183
     },
     {
      "id": "7262417837438795782",
      "name": "chicagomarathon🏃🏻‍♀️",
      "url": "https://www.tiktok.com/tag/chicagomarathon🏃🏻‍♀️",
      "videos": 4,
      "views": 1844
     },
     {
      "id": "1647534332148742",
      "name": "chicagomarathon2019",
      "url": "https://www.tiktok.com/tag/chicagomarathon2019",
      "videos": 32,
      "views": 23600
     },
     {
      "id": "7237880066902556677",
      "name": "chicagomarathonprep",
      "url": "https://www.tiktok.com/tag/chicagomarathonprep",
      "videos": 50,
      "views": 292751
     },
     {
      "id": "7017607537578999813",
      "name": "chicagomarathon21",
      "url": "https://www.tiktok.com/tag/chicagomarathon21",
      "videos": 1,
      "views": 791
     },
     {
      "id": "7422429858736635934",
      "name": "chicagomarathon💙",
      "url": "https://www.tiktok.com/tag/chicagomarathon💙",
      "videos": 1,
      "views": 441
     },
     {
      "id": "7405932695295164458",
      "name": "chicagomarathon?",
      "url": "https://www.tiktok.com/tag/chicagomarathon?",
      "videos": 9,
      "views": 21413
     },
     {
      "id": "7204466947591766059",
      "name": "chicagomarathon2024",
      "url": "https://www.tiktok.com/tag/chicagomarathon2024",
      "videos": 2779,
      "views": 34544810
     }
    ],
    "next": {
     "cursor": 10
    }
   }
  },
  {
   "retrievedOn": "2026-10-10",
   "tool": "hashtag_detail",
   "arguments": {
    "hashtag_id": "33888001"
   },
   "result": {
    "error": "empty response (http 200, 0 bytes); not used on the page"
   }
  }
 ],
 "competitorFacts": [
  {
   "url": "https://pentos.co/",
   "checkedOn": "2026-10-10",
   "quote": "getaddrinfo ENOTFOUND pentos.co",
   "method": "WebFetch and dig: the domain returned no address record",
   "vendor": "Pentos",
   "fact": "Official site does not load"
  },
  {
   "url": "https://pentos.co/",
   "checkedOn": "2026-10-10",
   "quote": "Domain Status: clientHold",
   "method": "WHOIS at whois.registry.co (.co registry)",
   "vendor": "Pentos",
   "fact": "Registry status",
   "also": "Updated Date: 2026-09-08; Registry Expiry Date: 2027-09-07"
  },
  {
   "url": "https://pentos.co/",
   "checkedOn": "2026-10-10",
   "quote": "Domain does not resolve (DNS lookup failed).",
   "method": "Earlier checks in content/evidence/exolyt-alternatives-facts.json (28 Sep 2026) and tiktok-analytics-tools-facts-2026-10-05.json (5 Oct 2026), re-checked today with the same result",
   "vendor": "Pentos",
   "fact": "Earlier failed checks"
  },
  {
   "url": "https://web.archive.org/web/20260826201650/https://pentos.co/",
   "checkedOn": "2026-10-10",
   "quote": "Pentos measures users, songs, topics, and trends across TikTok.",
   "method": "Internet Archive copy dated 26 Aug 2026, the latest listed; downloaded today",
   "vendor": "Pentos",
   "fact": "What it offered"
  },
  {
   "url": "https://web.archive.org/web/20260826201650/https://pentos.co/",
   "checkedOn": "2026-10-10",
   "quote": "No more 60-day limits on your data!",
   "method": "Internet Archive copy dated 26 Aug 2026",
   "vendor": "Pentos",
   "fact": "History beyond TikTok analytics"
  },
  {
   "url": "https://web.archive.org/web/20260826201650/https://pentos.co/",
   "checkedOn": "2026-10-10",
   "quote": "Export your TikTok data to CSV or excel format",
   "method": "Internet Archive copy dated 26 Aug 2026",
   "vendor": "Pentos",
   "fact": "Export"
  },
  {
   "url": "https://web.archive.org/web/20260826201650/https://pentos.co/",
   "checkedOn": "2026-10-10",
   "quote": "Pentos is not associated with TikTok or ByteDance",
   "method": "Internet Archive copy dated 26 Aug 2026",
   "vendor": "Pentos",
   "fact": "Independence"
  },
  {
   "url": "https://web.archive.org/web/20260610122726/https://pentos.co/pricing/",
   "checkedOn": "2026-10-10",
   "quote": "Trends Pro Analyze global trends $99 monthly",
   "method": "Internet Archive copy of the pricing page dated 10 Jun 2026, the latest listed",
   "vendor": "Pentos",
   "fact": "Plan 1"
  },
  {
   "url": "https://web.archive.org/web/20260610122726/https://pentos.co/pricing/",
   "checkedOn": "2026-10-10",
   "quote": "Icon Measure account performance $299 monthly ... Analytics for 1 TikTok account Monitor 3 competitors Track 50 songs Track 50 hashtags CSV Export",
   "method": "Internet Archive copy dated 10 Jun 2026",
   "vendor": "Pentos",
   "fact": "Plan 2"
  },
  {
   "url": "https://web.archive.org/web/20260610122726/https://pentos.co/pricing/",
   "checkedOn": "2026-10-10",
   "quote": "Mega Track your full roster $999 monthly ... Analytics for 10 TikTok Accounts Monitor 30 competitors Track 500 songs Track 500 hashtags",
   "method": "Internet Archive copy dated 10 Jun 2026",
   "vendor": "Pentos",
   "fact": "Plan 3"
  },
  {
   "url": "https://web.archive.org/web/20260610122726/https://pentos.co/pricing/",
   "checkedOn": "2026-10-10",
   "quote": "Data only begins to be documented after a tracker is placed. No historical numbers can be pulled in",
   "method": "Internet Archive copy dated 10 Jun 2026 (FAQ)",
   "vendor": "Pentos",
   "fact": "Tracking starts when you add a tracker"
  },
  {
   "url": "https://web.archive.org/web/20260610122726/https://pentos.co/pricing/",
   "checkedOn": "2026-10-10",
   "quote": "Configure custom trends notifications",
   "method": "Internet Archive copy dated 10 Jun 2026 (custom proposal box)",
   "vendor": "Pentos",
   "fact": "Notifications on custom proposals"
  },
  {
   "url": "https://web.archive.org/web/20260610122726/https://pentos.co/pricing/",
   "checkedOn": "2026-10-10",
   "quote": "Pentos does not charge for additional users within the same organization.",
   "method": "Internet Archive copy dated 10 Jun 2026 (FAQ)",
   "vendor": "Pentos",
   "fact": "Seats"
  },
  {
   "url": "WebSearch (no single URL)",
   "checkedOn": "2026-10-10",
   "quote": "No acquisition, merger, closure notice or new domain found",
   "method": "WebSearch (two queries) on 10 Oct 2026; results were directories (Capterra, GetApp) and older reviews",
   "vendor": "Pentos",
   "fact": "No announcement found"
  },
  {
   "url": "https://exolyt.com/pricing",
   "checkedOn": "2026-10-10",
   "quote": "0 € per month ... 1 tracked TikTok account ... 7 days ... 1x / day",
   "method": "WebFetch",
   "vendor": "Exolyt",
   "fact": "Basic (free)"
  },
  {
   "url": "https://exolyt.com/pricing",
   "checkedOn": "2026-10-10",
   "quote": "250 € per month ... 210 € per month when billed annually ... 50 tracked ... 90 days ... 2x / day",
   "method": "WebFetch",
   "vendor": "Exolyt",
   "fact": "Essentials"
  },
  {
   "url": "https://exolyt.com/pricing",
   "checkedOn": "2026-10-10",
   "quote": "600 € per month ... 500 € per month when billed annually ... 300 tracked ... At least 1 year ... 6x / day",
   "method": "WebFetch",
   "vendor": "Exolyt",
   "fact": "Advanced"
  },
  {
   "url": "https://socialblade.com/products/subscription/personal",
   "checkedOn": "2026-10-10",
   "quote": "Bronze $5.99 / mo ... Silver $14.99 / mo ... Gold $59.99 / mo",
   "method": "Opened in a browser (WebFetch got HTTP 403), monthly view",
   "vendor": "Social Blade",
   "fact": "Paid plans"
  },
  {
   "url": "https://socialblade.com/products/subscription/personal",
   "checkedOn": "2026-10-10",
   "quote": "data is only available from the day a profile is first added to our system",
   "method": "Opened in a browser",
   "vendor": "Social Blade",
   "fact": "History starts when a profile is added"
  },
  {
   "url": "https://socialblade.com/products/subscription/personal",
   "checkedOn": "2026-10-10",
   "quote": "Without a subscription, you can access up to the last 14 days of tabular data, as well as weekly data for up to a year and monthly data for the full history",
   "method": "Opened in a browser",
   "vendor": "Social Blade",
   "fact": "Free history"
  },
  {
   "url": "https://chartmetric.com/pricing",
   "checkedOn": "2026-10-10",
   "quote": "Manager $40 /month (payable yearly) ... Premium $117 /month (payable yearly) ... Ultra $150 /month (payable yearly)",
   "method": "WebFetch",
   "vendor": "Chartmetric",
   "fact": "Plans",
   "also": "Manager and Premium have a 7-day trial; Ultra starts without a free trial"
  },
  {
   "url": "https://chartmetric.com/features/tiktok-analytics",
   "checkedOn": "2026-10-10",
   "quote": "Sound velocity and usage ... the number of posts using it ... identify the influencers driving adoption",
   "method": "WebFetch",
   "vendor": "Chartmetric",
   "fact": "TikTok analytics",
   "also": "Available on Manager, Premium and Ultra"
  },
  {
   "url": "https://ads.tiktok.com/business/creativecenter/inspiration/popular/music/pc/en",
   "checkedOn": "2026-10-10",
   "quote": "Browse what's trending now in The United States ... Hashtag ... Creator Coming soon ... View more top hashtags on TikTok Log in or sign up",
   "method": "Opened in a browser; the popular-music URL redirected to the hashtag trends page of TikTok One Creative Suite",
   "vendor": "TikTok Creative Center",
   "fact": "Free trend lists"
  },
  {
   "url": "https://apps.apple.com/us/app/tiktok-studio/id6478151677",
   "checkedOn": "2026-10-10",
   "quote": "Free ... advanced analytics",
   "method": "WebFetch",
   "vendor": "TikTok Studio",
   "fact": "Own-account analytics app",
   "also": "Seller TIKTOK PTE. LTD."
  },
  {
   "url": "https://support.tiktok.com/en/using-tiktok/growing-your-audience/creator-search-insights",
   "checkedOn": "2026-10-10",
   "quote": "HTTP 503 Service Unavailable",
   "method": "WebFetch; the page also loaded blank in a browser",
   "vendor": "TikTok Creator Search Insights",
   "fact": "Help page did not load; no claims taken from it"
  },
  {
   "url": "https://analisa.io/",
   "checkedOn": "2026-10-10",
   "quote": "Recv failure: Connection reset by peer",
   "method": "WebFetch (ECONNRESET), curl and a browser all failed",
   "vendor": "Analisa.io",
   "fact": "Site did not load; not ranked"
  },
  {
   "url": "https://socialblade.com/",
   "checkedOn": "2026-10-10",
   "quote": "Social Blade tracks daily statistics and growth for your favorite content creators that spans across over 168 million users and 5 platforms.",
   "method": "Opened in a browser",
   "vendor": "Social Blade",
   "fact": "Coverage, TikTok in the platform menu"
  },
  {
   "url": "https://chartmetric.com/",
   "checkedOn": "2026-10-10",
   "quote": "Custom Alerts ... Rule-based notifications for metrics and events",
   "method": "WebFetch",
   "vendor": "Chartmetric",
   "fact": "Alerts"
  }
 ],
 "summary": {
  "sample": "Three running-shoe brands (HOKA, On, Brooks Running) and the Chicago Marathon (11 October 2026), as a Pentos-style competitor benchmark plus trend tracking.",
  "brands": {
   "hoka": {
    "brand": "HOKA",
    "followers": 265134,
    "postsRead": 20,
    "firstPost": "2026-08-19",
    "lastPost": "2026-10-09",
    "medianViews": 5660,
    "topViews": 41800,
    "postsOver10000Views": 4,
    "medianViewsAsPctOfFollowers": 2.1,
    "medianEngagementPct": 1.7,
    "postsWithOriginalSound": 18
   },
   "on": {
    "brand": "On",
    "followers": 693159,
    "postsRead": 20,
    "firstPost": "2026-09-19",
    "lastPost": "2026-10-05",
    "medianViews": 108100,
    "topViews": 7500000,
    "postsOver10000Views": 20,
    "medianViewsAsPctOfFollowers": 15.6,
    "medianEngagementPct": 5.3,
    "postsWithOriginalSound": 17
   },
   "brooksrunning": {
    "brand": "Brooks Running",
    "followers": 239033,
    "postsRead": 19,
    "firstPost": "2026-08-24",
    "lastPost": "2026-10-09",
    "medianViews": 12700,
    "topViews": 2800000,
    "postsOver10000Views": 10,
    "medianViewsAsPctOfFollowers": 5.3,
    "medianEngagementPct": 1.9,
    "postsWithOriginalSound": 10
   }
  },
  "brandsNote": "medianViews is the median of the views shown on each brand's latest 20 posts as returned (Brooks Running returned 19). Engagement is (likes + comments + shares + saves) / views per post; the median is shown. Percent of followers is median views / followers.",
  "chicagoMarathon": {
   "searches7d": 295152,
   "videoCount": 990,
   "peakDailyReading": 689420,
   "peakDate": "2026-10-02",
   "lastDailyReading": 295151,
   "lastDate": "2026-10-09",
   "zeroReadingDays": 46,
   "daysInWindow": 181,
   "lastZeroDate": "2026-09-13",
   "phrasesReturned": 20,
   "phrasesWithNoVideos": 16,
   "noVideoPhrasesCited": {
    "chicago marathon finish line": 276417,
    "nike chicago marathon": 226467,
    "chicago marathon nail inspo": 209295,
    "chicago marathon merch 2026": 208279,
    "Chicago marathon 2026": 206796,
    "Chicago marathon expo": 152254,
    "adidas chicago marathon": 144656
   }
  },
  "runningShoes": {
   "running shoes 2026": {
    "searches7d": 297210,
    "videoCount": 715,
    "peakDailyReading": 416050,
    "peakDate": "2026-05-05"
   },
   "noVideoPhrasesCited": {
    "White alo running shoes": 287871,
    "rad running shoe": 272763,
    "bape running shoes": 264220
   },
   "Best shoes for running": 230884,
   "good running shoes for men": 274117
  },
  "hashtags": {
   "chicagomarathon2024": {
    "videos": 2779,
    "views": 34544810
   },
   "chicagomarathonprep": {
    "videos": 50,
    "views": 292751
   }
  },
  "sounds": {
   "VIDEO LEGAL by MEGAX": {
    "videos": 75034,
    "commercialUse": true
   },
   "Hey, look at this! Look!Hey! by aqunos": {
    "videos": 1750190
   }
  },
  "mcpCalls": 15,
  "pentosStatus": "pentos.co did not resolve on 10 October 2026; the .co registry lists the domain as clientHold (updated 8 September 2026). It also failed our checks on 28 September and 5 October 2026. The latest Internet Archive copies are the homepage (26 August 2026) and pricing page (10 June 2026). No announcement of a closure, sale or new address was found.",
  "pentosLastPrices": {
   "Trends Pro": 99,
   "Icon": 299,
   "Mega": 999,
   "currency": "USD per month",
   "asOf": "2026-06-10"
  },
  "brandsPostSpanDays": {
   "on": 17,
   "hoka": 52,
   "brooksrunning": 47
  },
  "viewThresholdUsed": 10000,
  "tokconnectPlans": {
   "freeCredits": 50,
   "Starter": {
    "usdPerMonth": 49,
    "credits": 500
   },
   "Growth": {
    "usdPerMonth": 99,
    "credits": 2000
   },
   "Pro": {
    "usdPerMonth": 199,
    "credits": 8000
   },
   "tools": 83,
   "source": "https://tokconnect.com/pricing/"
  }
 }
}