{
 "slug": "what-commission-do-tiktok-shop-products-pay-affiliates",
 "title": "What Commission Do TikTok Shop Products Pay Affiliates?",
 "h1": "What commission do TikTok Shop products pay affiliates?",
 "group": "Creators and commission",
 "description": "The median TikTok Shop US product pays affiliates 9%; 4% of products with a commission pay 20% or more (30 days to 19 October). By category and price.",
 "kicker": "Study · TikTok Shop US products",
 "answer": "The median TikTok Shop US product pays affiliates 9% commission, and 15.5% of the 10,764 top products list no commission at all (30 days to 19 October 2026). 4.4% of products with a commission pay 20% or more, and the rate that appears most often is 8%.",
 "stats": [
  {
   "id": "stat-median",
   "claim": "The median commission rate on 9,097 top TikTok Shop US products that list one is 9% (30 days to 19 October 2026)."
  },
  {
   "id": "stat-none",
   "claim": "15.5% of 10,764 top products list no commission (30 days to 19 October 2026)."
  },
  {
   "id": "stat-high",
   "claim": "4.4% of products with a commission pay 20% or more, and 14.3% pay 15% or more (30 days to 19 October 2026)."
  },
  {
   "id": "stat-weighted",
   "claim": "Weighted by revenue, the average commission is 10.3% (estimated, 30 days to 19 October 2026)."
  },
  {
   "id": "stat-category",
   "claim": "Median commission runs from 5% in Fashion Accessories to 18% in Health among categories with 30 or more products."
  }
 ],
 "sections": [
  {
   "id": "spread",
   "heading": "Most products pay a single-digit commission",
   "text": "55% of top products pay 10% or less, and the most common rate is 8% (1,132 products). 223 products (2.1%) pay over 20%.",
   "chart": {
    "id": "chart-spread",
    "type": "vbars",
    "fmt": "pct1",
    "title": "Products by commission rate",
    "caption": "Share of tracked products in each commission band, 10,764 products, 30 days to 19 October 2026.",
    "items": [
     [
      "No commission listed",
      0.15486807878112227,
      "1,667"
     ],
     [
      "1% to 5%",
      0.1361947231512449,
      "1,466"
     ],
     [
      "6% to 10%",
      0.4175956893348198,
      "4,495"
     ],
     [
      "11% to 15%",
      0.20512820512820512,
      "2,208"
     ],
     [
      "16% to 20%",
      0.06549609810479376,
      "705"
     ],
     [
      "Over 20%",
      0.020717205499814196,
      "223"
     ]
    ],
    "hi": 2,
    "raw": false
   },
   "table": {
    "headers": [
     "Commission rate",
     "Products",
     "Share of products",
     "Est. revenue"
    ],
    "rows": [
     [
      "No commission listed",
      "1,667",
      "15.5%",
      "$120.48M"
     ],
     [
      "1% to 5%",
      "1,466",
      "13.6%",
      "$115.99M"
     ],
     [
      "6% to 10%",
      "4,495",
      "41.8%",
      "$357.68M"
     ],
     [
      "11% to 15%",
      "2,208",
      "20.5%",
      "$203.74M"
     ],
     [
      "16% to 20%",
      "705",
      "6.5%",
      "$63.28M"
     ],
     [
      "Over 20%",
      "223",
      "2.1%",
      "$26.30M"
     ]
    ]
   }
  },
  {
   "id": "by-category",
   "heading": "Which categories pay creators the most",
   "text": "Health has the highest median commission (18%) and Fashion Accessories the lowest (5%)..",
   "chart": {
    "id": "chart-category",
    "type": "hbars",
    "fmt": "pct",
    "title": "Median commission by category",
    "caption": "Median commission rate in the 10 categories with the highest median (30 or more products each), 30 days to 19 October 2026.",
    "items": [
     [
      "Health",
      0.18,
      "557 products"
     ],
     [
      "Beauty & Personal Care",
      0.13,
      "1,645 products"
     ],
     [
      "Food & Beverages",
      0.13,
      "174 products"
     ],
     [
      "Books, Magazines & Audio",
      0.13,
      "37 products"
     ],
     [
      "Kitchenware",
      0.1,
      "155 products"
     ],
     [
      "Pet Supplies",
      0.095,
      "150 products"
     ],
     [
      "Textiles & Soft Furnishings",
      0.09,
      "171 products"
     ],
     [
      "Womenswear & Underwear",
      0.09,
      "1,626 products"
     ],
     [
      "Shoes",
      0.09,
      "386 products"
     ],
     [
      "Toys & Hobbies",
      0.09,
      "200 products"
     ]
    ]
   },
   "table": {
    "headers": [
     "Category",
     "Products with a commission",
     "Median commission"
    ],
    "rows": [
     [
      "Health",
      "557",
      "18.0%"
     ],
     [
      "Beauty & Personal Care",
      "1,645",
      "13.0%"
     ],
     [
      "Food & Beverages",
      "174",
      "13.0%"
     ],
     [
      "Books, Magazines & Audio",
      "37",
      "13.0%"
     ],
     [
      "Kitchenware",
      "155",
      "10.0%"
     ],
     [
      "Pet Supplies",
      "150",
      "9.5%"
     ],
     [
      "Textiles & Soft Furnishings",
      "171",
      "9.0%"
     ],
     [
      "Womenswear & Underwear",
      "1,626",
      "9.0%"
     ],
     [
      "Shoes",
      "386",
      "9.0%"
     ],
     [
      "Toys & Hobbies",
      "200",
      "9.0%"
     ],
     [
      "Menswear & Underwear",
      "336",
      "9.0%"
     ],
     [
      "Home Supplies",
      "371",
      "9.0%"
     ],
     [
      "Luggage & Bags",
      "142",
      "9.0%"
     ],
     [
      "Kids' Fashion",
      "30",
      "9.0%"
     ],
     [
      "Automotive & Motorcycle",
      "210",
      "8.0%"
     ],
     [
      "Phones & Electronics",
      "443",
      "8.0%"
     ],
     [
      "Sports & Outdoor",
      "595",
      "8.0%"
     ],
     [
      "Home Improvement",
      "210",
      "8.0%"
     ],
     [
      "Baby & Maternity",
      "100",
      "8.0%"
     ],
     [
      "Computers & Office Equipment",
      "116",
      "8.0%"
     ],
     [
      "Jewelry Accessories & Derivatives",
      "35",
      "8.0%"
     ],
     [
      "Furniture",
      "455",
      "6.0%"
     ],
     [
      "Household Appliances",
      "306",
      "6.0%"
     ],
     [
      "Tools & Hardware",
      "222",
      "6.0%"
     ],
     [
      "Fashion Accessories",
      "403",
      "5.0%"
     ]
    ]
   }
  },
  {
   "id": "by-price",
   "heading": "Do cheaper products pay a higher rate?",
   "text": "The median commission is 11% under $10 and 6% at $100 or more. Premium products pay a lower rate but a higher amount per sale.",
   "chart": {
    "id": "chart-price",
    "type": "vbars",
    "fmt": "pct",
    "title": "Median commission by price band",
    "caption": "Median commission rate of products in each price band, 30 days to 19 October 2026.",
    "items": [
     [
      "Under $10",
      0.11,
      "157"
     ],
     [
      "$10 to $20",
      0.09,
      "1,636"
     ],
     [
      "$20 to $30",
      0.1,
      "1,895"
     ],
     [
      "$30 to $50",
      0.09,
      "2,240"
     ],
     [
      "$50 to $100",
      0.09,
      "1,617"
     ],
     [
      "$100 and up",
      0.06,
      "1,552"
     ]
    ],
    "hi": null,
    "raw": false
   },
   "table": {
    "headers": [
     "Price band",
     "Products with a commission",
     "Median commission"
    ],
    "rows": [
     [
      "Under $10",
      "157",
      "11.0%"
     ],
     [
      "$10 to $20",
      "1,636",
      "9.0%"
     ],
     [
      "$20 to $30",
      "1,895",
      "10.0%"
     ],
     [
      "$30 to $50",
      "2,240",
      "9.0%"
     ],
     [
      "$50 to $100",
      "1,617",
      "9.0%"
     ],
     [
      "$100 and up",
      "1,552",
      "6.0%"
     ]
    ]
   }
  }
 ],
 "meaning": [
  [
   "For affiliates",
   "Treat 9% as the baseline. A product that pays 20% or more is in the top 4% of offers, so it is worth the pitch to the brand for a custom rate. In Fashion Accessories the median is 5%; do not expect 18%."
  ],
  [
   "For brands",
   "If you pay under 9% you are below the median offer. 15% of tracked products list no commission, which may mean the listing has no public affiliate offer; those that do have one compete on rate and on samples."
  ],
  [
   "For sellers",
   "Commission is a cost of the main sales channel (see the affiliate study). Model it at the category median of 9% across categories before you set a price."
  ]
 ],
 "faq": [
  [
   "What commission do TikTok Shop products pay affiliates?",
   "The median is 9% for the 9,097 top products that list a commission, 30 days to 19 October 2026. The most common rate is 8%."
  ],
  [
   "What is a good commission on TikTok Shop?",
   "20% or more puts a product in the top 4% of offers among products with a commission. The revenue-weighted average is 10.3%."
  ],
  [
   "Which TikTok Shop category pays the highest commission?",
   "Health, at a median of 18%, among categories with 30 or more products."
  ],
  [
   "Why do some products list no commission?",
   "15.5% of tracked products show none. The source lists a public affiliate rate only where the product offers one."
  ],
  [
   "Do cheaper products pay higher commissions?",
   "The median is 11% for products under $10 and 6% for products at $100 or more."
  ]
 ],
 "method": "The product pool holds 10,764 TikTok Shop US products with at least $25K of estimated revenue in 30 days, gathered with subcategory names, level-3 names and 108 keywords. Products the source flags as price-suspect are dropped, and their revenue is in no figure here. A product with no listed commission is counted as none and left out of medians. Totals are sums over these tracked products, not the size of the market. Pulled 21 October 2026, data to 19 October 2026.",
 "pool": {
  "kind": "products",
  "n": 10764,
  "revenue": 887488180,
  "floor": 25000,
  "dataEnd": "2026-10-19",
  "retrievedOn": "2026-10-21"
 },
 "numbers": {
  "products": 10764,
  "withCommission": 9097,
  "noneShare": 0.1549,
  "medianCommission": 9.0,
  "modeCommission": 8,
  "ge20": 0.0435,
  "ge15": 0.1426,
  "weightedCommission": 10.28,
  "highestCategoryMedian": 18.0,
  "lowestCategoryMedian": 5.0
 },
 "csv": {
  "headers": [
   "commission_band",
   "products",
   "share_of_products_pct",
   "est_revenue_usd"
  ],
  "rows": [
   [
    "No commission listed",
    1667,
    15.5,
    120484040
   ],
   [
    "1% to 5%",
    1466,
    13.6,
    115988430
   ],
   [
    "6% to 10%",
    4495,
    41.8,
    357684380
   ],
   [
    "11% to 15%",
    2208,
    20.5,
    203743190
   ],
   [
    "16% to 20%",
    705,
    6.5,
    63283760
   ],
   [
    "Over 20%",
    223,
    2.1,
    26304380
   ]
  ]
 },
 "related": [
  "does-a-higher-commission-sell-more-on-tiktok-shop",
  "how-many-creators-sell-a-typical-tiktok-shop-product",
  "how-much-tiktok-shop-revenue-comes-from-affiliates"
 ],
 "ask": "Find TikTok Shop US products in [my category] that pay 15% commission or more and earned over $50K in the last 30 days, with price, creators and the change in the last 7 days against the category.",
 "adds": [
  [
   "High-commission products",
   "List TikTok Shop US products in [my category] with commission of 15% or more and at least $25K of revenue in the last 30 days."
  ],
  [
   "Your commission against peers",
   "I sell a product in [category] with a [rate]% commission. Show the median commission among TikTok Shop US best sellers in my category."
  ],
  [
   "Who sells them",
   "For the top 5 high-commission TikTok Shop US products in [my category], show how many creators sell each and the follower bands of the top ones."
  ],
  [
   "Commission and change",
   "In [my category] on TikTok Shop US, did products that raised commission change more in revenue over the last 7 days than their category overall?"
  ]
 ],
 "og": [
  [
   "9%",
   "median commission rate"
  ],
  [
   "4%",
   "of offers pay 20% or more"
  ],
  [
   "15%",
   "of top products list no commission"
  ]
 ],
 "measured": [
  "commission rate",
  "revenue-weighted commission",
  "median commission by category"
 ],
 "dock": [
  "Find TikTok Shop US products in [my category] that pay 15% commission or more and earned over $50K in the last 30 days, with price, creators and the change in the last 7 days against the category.",
  "What commission do TikTok Shop products pay?",
  "What is a good affiliate commission on TikTok Shop?"
 ],
 "schema": 1,
 "retrievedOn": "2026-10-21",
 "dataEnd": "2026-10-19",
 "window": {
  "start": "2026-09-20",
  "end": "2026-10-19",
  "days": 30
 },
 "source": "TokConnect Shop Analytics (TikTok Shop US). Revenue and units are estimates: units follow TikTok's sold counter and revenue is units times the listed price."
}